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Best 28 Ecommerce Crossell / Upsell Tools

Cross-selling and upselling tools are strategic software tools used by direct-to-consumer (DTC) brands to increase the value of customer purchases. Cross-selling involves suggesting additional products that complement the item a customer is interested in, while upselling encourages customers to purchase a higher-end version of the product they are considering. These tools use customer data and behavior analytics to make targeted and relevant product recommendations during the shopping process.

For DTC brands, these tools are important as they enhance the customer shopping experience by providing personalized suggestions, leading to increased customer satisfaction. They also play a crucial role in maximizing revenue per customer, effectively boosting overall sales without the need for acquiring new customers.

Popular tools in this category include Rebuy and Bold Upsell. Rebuy is known for its smart data-driven recommendations, optimizing cross-sell and upsell opportunities across various customer touchpoints. Its AI-powered engine tailors suggestions to individual customer preferences, enhancing the likelihood of additional purchases. Bold Upsell stands out for its ease of creating custom upsell and cross-sell offers, making it highly effective for DTC brands seeking to implement these strategies seamlessly. Both Rebuy and Bold Upsell are popular due to their ability to intelligently increase order values while enriching the customer shopping experience.


Upsells and cross-sells are one of the most obvious ways to extract more value out of your store. The tools here are all top notch, helping you upsell at every stage of the journey (cart / PDP / post-purchase etc). Check out Rebuy, Orderbump and Checkout Promotions as a healthy starting point.

Rebuy
Our favorite brand
Rebuy

Rebuy is the ultimate personalization platform for Shopify brands. Rebuy provides AI-powered tools to enhance customer experiences through personalized product recommendations, smart search functions, dynamic bundling, and automated marketing strategies like upselling and cross-selling. Rebuy's suite of fully-integrated tools increases revenue, average order value, and customer retention for D2C brands.

Used By 372 Brands
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Personizely
Our favorite brand
Personizely

Personizely empowers ecommerce merchants to boost sales and engagement with its suite of tools, including website widgets, personalization, and A/B testing. Create tailored shopping experiences with personalized content, optimize performance by comparing variations, and use intuitive widgets to capture leads or drive conversions. With Personizely, turning visitors into loyal customers is effortless.

Used By 0 Brands
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AfterSell
Our favorite brand
AfterSell

AfterSell is a post-purchase upsell tool that helps Shopify brands increase average order value (AOV) seamlessly. AfterSell allows brands to present one-click upsell and downsell offers right after checkout, without requiring customers to re-enter payment details. AfterSell also provides thank-you page customization options, enabling brands to showcase reviews, FAQs, and cross-sells for an enhanced post-purchase experience.

Used By 87 Brands
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Candy Rack
Candy Rack

Candy Rack is the ultimate one-click upsell app for Shopify merchants who are serious about increasing their AOVs and CVRs. Brands leveraging Candy Rack across their store experience can see sales boost by over over 30%. Candy Rack allows merchants to offer upsells and cross-sells during the purchase flow, including checkout (post-purchase) upsells. The offers are displayed as a simple pop-up.

Used By 4 Brands
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Bold UpSell
Bold UpSell

Bold Upsell enables merchants to upsell customers easily. Choose to have your offers display at the product page or cart page and allow customers to choose variants and quantities from within the upsell offer window.

Used By 31 Brands
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In Cart UpSell
In Cart UpSell

In Cart Upsell watches what is in each shoppers' cart. When they start the checkout process by going to your cart, In Cart Upsell presents a relevant product to add to the basket in a non-intrusive way.

Used By 18 Brands
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Checkout Blocks
Checkout Blocks

Easily enhance your Shopify Plus experience with Checkout Blocks™. Customize your checkout and thank you pages effortlessly by dragging and dropping blocks to display upsells, free shipping, and more. Segment customers based on cart content, UTM parameters, shipping details, currency, and language. This tool is designed for Shopify Plus, utilizing checkout extensibility. Migrate script editor changes seamlessly with no-code delivery and payment customization through Shopify Functions.

Used By 17 Brands
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Honeycomb Upsell
Honeycomb Upsell

Honeycomb Upsell & Cross Sell helps Shopify stores increase revenue by offering targeted upsell and cross-sell offers throughout the customer journey. From product pages to post-purchase, Honeycomb helps merchants boost average order value with AI-powered recommendations and customizable upsell funnels.

Used By 15 Brands
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Bold Bundles
Bold Bundles

Bold Bundles lets you bundle a few products or an entire collection so that your customers can mix & match items to get a discount. Also set up Buy One Get One upsell offers right on the product page.

Used By 10 Brands
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