Best 6 Ecommerce Benchmarking Tools

Benchmarking tools allow D2C brands to measure their performance against industry standards and competitors. These tools provide insights into key metrics like traffic, conversion rates, and sales, helping brands identify areas for improvement. By comparing your brand’s performance to others in your space, you can set realistic goals and optimize strategies for growth. Benchmarking is crucial for brands aiming to stay competitive and continuously improve their market position.

Shopify
Shopify

Shopify is a commerce platform that allows anyone to set up an online store and sell their products. It's the go-to eCommerce platform for young direct-to-consumer brands. It's ease of use and setup is what's most attractive to merchants, but also the incredibly vast Shopify app store.

Used By 1355 Brands
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Triple Whale
Triple Whale

The central source of truth for your eCommerce store, view all your meaningful data from a customizable dashboard or mobile app. In addition to all that, the Triple Whale pixel gives you accurate first/last click attribution to help increase your ROI on ad spend.

Used By 203 Brands
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Lifetimely
Lifetimely

Lifetimely is a robust analytics tool designed for direct-to-consumer (D2C) brands using Shopify. It provides detailed insights into customer lifetime value (LTV), profit and loss tracking, and predictive analytics. The platform allows businesses to integrate various data sources, customize dashboards, and benchmark performance against industry standards. With Lifetimely, brands can make data-driven decisions to enhance profitability and customer retention.

Used By 74 Brands
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Varos
Varos

Varos offers real-time benchmarks for digital marketing and revenue metrics (CAC, retention, CPM, CTR, Conversion Rate, etc.) compared to similar companies. Varos is a data co-op that has 4,500+ companies sharing critical data that tracks to be over $4B in annual ad spend.

Used By 7 Brands
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&facts
&facts

&facts is connected to billions of real-world signals which measure actual consumer behaviour in real-time. It is the fastest and most accurate way for brands to validate ideas, find new product opportunities and do market and product research.

Used By 0 Brands
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Northbeam
Northbeam

Northbeam is a universal attribution platform for media buyers, business executives, and marketing agencies that want to know exactly how their ad spend is performing – and how to improve it. We combine sophisticated data cleansing and stitching with proprietary ML models to create hourly, channel-agnostic reports so you can scale with confidence.

Used By 207 Brands
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