What Is Air?

Air is a best-in-class cloud storage platform for creative teams. Air is designed to enhance productivity for creative teams by optimizing the management of visual assets through its Creative Operations (Creative Ops) framework.

The tool is built on a beautiful, visual workspace that automates and streamlines tasks involved in collecting, approving, and sharing content. Key features include flexible annotations for clear feedback, timestamp commenting on video asset, and a smart search function that acts like a search engine for creative work.

The ultimate benefit of Air is that it enables creative teams to save time and reduce the manual effort associated with handling large volumes of visual content.

Air's Creative Ops

Air is the only way to truly automate your Creative Ops - the manual (and often boring) parts of the creative production and sharing process. This can consist of tasks like finding recent files, sorting files by type or style or even giving designers feedback on assets. The Air platform can help teams automate this entire process and make it incredibly seamless.

Air's Smart Search

Air's Smart Search is designed to streamline the process of managing and accessing digital assets within a creative workspace.

It operates similar to a search engine, but tailored for creative content. Smart Search utilizes advanced features like image recognition and smart tags to enhance searchability and organization. Users can navigate their digital assets efficiently, with the ability to add custom tags and utilize AI-generated keywords which are automatically assigned to images upon upload.

Air's Dynamic Feedback

Air's Dynamic Feedback significantly enhances the process of reviewing and refining creative assets within teams. Dynamic Feedback eliminates common workflow interruptions and inefficiencies by allowing direct, on-asset feedback that is both precise and context-specific.

The feature enables users to annotate directly on the visual content and make timestamp-specific comments, particularly useful for video assets. One of the key benefits is that it can help to streamline team communications to reduce the time lost to switching between apps and matching feedback to specific assets.

Air's Kanban View

Air's Kanban View is a tool that's tailored for managing visual content within creative workflows. Kanban View allows teams to assign statuses to their assets and visually track their progress from inception through various stages like review, editing, and approval. It integrates seamlessly with other project management tools as well.

The Kanban View in Air works by creating boards based on custom field values associated with the assets. This helps in visualizing workflows and in prioritizing tasks and aligning team efforts. The boards are highly customizable, supporting various modifications like reordering and hiding columns to fit the unique needs of each team.

Air's Key Integrations

A unique part of Air is that they offer their users over 1,000 integrations with other tech platforms. Some of Air's most popular integrations include:

Zapier: allows enterprise users to seamlessly automate their workflows even further and across even more tools.

Canva: access your entire Air library directly in Canva without interruption.

Adobe Premiere Pro: leverage the Air extension to bring all of your access, speed and collaborative Air features directly into Premiere Pro.

Slack: Air's Slack app allows you to stay up to speed with real-time workspace activity notifications.