Tool recommendations and business insights from successful D2C founders. Sent bi-weekly.
CLOSE
email
Subscribed!
Oops!
Brands
Brand Categories
93
Lifestyle
183
Health & Wellness
236
Personal Care
45
Pet
163
Beverage
35
Kids
163
Home
218
Apparel
137
Food
View All Brands
Featured Brands
Freestyle
Underdays
Windmill
Ugmonk
Tools
Tool Categories
56
Channel Marketing
73
Conversion Optimization
29
Payments & Finance
74
Operations
48
Analytics
16
Customer Support
38
Frontend & Backend
82
CX & Retention
21
Advertising
View All Tools
Featured Tools
Northbeam
Tolstoy
Tidio
RockerBox
Jobs
Search for terms, tools, brands, reads. We got you.
Find a job
The most up to date ecommerce job board
Newsletter
receive the light, bi-weekly "yellow notes" newsletter
Under The Hood
insights from d2c founders
About
Learn more about our mission
All
Lifestyle
Brands
HoldOn
Lifestyle
TOOLS used
Shopify
Okendo
PostHog
ShareASale
Elfsight
USES
8
TOOLS
Dame
Lifestyle
TOOLS used
Pixelpop
UpSellit
Visual Website Optimizer
CrazyEgg
Cortina
USES
14
TOOLS
Brompton
Lifestyle
TOOLS used
Sendgrid
Magento
Yotpo
Shopify
Nosto
USES
8
TOOLS
Chilly's
Lifestyle
TOOLS used
DatoCMS
Trustpilot
Vercel
PostHog
Commerce Layer
USES
7
TOOLS
Leath
Lifestyle
TOOLS used
Shopify
Gorgias
Klaviyo
Okendo
RevenueHunt
USES
7
TOOLS
Rejuvia
Lifestyle
TOOLS used
Parker
Okendo
Checkout Promotions
Smartrr
Alloy
USES
8
TOOLS
Cake Bikes
Lifestyle
TOOLS used
Vercel
Sanity
WooCommerce
Klarna
Next.js
USES
6
TOOLS
TWOTWO
Lifestyle
TOOLS used
Klaviyo
Shopify
In Cart UpSell
Klarna
Yotpo
USES
5
TOOLS
About Face
Lifestyle
TOOLS used
Sendgrid
ShoppingGives
CartKit
Paloma
Privy
USES
28
TOOLS
KYND
Lifestyle
TOOLS used
Shopify
GemPages
Infinite Options by ShopPad
USES
3
TOOLS
Kite Beauty
Lifestyle
TOOLS used
ShareASale
Recharge Payments
Shopify
Yotpo
Klaviyo
USES
6
TOOLS
LeMond Bikes
Lifestyle
TOOLS used
Next.js
Affirm
Privy
Shopify
Klaviyo
USES
5
TOOLS
Soundboks
Lifestyle
TOOLS used
RudderStack
Hubspot
Shopify Plus
Zendesk
Klarna
USES
19
TOOLS
Gel Blaster
Lifestyle
TOOLS used
Klaviyo
Hubspot
GRIN
Mixpanel
Lucky Orange
USES
11
TOOLS
WHOOP
Lifestyle
TOOLS used
Unbounce
ProfitWell
Datadog
Klaviyo
Typeform
USES
17
TOOLS
Shinola
Lifestyle
TOOLS used
AB Tasty
Retention Science
Magento
Toolio
Algolia
USES
16
TOOLS
Yana
Lifestyle
TOOLS used
Rebuy
Shopify
Hotjar
Attentive
Klarna
