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Recharge is the leading Shopify subscription solution for online businesses. It makes it easy to transform one-time products into subscription options.

Hotjar is a behavior analytics and user feedback service that helps you understand the behavior of your website users and get their feedback through tools such as heatmaps, session recordings, and surveys.

Trustpilot is a tool to collect reviews from customers. Those reviews are leveraged on-site to increase conversion rates or used to increase visibility with Google. Trustpilot automatically sends review invitation emails and reminders to make it easy for your customers to leave feedback.

Lucky Orange is an analytics tool for eCommerce. The most popular features include automated recordings, heatmaps and conversion funnels. Lucky Orange will automatically create a recording of every visitor and segment recordings so you can see exactly why visitors are not converting.

Talkable is referral program software for eCommerce brands. Build the program you like from feature set, to the overall look and feel of it. Then A/B test it to adapt it to fit your customers' needs. Talkable is best for brands with $4M+ annual revenue.

Shopify is a commerce platform that allows anyone to set up an online store and sell their products. It's the go-to eCommerce platform for young direct-to-consumer brands. It's ease of use and setup is what's most attractive to merchants, but also the incredibly vast Shopify app store.