The Beauty Chef

Clarity is a free, easy-to-use tool that captures how real people actually use your site. Setup is easy and you'll start getting data in minutes.

Sumo provides tools to grow your site. Their most popular tool/plugin is an email capture tool. It's free and easy to implement. They have apps for Wordpress and Shopify.

Klaviyo is the best in class email marketing solution for eCommerce. It's powerful because it connects to your store, and you can create awesome customer segments based on past purchasing behaviors, customer preferences, and even future predictions of spending.

Recharge is the leading Shopify subscription solution for online businesses. It makes it easy to transform one-time products into subscription options.

Octane AI is a suite of tool for Shopify brands to increase revenue through engaging quizzes and learn more about their customers through AI-driven research. Octane helps D2C brands create quizzes that recommend products, collect zero party data, grow subscriber lists and drive ROI. Their Voice of Customer tool, Insights AI, allows D2C brands to upload their reviews and enable Octane’s AI to uncover insights, sentiments, research and more into their customers.

Afterpay is a ‘buy-now-pay-later’ platform that allows customers to pay for their purchases over four, fortnightly instalments. Retailers that offer Afterpay get paid immediately, but are charged a merchant fee of 4.17%. It’s like a modern-day credit card with an interest-free period.

Lifetimely is a robust analytics tool designed for direct-to-consumer (D2C) brands using Shopify. It provides detailed insights into customer lifetime value (LTV), profit and loss tracking, and predictive analytics. The platform allows businesses to integrate various data sources, customize dashboards, and benchmark performance against industry standards. With Lifetimely, brands can make data-driven decisions to enhance profitability and customer retention.

Typeform is a very user-friendly form and survey builder. The design is clean and the features are smart: You can customize your survey in different ways, and you can also create lots of clever interactions using features like "logic jumps" which create unique paths of questions based on answers.

Shopify is a commerce platform that allows anyone to set up an online store and sell their products. It's the go-to eCommerce platform for young direct-to-consumer brands. It's ease of use and setup is what's most attractive to merchants, but also the incredibly vast Shopify app store.

Searchanise enables customers to search your store by product name, categories, blog posts, pages and more. Add smart auto-complete functionality to your store. Promote products inside your search, and give clever relevant recommendations based on search behavior.

Yotpo helps brands collect product reviews that build social proof, crucial for driving sales. With AI-powered review widgets, Yotpo can easily gather high-quality product reviews that influence customer purchasing decisions. Yotpo's partner integrations allow brands to display reviews and star ratings across social media and search engines like Google as well.

Gorgias is of the most popular helpdesks for D2C brands. It centralizes all your support tickets in one place and enriches them with lots of extra context about a buyer's profile. Through Gorgias, you can connect directly to your eCommerce store and edit orders, modify subscriptions, and refund payments without leaving your helpdesk.

Turn customers into Superfans with Okendo, the unified customer marketing platform for reviews, referrals, loyalty, quizzes, and surveys, making it easy to cultivate advocacy, scale word-of-mouth, and maximize lifetime value. 8,000+ Shopify brands use Okendo to mobilize their customers for faster and more efficient growth, including SKIMS, Liquid Death, and Oh Polly.

Bold Upsell enables merchants to upsell customers easily. Choose to have your offers display at the product page or cart page and allow customers to choose variants and quantities from within the upsell offer window.

Shogun is a drag-and-drop eCommerce landing page builder. Using Shogun, users can build optimized, high-converting landing pages for their ecommerce stores. You can design landing pages, blog pages, product pages — or your entire Shopify store — with a powerful visual editor.

Hotjar is a behavior analytics and user feedback service that helps you understand the behavior of your website users and get their feedback through tools such as heatmaps, session recordings, and surveys.

Don’t lose sales when your inventory runs out. Back in Stock makes it easy for customers to sign up for a Back in Stock alert (Email or SMS Text Message). When you restock products the waiting customers are alerted instantly to bring them back to your store and complete the purchase.

High-growth brands can get more out of every customer with Friendbuy. With a best-in-class referral and loyalty program, brands can achieve at least 5-15% of new customer acquisition, with a 4x higher lifetime value. Friendbuy works with DTC brands like Casper, AWAY, and Outdoor Voices as well as Fortune 100-ranked companies like Walmart, Disney and Nestle. Plus, Friendbuy integrates seamlessly with your tech stack, so you can incorporate referrals and loyalty seamlessly into your customer journeys.

The central source of truth for your eCommerce store, view all your meaningful data from a customizable dashboard or mobile app. In addition to all that, the Triple Whale pixel gives you accurate first/last click attribution to help increase your ROI on ad spend.

Yieldify is an onsite personalization platform for global businesses. Get in-depth data on your audience behaviors, engage customers with tailored onsite content and drive higher marketing ROI.

Turn your Instagram content and UGC into shoppable galleries for your online store. Track creators and gifting programs, secure the rights to UGC, and get advanced Instagram analytics. Foursixty can also be used to schedule instagram posts or to collect and leverage customer reviews via Okendo.