USES
10
TOOLS
Sculpd
Lifestyle
TOOLS used
Covet Pics
Easy GDPR
Skio
Yotpo
Shopify
USES
14
TOOLS
Studs
Lifestyle
TOOLS used
Loop
Rebuy
Alloy
Shopify
Okendo
USES
13
TOOLS
Scuf
Lifestyle
TOOLS used
mParticle
Sendgrid
Zendesk
Trustpilot
Hotjar
USES
10
TOOLS
Piecework Puzzles
Lifestyle
TOOLS used
route
Shopify
Attentive
Lifetimely
Hotjar
USES
7
TOOLS
Tattly
Lifestyle
TOOLS used
Smile IO
Clever eCommerce
Shopify
Hotjar
Bluebird
USES
7
TOOLS
G Fuel
Lifestyle
TOOLS used
Rebuy
Unbounce
Hubspot
Bold UpSell
Shopify
USES
18
TOOLS
Opal
Lifestyle
TOOLS used
Segment
Sleeknote
Next.js
Shopify
Drip
USES
7
TOOLS
Room
Lifestyle
TOOLS used
Easy GDPR
Next.js
Yotpo
Shopify
Taggshop
USES
9
TOOLS
Sand Cloud
Lifestyle
TOOLS used
Loop
Northbeam
Carro
Elevar
Bold Commerce
USES
30
TOOLS
Le Puzz
Lifestyle
TOOLS used
Junip
Back in Stock
Pixel Union
Klaviyo
Shopify
USES
8
TOOLS
Mirror
Lifestyle
TOOLS used
Unbounce
Visual Website Optimizer
Snowplow
Viral Loops
Attentive
USES
16
TOOLS
Different Puzzles
Lifestyle
TOOLS used
Omnisend
Shopify
ShareASale
MailChimp
USES
4
TOOLS
Flowerbx
Lifestyle
TOOLS used
Braintree
Magento
Zendesk
Trustpilot
MailChimp
USES
7
TOOLS
Retrospec
Lifestyle
TOOLS used
Rise.ai
Stamped
Shopify
Elevar
Yotpo
USES
15
TOOLS
Oura
Lifestyle
TOOLS used
Hubspot
Next.js
Amplitude
FullStory
Affirm
USES
8
TOOLS
Tonal
Lifestyle
TOOLS used
Segment
Mixpanel
FullStory
Visual Website Optimizer
Sendgrid
USES
13
TOOLS
dongle c
Lifestyle
TOOLS used
Shopify
Dovetale
Cookie Consent by Osano
Loox
Klaviyo
USES
5
TOOLS
A Good Company
Lifestyle
TOOLS used
Hubspot
Searchanise
Shopify Plus
Klarna
Klaviyo
USES
19
TOOLS
Corq Yoga
Lifestyle
TOOLS used
Covet Pics
Alloy
Klaviyo
Shopify
Privy
USES
12
TOOLS
Corro
Lifestyle
TOOLS used
Loop
Carro
Sendgrid
Zendesk
Klaviyo
USES
23
TOOLS
Urban Stems
Lifestyle
TOOLS used
Salesforce Commerce Cloud
minisocial
Sendgrid
Customer.io
Yotpo
USES
14
TOOLS
Ripple
Lifestyle
TOOLS used
Rebuy
CrazyEgg
Yotpo
Shopify
bodo
USES
17
TOOLS
Horizn Studios
Lifestyle
TOOLS used
Yotpo
Shopify
Klaviyo
Flexport
USES
4
TOOLS
Hydrow
Lifestyle
TOOLS used
Tolstoy
Hubspot
Contentful
Wistia
Shopify Plus
USES
25
TOOLS
Maddle
Lifestyle
TOOLS used
Attentive
Langify
Netlify
Stamped
WisePops
USES
14
TOOLS
Nolli
Lifestyle
TOOLS used
Vercel
Zendesk
Unbounce
Hotjar
Shopify
USES
8
TOOLS
Paravel
Lifestyle
TOOLS used
Shopify Plus
