Thesis

Turn customers into Superfans with Okendo, the unified customer marketing platform for reviews, referrals, loyalty, quizzes, and surveys, making it easy to cultivate advocacy, scale word-of-mouth, and maximize lifetime value. 8,000+ Shopify brands use Okendo to mobilize their customers for faster and more efficient growth, including SKIMS, Liquid Death, and Oh Polly.

Build and scale a world-class creator program with GRIN. Thousands of industry pioneers—like SKIMS, Rhode, and GoPro—use our Creator Management platform to harness the power of influential people to drive brand awareness and growth. Together, we're redefining what's possible in the creator economy.

Snowplow Insights is the best way to capture and process high-quality behavioral data from all your platforms and products and deliver that data to your cloud destination of choice.

Shopify is a commerce platform that allows anyone to set up an online store and sell their products. It's the go-to eCommerce platform for young direct-to-consumer brands. It's ease of use and setup is what's most attractive to merchants, but also the incredibly vast Shopify app store.

Hotjar is a behavior analytics and user feedback service that helps you understand the behavior of your website users and get their feedback through tools such as heatmaps, session recordings, and surveys.

Next.js is an open-source React based JavaScript framework created by Vercel. Next.js boasts many features that align with the specs required for eCommerce projects, including; Live collaboration tooling, image optimization for seamless product discovery, built-in internationalization, and built-in analytics.

Netlify is a headless commerce solution, that gives your store near instantaneous page loads. The speed comes from Headless systems communicating with decoupled frontends via APIs.

Segment is a Customer Data Platform (CDP). They provide a service that simplifies collecting and using data from the users of your digital properties (websites, apps, etc). With Segment, you can collect, transform, send, and archive your first-party customer data.

PostHog is an open source, product analytics platform that provides e-commerce business with tools like session recording, heatmaps, and feature flags to help them improve their product and understand their customer.

Zendesk is a customer support tool. It's got 2 main features: ticketing and knowledge base. Ticketing: Zendesk gathers customer queries in one place where you can manage and respond to customer questions efficiently. Knowledge base allows you to create an FAQ section to guide your customers.

Often paired with the React framework Next.js - Vercel is the best place to deploy any frontend app. Start by deploying with zero configuration to our global edge network. Scale dynamically to millions of pages without breaking a sweat.

VWO is a conversion optimization solution. From VWO you can run A/B tests, and alter the look of parts of your website, without altering the code. Use funnels, heatmaps and session recordings to understand your shoppers’ hesitations better, which will help you generate stronger A/B testing ideas.

Text based marketing for eCommerce stores. Attentive is used mainly as a way to promote offers via SMS, or otherwise used for abandoned carts or to promote retention. Attentive also directly integrates with eCommerce platforms such as Shopify.

SendGrid provides and manages an email server on your company's behalf, so your communications with customers are reliably sent and delivered as needed. It's perfect when you need to send transactional emails, password recovery emails or notifications to users from your website.

Tatari has turned TV advertising into a digital-like experience: measured, real-time, and with the ability to manage your campaign in small or big doses.

Hark has created a contextualization engine that takes customers through a journey when getting in touch with service teams for support. This context creation drives much more efficiency for agents and elevates the customer experience.

Recharge is the leading Shopify subscription solution for online businesses. It makes it easy to transform one-time products into subscription options.

PostPilot is THE direct mail platform for digitally native brands. Think Klaviyo or Meta for direct mail. PostPilot's full funnel solution helps you increase retention & LTV, convert more site visitors into customers, and hyper-target cold prospects by leveraging their industry-leading data and groundbreaking AI targeting. PostPilot make it fast & easy with native ecom integrations, done-for-you strategy, setup, creative & optimization, plus real-time ROI dashboards. Cut through the digital clutter and beat rising ad costs. 1-800-D2C members receive 15% off their first 3 months of PostPilot! Your mail could be in your customer’s hands by next week.

Klaviyo is the best in class email marketing solution for eCommerce. It's powerful because it connects to your store, and you can create awesome customer segments based on past purchasing behaviors, customer preferences, and even future predictions of spending.

Yotpo helps brands collect product reviews that build social proof, crucial for driving sales. With AI-powered review widgets, Yotpo can easily gather high-quality product reviews that influence customer purchasing decisions. Yotpo's partner integrations allow brands to display reviews and star ratings across social media and search engines like Google as well.

Northbeam is a universal attribution platform for media buyers, business executives, and marketing agencies that want to know exactly how their ad spend is performing – and how to improve it. We combine sophisticated data cleansing and stitching with proprietary ML models to create hourly, channel-agnostic reports so you can scale with confidence.

SMS Bump (now owned by Yotpo) is an enterprise grade SMS platform designed for eCommerce businesses. Create your custom flows, automations or schedule campaigns and start getting closer to customers.