Analytics

Measured vs. Airboxr: Tool Comparison

Considering adding either Measured or Airboxr to your ecommerce brand's Shopify tech stack for analytics and data management? It's crucial to have a powerful analytics tool in your tech stack to help you understand performance, your marketing efforts and your overall business health. Measured and Airboxr offer different features, integrations and pricing models. Read our tool comparison below to discover which one is best for your brand.
Measured is the only media measurement and optimization platform powered by incrementality intelligence. Our proven methodology incorporates results from continuous testing across all channels and tactics, combined with your brand's performance data, to connect advertising investments to incremental sales. Leading consumer brands trust Measured to validate and optimize ongoing media investments through incrementality-based attribution, testing, benchmarketing, and scenario planning capabilities.
- Utilize cross-channel attribution to optimize marketing spend and ROI. - Implement incremental measurement for accurate assessment of marketing impact. - Offer experimentation tools to test and refine marketing strategies. - Provide a unified view of media performance across all channels. - Analyze customer acquisition cost for smarter budget allocation. - Integrate with top ad platforms for streamlined data analysis and action.
- Automate the creation of custom spreadsheet reports by connecting to data sources like Shopify, Google Analytics, Facebook Ads, and more. - Gain a comprehensive view of business performance by combining marketing, sales, and operational data into a single dashboard. - Leverage AI-powered insights and recommendations to optimize marketing spend, identify customer segments, and uncover growth opportunities. - Benchmark your store's KPIs against industry peers to identify areas for improvement and make more informed decisions. - Streamline reporting and analysis by scheduling automated data refreshes and custom report generation. - Integrate Airboxr seamlessly into existing workflows by working directly within Google Sheets, the platform merchants already use.
The Measured platform offers a custom pricing model, with no set starting price listed on their website. Pricing is determined based on the specific needs and requirements of each customer, such as the number of data sources, integrations, and advanced analytics features needed.
The Airboxr platform offers three pricing plans, starting at $9 per user per month for the Google Sheets Stack, $19 per user per month for the Marketing Stack, and $59 per user per month for the Enterprise Stack. Airboxr's pricing is based on a per-user model, allowing businesses to scale their usage as needed without additional contract negotiations.
The integrations listed below are some of the most popular and widely used by Measured customers. They allow for seamless data sharing and analysis between Measured and leading advertising, analytics, and ecommerce platforms. - Google Analytics - Google Ads - Facebook Ads - Shopify - Klaviyo - Snowflake
Airboxr offers a range of integrations to help e-commerce businesses connect their data and gain deeper insights into their operations. Some of the key integrations include: - Klaviyo - Shopify - Google Ads - Facebook Ads - Instagram - TikTok - Google Analytics - Xero
These highlight D2C brands from our database all currently leverage 
Measured
 in their tech stack:
True Classic
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Birdies
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These highlight D2C brands from our database all currently leverage 
Airboxr
 in their tech stack:
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