Zendesk
Disco
Klaviyo
Next.js
USES
20
TOOLS
snif
Lifestyle
TOOLS used
Northbeam
Junip
Snowplow
route
Postscript
USES
13
TOOLS
Floyd One
Lifestyle
TOOLS used
Hotjar
Matomo
Gravity Forms
Wordseed
MailChimp
USES
6
TOOLS
Darn Good Yarn
Lifestyle
TOOLS used
Northbeam
Covet Pics
Hubspot
Elevar
Shopify Plus
USES
22
TOOLS
Bala
Lifestyle
TOOLS used
Algolia
Dexter
Shopify Plus
Klaviyo
Catch
USES
24
TOOLS
Floom
Lifestyle
TOOLS used
UpSellit
Algolia
Shopify
Amplitude
REVIEWS.io
USES
9
TOOLS
Ugmonk
Lifestyle
TOOLS used
Bold Checkout
ShipStation
Rebuy
Shiphero
Skio
USES
15
TOOLS
Larq
Lifestyle
TOOLS used
Unbounce
BigCommerce
Omnisend
Sendgrid
Disco
USES
16
TOOLS
House Plant
Lifestyle
TOOLS used
Afterpay
Shopify
Elevar
Yotpo
Refersion
USES
10
TOOLS
Lumi
Lifestyle
TOOLS used
Loop
Unbounce
Contentful
Next.js
Privy
USES
13
TOOLS
Kaja Beauty
Lifestyle
TOOLS used
Junip
Rebuy
Unbounce
Smile IO
Shopify
USES
18
TOOLS
Superplastic
Lifestyle
TOOLS used
RockerBox
Rebuy
Alloy
Yotpo
Shopify
USES
17
TOOLS
Therapy Notebooks
Lifestyle
TOOLS used
Carro
SEO Manager
HelpDocs
Stamped
Attentive
USES
10
TOOLS
Phlur
Lifestyle
TOOLS used
Shopify
Yotpo
Klaviyo
Bazaarvoice
Shogun
USES
7
TOOLS
Muse
Lifestyle
TOOLS used
Bold Commerce
Shopify Plus
Zendesk
Bold Bundles
Cookie Consent by Osano
USES
19
TOOLS
BaronFig
Lifestyle
TOOLS used
Junip
Sendgrid
Privy
Elevar
POWr
USES
19
TOOLS
Orbit Key
Lifestyle
TOOLS used
Opinew
SEO Manager
Afterpay
Shopify
Bold Commerce
USES
15
TOOLS
Ghost
Lifestyle
TOOLS used
Triple Whale
Conversion Bear
Sendgrid
Shopify
ThoughtMetric
USES
13
TOOLS
Whiled
Lifestyle
TOOLS used
Shopify
Zendesk
Rise.ai
Disco
Klaviyo
USES
5
TOOLS
Folio
Lifestyle
TOOLS used
Rebuy
Alloy
Stamped
Shopify
Yotpo
USES
15
TOOLS
MAAP
Lifestyle
TOOLS used
Loop
Sendgrid
Privy
Algolia
Shopify Plus
USES
20
TOOLS
Judy
Lifestyle
TOOLS used
Paloma
Dwight
SteelHouse
Shogun
Disco
USES
27
TOOLS
Patch plants
Lifestyle
TOOLS used
Ometria
RudderStack
Attentive
Teads
Affiliate Window
USES
11
TOOLS
Oru Kayak
Lifestyle
TOOLS used
Opinew
Carro
Sendgrid
Privy
Dynamic Yield
USES
30
TOOLS
Junes Bags
Lifestyle
TOOLS used
Stamped
Shopify
Afterpay
Drip
Sumo
USES
10
TOOLS
Clmbr
Lifestyle
TOOLS used
CartKit
Wistia
Zendesk
AfterSell
Klaviyo
USES
21
TOOLS
Loop Earplugs
Lifestyle
TOOLS used
Omnisend
Typeform
USES
2
TOOLS
Rogue
Lifestyle
TOOLS used
MailChimp
Affirm
