Real wins are coming from repeat buyers, smarter systems, and feedback loops — not louder campaigns.
If you feel like the old growth hacks are losing steam, you’re not imagining it. The edge right now is in how well you keep, learn from, and serve the customers you already have. From smarter post-purchase journeys to loyalty that pays back, this week is all about retention as a moat, not a metric.
🔥 The D2C Deep Dive: When you solve a real problem and keep people subscribed, the numbers take care of themselves.
💰 Deal of the Week: Make bulk gifting feel personal. Send To Many helps brands boost AOV without extra work.
📞 Missed Calls: From shapewear to sneakers, the biggest brands are scaling by going physical and staying premium.
🎤 D2C IRL: Two webinars in the next week: one to turn CX into a revenue engine, the other to align your team around AI and brand-scale.
🛸 Signal Boost: When A/B tests fail and data’s sparse, the real win comes from asking questions and keeping the feedback loop alive.
Your weekly look at the D2C brands setting the bar and what operators can learn from their playbook.
Hims & Hers isn’t just selling tele-health products, they’re building a category-defining, vertically integrated health platform that turns stigma-filled conversations into mainstream, subscription-driven revenue. And the numbers prove it.
In Q3 2025, the company generated nearly $600 million in revenue, up 49% YoY, and over $78 million in Adjusted EBITDA. Subscribers climbed to almost 2.5 million, a 21% YoY increase, and full-year 2025 revenue is now guided to $2.335–$2.355 billion, with Adjusted EBITDA of $307–$317 million. That’s profitable, scaled, and still growing fast.
Instead of chasing one-off prescriptions, Hims & Hers built an engine around recurring care: consumers land on a specific problem, move through a low-friction digital consult, and are onboarded into a personalized, subscription-based treatment plan. The brand owns the entire experience: education, diagnosis, medication, follow-ups, refills; which turns what used to be an awkward, fragmented journey into a smooth, branded relationship.
For operators, the blueprint is clear: Focus less on adding more products, and more on owning the full journey around a few high-value problems. Make it easy to start, easier to stay, and build your economics around long-term trust instead of one-and-done transactions.
💡Hims & Hers is proof that when you solve real anxiety and pair it with a tight subscription model, you don’t just grow fast, you find operational and sustainable success.
Our favorite tools, agencies, tailored deals, and exclusive perks to help you optimize your D2C stack.
Send to Many unlocks multi-recipient orders on your Shopify store to grow gifting revenue and simplify operations. On the storefront, let shoppers check out with multiple recipients in a single order, customizing products & variants, gift messages and shipping for each recipient.
Fully customizable look & feel to fit your store branding perfectly. And in admin, import orders with 10s or 1000s of recipients with full control over all settings to generate the individual orders just the way you need them.
🚨Friends Rate Discount: 1 Month Free Trial
Send To Many is a partner of 1-800-D2C. Let them know this newsletter sent you to receive the offer!
The D2C world moves fast. These are the stories worth your attention. The ones showing where strategy, spend, and consumer trends are headed next.
Skims valued at $5B as it plans store expansion
💡 D2C Takeaway: Even digitally native brands are doubling down on IRL experiences and expanding category breadth. Don’t dismiss offline or new adjacencies when growth calls.
On says tariff-driven price increases have been ‘very well received’
💡 D2C Takeaway: Premium positioning and disciplined pricing still work, even in cautious markets. Focus on value, not just volume, and make your margin moves visible.
The true order upgrade for your customers that results in higher adoption rates and financial impact for brands.
With Onward, retailers can provide a premium customer experience (e.g.- Shipping Protection, Free Returns, 90-day Quality Guarantee, CashBack Credit + others) at no cost improving repeat purchase rates all while reducing fulfillment and CX operational expenses.
You’ll also get access to an entire post-purchase platform, including returns app and order editing software that are completely SaaS-free.
🚨 Friends Rate Discount: For Shopify brands generating over $3M in annual revenue, Onward can provide a $10K upfront to accelerate holiday growth — Larger brands may qualify for a larger upfront amount
Key Benefits:
Where operators show up IRL. The top community events and conversations happening right now.
From the folks at Gorgias comes this deep dive into how AI doesn’t just automate support, it aligns your team, workflows, and CX for scalable growth. You’ll hear from practitioners on how to integrate an AI Agent to not only speed replies but convert conversations into sales.
The brands excelling this year aren’t just faster, they’re smarter. This session helps you engineer CX that scales.
Wednesday, November 19, 2025, 1:30-2 pm EST | Webinar
If your CX team is only measured on tickets closed, you’re leaving revenue on the table. This session breaks down how leading brands are training agents like sellers, not support reps, backed by AI-powered chat workflows that surface the right offer, answer, or objection-buster at the perfect moment.
Expect tactical examples, scripts, SOPs, and automation ideas you can plug into your helpdesk immediately.
Thursday, November 20, 2025, 2 pm EST | Webinar
Quick hits and resources from around the industry we think are worth your time this week.
First Post-Purchase Survey: Capture First-Party Data for D2C Brands
First-party data is the future, with brands seeking this form of initial-touchpoint data to enhance their D2C brands. Here's how to use a web survey to accelerate your brands growth.
What To Do when Your A/B Split Test Fails
While you can have steps in place to safeguard from a poor A/B split test, you'll need a guide to get you through an inevitable and costly failure.
At 1-800-D2C, we spotlight the real builders behind the tools and brands featured on our site and the D2C players putting those tools to work. Let’s collab:
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Everything you need to build a better D2C brand, business and tech stack.
