Triple Whale

What is Triple Whale?

Triple Whale is a powerful all-in-one analytics platform for ecommerce brands. It consolidates your data—ad spend, customer insights, revenue—into one simple dashboard. This lets you make quick, data-driven decisions to scale your brand, optimize your performance, and drive growth. Trusted by over 20,000 brands, it’s built to help you streamline reporting, track attribution, and make smarter decisions with real-time insights.

What Does Triple Whale Solve for Brands?

Many brands struggle with fragmented data and incomplete visibility. Triple Whale solves that by bringing all your ecommerce data into a single source of truth. It provides the clarity you need to make quick, confident decisions on everything from marketing to product performance. Whether it's optimizing ad spend, tracking LTV, or uncovering insights, Triple Whale has your back.

Triple Whale Pixel

The Triple Whale Pixel is your key to better ad performance and increased conversion rates. It tracks every interaction on your site, enabling you to optimize campaigns with precise first-party data. It even helps you identify new versus returning visitors so you can tailor your messaging and drive better results. With privacy compliance built-in, you’re future-proofing your data in a cookie-less world.

Triple Whale Moby AI

Meet Moby, your AI-powered data analyst. Moby helps you make sense of your data instantly—just ask. Whether it’s forecasting revenue, analyzing campaign performance, or pulling customer insights, Moby is there to get you answers fast. It’s like adding an extra team member who’s available 24/7. You can even use natural language commands to build reports and gather insights, no data scientist required.

Triple Whale Sonar

Sonar enriches your ad platforms with better data, boosting your campaign ROI. By sending first-party data back to platforms like Meta and Klaviyo, Sonar helps you recover lost conversions and trigger more abandonment flows. You’ll see a big lift in performance with accurate data feeding your ad and email campaigns—helping you maximize revenue and cut through the noise.

Triple Whale Forecasting

Gone are the days of complex, time-consuming forecasting. With Triple Whale’s Moby AI, you can generate accurate forecasts in minutes. Whether you’re projecting revenue, customer growth, or ad spend, Moby takes the guesswork out of planning. Choose from algorithms that fit your business best—like seasonal or linear—and get confidence intervals to ensure you're ready for what’s ahead.

Triple Whale Dashboard

Triple Whale’s dashboard lets you build reports exactly how you want. You can drag and drop widgets, choose from preset metrics, or dive deeper with advanced SQL queries. Share your custom dashboards across teams to keep everyone aligned, and tweak visualizations to match your exact needs. Whether you’re looking for top-level insights or granular data, Triple Whale gives you the control to see your business from every angle.

FAQs

‍How does the Triple Whale Pixel work?
The Triple Whale Pixel tracks every interaction on your site using first-party data. It improves attribution accuracy, enhances ad optimization, and distinguishes new versus returning shoppers—all while remaining privacy compliant in a cookie-less world.

What is Triple Whale Moby AI?
Moby is Triple Whale’s AI-powered data analyst that helps you interpret data instantly. You can ask Moby questions in plain language to generate reports, forecast revenue, analyze campaign performance, and more—no data science skills required.

How does Triple Whale Sonar improve campaign ROI?
Sonar sends enriched first-party data back to platforms like Meta and Klaviyo. By recovering lost conversions and powering better flows (like abandonment automations), Sonar increases campaign efficiency and revenue.

Can Triple Whale help with forecasting?
Yes. Triple Whale’s Moby AI offers automated forecasting tools for revenue, customer growth, ad spend, and more. You can choose forecasting models—like seasonal or linear—and get confidence intervals for better planning.

Is the Triple Whale dashboard customizable?
Absolutely. You can build custom dashboards with drag-and-drop widgets, preset metrics, or advanced SQL queries. Teams can share dashboards to stay aligned and monitor performance in real time.

Who uses Triple Whale?
Over 20,000 ecommerce and D2C brands use Triple Whale to streamline reporting, improve attribution accuracy, and scale through data-driven insights.

Does Triple Whale integrate with major marketing platforms?
Yes, Triple Whale integrates with platforms like Shopify, Meta, Google, and Klaviyo to centralize your marketing and operations data seamlessly.