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Popular Features
Generate winning ads
Fast growing ecommerce brands using Pencil to write copy, edit video and generate new ads for testing in minutes.
Find the winners, pause losers
Easily build an effective creative testing process by letting Pencil identify winning ads to scale and losing ads to pause.
See why winning ads win
Pencil automatically analyzes the ads in your account to find out why the winners are winning - so you can make more like them.
Comparison
Pencil is the only creative platform on the market that makes it easy for you to test more (which always works!) and also learns what's working from your tests. The result? You can double your ROAS or halve your CPA with Pencil's AI generated ads.
With Pencil's native integrations you can easily import all your branding and assets, export winning ads directly into channel and automatically learn what's working - in just a few clicks.
Pencil offers both "do-it-myself" and "do-it-for-me" plans to accommodate brands with any size. All Pencil plans allow brands to generate creatives at only a few dollars each, making it the most cost effective way to test ad creatives on the market.
Pencil is a creative AI platform that generates static & video ad creatives predicted to win on Facebook, Instagram, TikTok and more. 2x better results at 10x less time and cost.