Afterpay is a ‘buy-now-pay-later’ platform that allows customers to pay for their purchases over four, fortnightly instalments. Retailers that offer Afterpay get paid immediately, but are charged a merchant fee of 4.17%. It’s like a modern-day credit card with an interest-free period.
Segment is a Customer Data Platform (CDP). They provide a service that simplifies collecting and using data from the users of your digital properties (websites, apps, etc). With Segment, you can collect, transform, send, and archive your first-party customer data.
Turn is now "Amobee". Amobee unifies all advertising channels—including TV, programmatic and social—across all formats and devices, providing marketers with streamlined, advanced media planning capabilities powered by in-depth analytics and proprietary audience data.
SteelHouse provides software for brands, agencies, and direct marketers. The SteelHouse Advertising Suite gives brands worldwide everything they need to run retargeting, prospecting, and branding campaigns across all devices and channels — including Connected TV.
Klaviyo is the best in class email marketing solution for eCommerce. It's powerful because it connects to your store, and you can create awesome customer segments based on past purchasing behaviors, customer preferences, and even future predictions of spending.
SendGrid provides and manages an email server on your company's behalf, so your communications with customers are reliably sent and delivered as needed. It's perfect when you need to send transactional emails, password recovery emails or notifications to users from your website.
Cloverly helps brands neutralize the environmental impact of their activities by calculating carbon emissions, matching them with an offset project, purchasing verified carbon offsets or Renewable Energy Credits (RECs), and reporting the transaction in a unified dashboard.
Shopify is a commerce platform that allows anyone to set up an online store and sell their products. It's the go-to eCommerce platform for young direct-to-consumer brands. It's ease of use and setup is what's most attractive to merchants, but also the incredibly vast Shopify app store.
Don’t lose sales when your inventory runs out. Back in Stock makes it easy for customers to sign up for a Back in Stock alert (Email or SMS Text Message). When you restock products the waiting customers are alerted instantly to bring them back to your store and complete the purchase.
Activate referrals anywhere on your site. From incorporating friend referral to your site navigation, or within a post-purchase prompt, Use out-of-the-box or customised email designs to take advantage of event-based triggers to power more communications to customers.
In short, Shopify Plus is for very successful Shopify businesses. Shopify Plus can handle over 10,000 transactions per minute, can operate with unlimited staff accounts and includes personalised, dedicated help and support which makes it the perfect platform for a large business.
OptinMonster is the best lead-generation plugin for WordPress. It's used by over 1m websites and allows you to create attention grabbing forms to drive lead-generation. Easily run A/B tests to identify top performing popups, and use other features like the "spin-the-wheel" popup to capture leads.