Sendgrid
Zendesk
USES
4
TOOLS
Baggu
Lifestyle
TOOLS used
Quiet 3PF
ShoppingGives
Algolia
POWr
Shopify Plus
USES
20
TOOLS
Tempo Fit
Lifestyle
TOOLS used
Next.js
Klaviyo
Contentful
Vercel
USES
4
TOOLS
Hitch
Lifestyle
TOOLS used
Rebuy
Carro
Stamped
Privy
Shopify
USES
18
TOOLS
Peloton
Lifestyle
TOOLS used
Hubspot
Sendgrid
Contentful
Drift
Braze
USES
27
TOOLS
Stojo
Lifestyle
TOOLS used
Opinew
Stamped
Shopify
Attentive
Shopify Plus
USES
10
TOOLS
The Sill
Lifestyle
TOOLS used
Algolia
Elevar
SMSBump
Shopify Plus
Help Scout
USES
19
TOOLS
Rimowa
Lifestyle
TOOLS used
Salesforce Commerce Cloud
Teads
Findify
Dynamic Yield
Global-e
USES
9
TOOLS
Ergatta
Lifestyle
TOOLS used
Unbounce
Sendgrid
Next.js
Privy
Braintree
USES
18
TOOLS
Piper Golf
Lifestyle
TOOLS used
RevenueHunt
Shopify
Dovetale
Shogun
Recharge Payments
USES
7
TOOLS
Spikeball
Lifestyle
TOOLS used
Parker
Smile IO
Carro
Wheelio
POWr
USES
31
TOOLS
SUPER73
Lifestyle
TOOLS used
Tolstoy
Chord
Carro
Hubspot
Contentful
USES
23
TOOLS
Crystals
Lifestyle
TOOLS used
Yieldify
Klaviyo
Afterpay
Tidio
Recharge Payments
USES
10
TOOLS
Corkcicle
Lifestyle
TOOLS used
Loop
Carro
Elevar
Shopify Plus
Zendesk
USES
27
TOOLS
Sneak
Lifestyle
TOOLS used
Printful Shopify App
Yotpo
Shopify
Hotjar
Weglot
USES
17
TOOLS
Core Meditation
Lifestyle
TOOLS used
Unbounce
Disco
CrazyEgg
Yotpo
Shopify
USES
14
TOOLS
Fresh Sends
Lifestyle
TOOLS used
Bold UpSell
Shopify
Afterpay
Stamped
Attentive
USES
13
TOOLS
The Get Out
Lifestyle
TOOLS used
Afterpay
Yotpo
Klaviyo
Shopify
USES
4
TOOLS
Ridge
Lifestyle
TOOLS used
iubenda
Boost Commerce
Back in Stock
Klarna
Hotjar
USES
29
TOOLS
Crossnet
Lifestyle
TOOLS used
Tidio
Recart
Northbeam
Opinew
Carro
USES
26
TOOLS
Karst
Lifestyle
TOOLS used
Sanity
Order Tagger
Smile IO
Carro
Stamped
USES
12
TOOLS
Veloretti
Lifestyle
TOOLS used
Klaviyo
Next.js
Contentful
Trustpilot
Vercel
USES
7
TOOLS
Away
Lifestyle
TOOLS used
Sendgrid
Contentful
Next.js
Zendesk
Bluebird
USES
8
TOOLS
Theragun
Lifestyle
TOOLS used
Unbounce
Cortina
Motion
USES
3
TOOLS
Cowboy
Lifestyle
TOOLS used
Order Tagger
Teads
Mention Me
Yotpo
Shopify
USES
9
TOOLS
Cavale
Lifestyle
TOOLS used
WooCommerce
USES
1
TOOLS
Vanmoof
Lifestyle
TOOLS used
Hubspot
Magento
Freshchat
Trustpilot
Dynamic Yield
USES
14
TOOLS
Robin Golf
Lifestyle
TOOLS used
Parallel
Junip
Shopify Plus
Shogun
Disco
USES
24
TOOLS
