Shopify is a commerce platform that allows anyone to set up an online store and sell their products. It's the go-to eCommerce platform for young direct-to-consumer brands. It's ease of use and setup is what's most attractive to merchants, but also the incredibly vast Shopify app store.
Klaviyo is the best in class email marketing solution for eCommerce. It's powerful because it connects to your store, and you can create awesome customer segments based on past purchasing behaviors, customer preferences, and even future predictions of spending.
Shopify Chat is a free sales channel that gives customers a seamless way to reach out to you while they shop. Once Shopify Chat is installed, you can manage customer conversations, make product recommendations, and share custom discounts to shoppers inside conversations .