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Best On Site Behavior Tools and Shopify Apps

Check out some of the top on site behavior tools in the ecommerce landscape. In this list, you'll find the top tools ranked by their usage across our 1,500+ D2C brand directory. Click into a tool to learn more about their features and the types of brand that use them.

Hotjar
Hotjar

Hotjar is a behavior analytics and user feedback service that helps you understand the behavior of your website users and get their feedback through tools such as heatmaps, session recordings, and surveys.

Optimization
Optimization
used by
584
brands
Visual Website Optimizer
Visual Website Optimizer

VWO is a conversion optimization solution. From VWO you can run A/B tests, and alter the look of parts of your website, without altering the code. Use funnels, heatmaps and session recordings to understand your shoppers’ hesitations better, which will help you generate stronger A/B testing ideas.

A/B Testing
A/B Testing
used by
154
brands
Lucky Orange
Lucky Orange

Lucky Orange is an analytics tool for eCommerce. The most popular features include automated recordings, heatmaps and conversion funnels. Lucky Orange will automatically create a recording of every visitor and segment recordings so you can see exactly why visitors are not converting.

Optimization
Optimization
used by
115
brands
PostHog
PostHog

PostHog is an open source, product analytics platform that provides e-commerce business with tools like session recording, heatmaps, and feature flags to help them improve their product and understand their customer.

Data
Data
used by
81
brands
CrazyEgg
CrazyEgg

Crazy Egg provides tools to record and analyze user behavior to improve your website. The heatmaps, scrollmaps, and other visual reports will show you exactly how your customers responding to elements on your site.

Optimization
Optimization
used by
68
brands
Mouseflow
Mouseflow

Record all your website visitors' sessions. Get heatmaps for all your pages generated automatically. Filter your data any way you want to find exactly what you are looking for. And find your website problems quickly with a friction score.

Analytics
Analytics
used by
30
brands
Heatmap
Heatmap

Heatmap.com is designed to optimize the user experience for D2C brands through advanced heatmap analytics. It helps brands visualize user interactions on their websites, revealing patterns and insights to improve layout and functionality. Heatmap.com's robust tools for tracking clicks, scrolling, and user engagement ensure brands can make data-driven decisions to enhance their website's performance and user satisfaction.

Optimization
Optimization
used by
4
brands
Clarity
Clarity

Clarity is a free, easy-to-use tool that captures how real people actually use your site. Setup is easy and you'll start getting data in minutes.

Optimization
Optimization
used by
0
brands
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