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Reviews
Considering adding either Yotpo or Squaredance to your ecommerce brand's Shopify tech stack? Loyalty, referral and affiliate marketing tools are critical tech stack components to grow your sales and overall customer satisfaction. Yotpo and Squaredance offer different features, integrations and pricing models. Read our comparison below to discover which one is best for your brand.
Yotpo’s eCommerce retention marketing platform enables brands of all sizes to strengthen their relationships with consumers. With unified, data-driven solutions for Reviews and Visual UGC, Loyalty & Referrals, SMS and Email, and Subscriptions, Yotpo helps brands deliver winning, cohesive experiences that drive eCommerce growth and customer retention.
Squaredance is the leading affiliate marketing platform that connects direct-to-consumer brands with partners such as media buyers, publishers, and influencers on a pay-for-performance model. Squaredance helps small and medium sized brands unlock the affiliate marketing channel and drive profitable volume and new customer acquisition.
- Boost search visibility with Google Seller Ratings and Google Shopping Ads.
- Sync reviews with SMS, loyalty programs for enhanced marketing synergy.
- Tailor the reviews widget for brand consistency and user experience.- Showcase Photo & Video reviews to provide authentic social proof.
- Employ Smart Filters to display the most relevant reviews, boosting confidence.
- Access to a curated marketplace of high-quality media buyers, publishers, and creators to launch performance-based marketing campaigns across diverse online channels.
- Streamlined campaign management tools to easily onboard partners, communicate, and track the performance of affiliate, influencer, and referral programs.
- Flexible, pay-per-sale pricing model with no upfront costs, monthly fees, or long-term contracts, allowing merchants to scale their marketing efforts risk-free.
- Comprehensive reporting and analytics to measure the impact of partnership campaigns across various metrics like conversions, revenue, and customer acquisition costs.
- Educational resources, playbooks, and 1-on-1 support to help merchants develop effective partnership strategies and maximize the return on their marketing investments.
Yotpo starts at $79/month for most ecommerce stores. They offer product bundles with discounts starting at $368/month. Yotpo's pricing scales alongside your monthly order volume.
Squaredance operates on a pay-for-sales model, where they charge ecommerce merchants a 15% fee on the total weekly sales generated by their affiliate partners. This fee can be discounted down to as low as 11% for merchants that exceed certain weekly sales volume thresholds. Squaredance does not require any upfront setup fees, monthly subscription charges, or long-term contracts.
These highlight D2C brands from our database all currently leverageÂ
Yotpo
 in their tech stack:
Awara
Awara is a direct-to-consumer mattress brand that offers natural and organic hybrid mattresses made with premium materials like organic latex and wrapped coils. Their mattresses are designed to provide a perfect balance of comfort and support while being environmentally friendly, as they plant a tree for every mattress sold and offset their carbon footprint.
These highlight D2C brands from our database all currently leverageÂ
Squaredance
 in their tech stack:
Tusol
Health & Wellness
Tusol Wellness offers a range of high-quality, plant-based wellness products designed to support overall health and well-being. Their product line includes supplements, tinctures, and topicals formulated with carefully sourced, natural ingredients like CBD, adaptogens, and botanical extracts.
Bubs Naturals
Health & Wellness
Bubs Naturals offers a range of premium collagen and MCT oil products to support your wellness and vitality. Their products are clean, pure and made with all-natural ingredients.
Dose
Health & Wellness
Dose crafts expertly formulated organic wellness shots, combining potent, clean ingredients in clinically-researched dosages to support a healthier body daily. Their product line, free from sugar and calories, includes turmeric, aloe vera, elderberry, and milk thistle, boasting enhanced bioavailability and strength. Emphasizing a holistic approach to health, Dose aims to deliver the most effective wellness shots for those seeking natural, functional support for their liver, immunity, skin, and more, backed by a passion for holistic living and natural medicine.
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