Zapier

Babylist

Kids

Babylist is a comprehensive registry and parenting support platform that empowers families to build fully customizable baby wish lists—including products from multiple retailers and helpful services like diaper delivery and newborn meal kits. It complements its registry features with expert-reviewed content, shopping tools, and a digital shop to simplify decision-making throughout the journey into parenthood

Modern Picnic

Apparel

Founded in 2018, Modern Picnic reimagines the traditional lunchbox with chic, vegan-leather designs that are both functional and fashionable. Their range includes insulated bags, backpacks, and accessories crafted for the modern woman’s daily routine—emphasizing sustainability, elegance, and everyday convenience.

Lyka

Pet

Australia's freshest dog food delivered. Their meals are nutritionally balanced and backed by science and tailored to your dog. No additives, no preservatives - just real, delicious whole foods.

Melissa & Doug

Kids

Founded in 1988, Melissa & Doug has become a beloved toy brand renowned for its thoughtfully crafted, open-ended wooden puzzles, pretend play sets, and arts & crafts kits that inspire imagination and creativity in children. All toys are designed in-house at their Wilton, CT headquarters, emphasizing quality, sustainable materials, and parent-trusted safety standards. Now a subsidiary of Spin Master, the brand continues to deliver timeless, educational play experiences that encourage screen-free, imaginative exploration.

Hims

Health & Wellness

Thanks to Hims, men now have easier, more affordable access to the prescriptions, products and medical advice they need. From hair loss, to erectile dysfunction, anxiety and depression medication.