IKU

Trustpilot is known to hold brand reputations hostage and railroad them into paying for their service in order to remove negative reviews. Just read the reviews of their own product on their site and you will immediately see through the business model they are running to hurt brands. We feel that it is only right to use their profile as a tool to call them out as a bad actor in the space. We highly recommend you avoid paying them at all costs.

Afterpay is a ‘buy-now-pay-later’ platform that allows customers to pay for their purchases over four, fortnightly instalments. Retailers that offer Afterpay get paid immediately, but are charged a merchant fee of 4.17%. It’s like a modern-day credit card with an interest-free period.

Braintree is the only way to offer buyers the most popular payment methods -- including PayPal, Venmo (in the US), credit & debit cards, and digital wallets -- in a single integration. Braintree's checkout is designed to be seamless and secure, whether you choose their UI or tailor-make your own.

Shopify is a commerce platform that allows anyone to set up an online store and sell their products. It's the go-to eCommerce platform for young direct-to-consumer brands. Its ease of use and setup is what's most attractive to merchants, but also the incredibly vast Shopify app store.

Square Online offers an easy-to-use platform for businesses to create professional eCommerce websites with built-in payment processing and powerful sales tools. Whether you're selling products, services, or digital content, Square helps you manage inventory, fulfill orders, and grow your online presence—all in one place.

Klaviyo is the best in class email marketing solution for eCommerce. It's powerful because it connects to your store, and you can create awesome customer segments based on past purchasing behaviors, customer preferences, and even future predictions of spending.

Stamped.io is a tool to collect customer reviews. It's got nifty features including the ability to capture review feedback directly inside email, or the ability to request reviews via Facebook Messenger. Easily leverage the reviews you've gathered by displaying them on your product pages.

The central source of truth for your eCommerce store, view all your meaningful data from a customizable dashboard or mobile app. In addition to all that, the Triple Whale pixel gives you accurate first/last click attribution to help increase your ROI on ad spend.

Hotjar is a behavior analytics and user feedback service that helps you understand the behavior of your website users and get their feedback through tools such as heatmaps, session recordings, and surveys.

POWR brings you a full library of tools to help your store grow. They have a library of over 50 different tools to meet every business need, from forms, countdown timers, banner sliders, photo galleries, FAQs, payment buttons and more.