Hotjar is a behavior analytics and user feedback service that helps you understand the behavior of your website users and get their feedback through tools such as heatmaps, session recordings, and surveys.

Mixpanel is a tool that allows you to analyze how users interact with your website. It’s designed to make teams more efficient by allowing everyone to analyze user data in real-time to identify trends, understand user behavior, and make decisions about your product.

Built on core capabilities rooted in connectivity, data access, identity, and data stewardship, LiveRamp is a suite of enterprise software solutions that enables data to be safely, easily, and securely connected for activation, measurement, and analytics.

Segment is a Customer Data Platform (CDP). They provide a service that simplifies collecting and using data from the users of your digital properties (websites, apps, etc). With Segment, you can collect, transform, send, and archive your first-party customer data.

FullStory tells you everything you need to know about your digital experience. Improve conversion rates by pinpointing where users struggle to move through your funnels and prioritizing your efforts based on severity of impact.

Crazy Egg provides tools to record and analyze user behavior to improve your website. The heatmaps, scrollmaps, and other visual reports will show you exactly how your customers responding to elements on your site.

Heap is an analytics tool that automatically captures all user data on your site. A single snippet grabs every click, swipe, tap and pageview. Heap lets you learn everything about your customers: Who they are, what they do on your site and what actions correlate with conversion & retention.

Lucky Orange is an analytics tool for eCommerce. The most popular features include automated recordings, heatmaps and conversion funnels. Lucky Orange will automatically create a recording of every visitor and segment recordings so you can see exactly why visitors are not converting.

Snowplow Insights is the best way to capture and process high-quality behavioral data from all your platforms and products and deliver that data to your cloud destination of choice.

Amplitude is one of the most advanced product analytics platforms that helps teams convert, engage, and retain customers. The platform uses behavioral reports to understand users' interactions with products and provides insights to accelerate work on a real-time basis.

Matomo is a Google Analytics alternative that protects your data and your customers' privacy without asking for consent. Matomo helps you get more accurate data, less annoyed customers seeing consent screens, and ultimately more sales.

Littledata provides a seamless connection between your Shopify site, marketing channels, and Google Analytics to give you the most accurate view of your analytics & performance. It's used heavily by brands who have a mix of single-purchase items and subscriptions on their site.

SteelHouse provides software for brands, agencies, and direct marketers. The SteelHouse Advertising Suite gives brands worldwide everything they need to run retargeting, prospecting, and branding campaigns across all devices and channels — including Connected TV.

Lifetimely is a popular analytics tool who's hero feature are the LTV and CAC payback calculations & dashboards. Lifetimely is used to calculate the lifetime values of past, current, and future customers.

Record all your website visitors' sessions. Get heatmaps for all your pages generated automatically. Filter your data any way you want to find exactly what you are looking for. And find your website problems quickly with a friction score.

Tatari has turned TV advertising into a digital-like experience: measured, real-time, and with the ability to manage your campaign in small or big doses.

Elevar empowers Shopify brands using Google Analytics & Google Tag Manager to scale faster. How? With a trustworthy data layer, visual analytics, tag error monitoring, and now server side tagging with Facebook Conversion API.

KISSmetrics is a powerful web analytics tool that delivers key insights and user interaction on your website. It defines a clear picture of users’ activities on your website and collects acquisition data of every visitor.

Simple to use, this app allows merchants to take control of how search engines see their store, and gives them real time feedback about the success (or failure) of their search engine optimisation efforts.

Oribi is your all-in-one Marketing Analytics tool. They empower businesses of all sizes to make smarter, data-driven decisions with our cutting-edge technology, powerful features, and top-notch optimization guidance.

Metrilo helps eCommerce brands grow by making marketing and customer data actionable, and focusing on retention and higher CLTV. The highly regarded analytics platform helps you identify very clearly where the opportunities are, and the CRM tool enables you to take advantage of those opportunities.

Rockerbox is an attribution platform and the single source of truth for your data. Rockerbox centralizes all of your marketing spend and campaigns (paid, organic, digital and offline) so you can trust the data.

ProfitWell is a leading provider of subscription analytics, pricing, and retention software. Over ten thousand companies in more than 50 countries use ProfitWell’s software, services, and support to change the way they view and grow their recurring revenue businesses.

SpeedCurve shows you how real users experience your site. In addition to showing you how fast your site is, it also shows you the impact of speed on UX and business metrics – including bounce rate, conversion rate, and session length.

Simon Data is the enterprise customer data platform that unifies all of your customer data to cohesively orchestrate customer experiences across all marketing channels. This allows you to increase sales by improving how you interact with customers and enhancing your understanding of their needs.

Oracle's suite of measurement tools built to connect fragmented data across TV and digital, determine if people are paying attention to your message and understand the impact of your ad spend.

Contentsquare's flagship product provides all the capabilities digital teams need to understand the how and why of visitor behavior across their website. Contentsquare Digital empowers you to improve customer journeys, increase conversions, and hike productivity.

Enterprise grade multi-touch attribution. Drive growth with unified marketing data, intelligent insights and smart automation.

Analyze user behavior in ways never possible before. Smartlook records users on websites and in mobile apps. With features that allow you to find useful information across thousands of recordings in no time.

Daasity’s platform empowers you to maximize profit by cutting costs and driving revenue through sophisticated omnichannel analysis, a more informed strategy, and data-driven decision making.

Famous for their data skills, SourceMedium has a full-suite of tools but are most famous for their Slack reports which send you clear and actionable daily reporting from data pulled straight from Shopify. The metrics are calculated based on your store's default timezone and currency.

Ever wonder why so many of your website visitors don't actually convert? Better Replay takes the guesswork out with live session recordings of each visitor on your store. This means a quick and easy way to see what visitors are looking at and how long they're onsite.

Peel's intuitive, automated analytics platform helps you measure your data and improve your customer acquisition and retention. Connect your Shopify store and within hours, watch your data transform.

Tealium is a customer data platform that helps connect organizations to their customers, identify untapped opportunities, and deliver incredible customer experiences.

End-to-end customer journey analytics. No hours sank into aggregating and cleaning data. No complex SQL queries required. Just the answers teams need to make smarter decisions, fast.

Easy-to-use dashboards to provide you great insights & help you understand your customers. Keep track of product popularity and get sent daily / weekly snapshot reports to stay on top of your store.

Marketing attribution for eCommerce. Get a complete view of marketing performance. Easy setup. No coding required.

SessionCam automatically identifies and measures the areas of your website which cause frustration by calculating a Customer Struggle (CS) score for user behavior on each page and for each session.

Used by enterprise businesses - Insider is an AI-powered Growth Management Platform helps marketers drive growth from Acquisition to Activation, Retention, and Revenue.

Tydo organizes complex data for DTC brands into rich and intuitive dashboards so you have a 360 degree view of your business under one dashboard. From marketing efforts to operations management and financial reporting, we have a view for every operator on your team.

Collect and connect clean customer data to (and from) 300+ product analytics, A/B testing, marketing, and data warehousing tools with a secure and reliable API. Use this to improve conversion, retention, and time-to-monetization with high-quality customer data, available wherever you need it.

A simple analytics app solution that’s laser focused giving operators exactly the data they need to get more out of their store - without the extra fluff.

Fathom is a simple, light-weight, privacy-first alternative to Google Analytics. Fathom prides itself on their single, blazingly fast dashboard that powers you to make business decisions quickly and ignore the fluff.

Stop talking at your customers. Start listening to them. Harness the power of first-party data to understand what your customers really want with Lytics, the customer data platform built for marketers.

Metomic automatically detects and protects sensitive data across all your internal databases and cloud applications. Securely collect, share and analyse data without the liability of having to protect it yourself.

Frustrated with Google Analytics? Plausible Analytics is a simple, lightweight (< 1 KB), open source and privacy-friendly alternative that doesn't come from the adtech world.

Business intelligence, built for ecommerce. Connect, transform and visualize all your data in one place. Get powerful insights to grow your business through intuitive dashboards, automated reports and more.

Polar Analytics is a full-stack Business Intelligence tool built for Consumer Brands. It enables DTC marketers to seamlessly combine data from marketing platform like Shopify, Recharge, GA, Facebook Ads, Klaviyo, etc. to make the right data-driven decisions on CAC & LTV faster.

Userback enables you to get visual feedback fast. See any website through your customers eyes with video screen capture and annotated screenshots.

Optimize your budget allocation with a model that takes into account not only campaign performance, but also your customers’ journeys towards conversion.

GoodData is a powerful yet easy to use BI tool. It comes with handy dashboards and simple tools for embedding analytics into a web, desktop, or mobile application. O

Originally built for drop-shippers looking to keep a close eye of their P&L, Ordermetrics is an analytics solution that is centered around your net profit. It’s not an overly complex solution - simply connect your key platforms such as Shopify / Facebook / Google and they’ll start to calculate your ROAS. To go further, enter all your costs such as software costs, manufacturing costs, shipping costs etc so that you know exactly when you’re making a profit.