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Analytics
Considering adding either Hyros or Measured to your ecommerce brand's Shopify tech stack for analytics and data management? It's crucial to have a powerful analytics tool in your tech stack to help you understand performance, your marketing efforts and your overall business health. Hyros and Measured offer different features, integrations and pricing models. Read our tool comparison below to discover which one is best for your brand.
HYROS stands for Hyper-Accurate Ad Tracking For Digital Businesses. It provides unparalleled insight into the customer journey by allowing brands to track and view every click and purchase customers make.
Measured is the only media measurement and optimization platform powered by incrementality intelligence. Our proven methodology incorporates results from continuous testing across all channels and tactics, combined with your brand's performance data, to connect advertising investments to incremental sales. Leading consumer brands trust Measured to validate and optimize ongoing media investments through incrementality-based attribution, testing, benchmarketing, and scenario planning capabilities.
- Accurate ad campaign tracking and attribution across multiple traffic sources.
- AI-powered optimization to improve ad targeting and reduce customer acquisition costs.
- Detailed customer lifetime value (LTV) and forecasting analytics.
- Seamless integrations with popular ecommerce platforms like Shopify and WooCommerce.
- Customizable dashboards and reporting to monitor marketing performance in real-time.
- Utilize cross-channel attribution to optimize marketing spend and ROI.
- Implement incremental measurement for accurate assessment of marketing impact.
- Offer experimentation tools to test and refine marketing strategies.
- Provide a unified view of media performance across all channels.
- Analyze customer acquisition cost for smarter budget allocation.
- Integrate with top ad platforms for streamlined data analysis and action.
Hyros has a unique pricing model that is not publicly disclosed. Hyros requires a minimum monthly ad spend of $10,000 and monthly revenue of at least $40,000 to use their services. The pricing plans are customized for each client based on their specific needs.
Hyros offers a variety of integrations to connect with different tools and platforms. Some of the most popular and relevant integrations include:
- Zapier
- Stripe
- Shopify
- ClickFunnels
- Hubspot
- LeadQuizzes
- Facebook
- Google
The integrations listed below are some of the most popular and widely used by Measured customers. They allow for seamless data sharing and analysis between Measured and leading advertising, analytics, and ecommerce platforms.
- Google Analytics
- Google Ads
- Facebook Ads
- Shopify
- Klaviyo
- Snowflake
These highlight D2C brands from our database all currently leverageÂ
Hyros
 in their tech stack:
Nudient
Nudient is known for its stylish and functional phone cases and mobile accessories, focusing on minimalist design and practicality. Their product range includes cases for various iPhone and Samsung models, featuring a sleek design with options for built-in MagSafe compatibility, all aimed at enhancing user experience with a touch of elegance.
Nood
Say goodbye to hair for good with the Flasher by Nood. Permanently remove unwanted hair without the pain using the latest in IPL technology.
Ryze
Ryze is a mushroom coffee product that blends organic coffee with six types of functional mushrooms: cordyceps, lion's mane, reishi, shiitake, turkey tail, and king trumpet. The mushrooms are sustainably grown in California and undergo a dual-extraction process to maximize the extraction of beneficial compounds. Ryze mushroom coffee is marketed as providing health benefits such as improved focus, energy, immunity, and digestion, while containing less caffeine than regular coffee.
These highlight D2C brands from our database all currently leverageÂ
Measured
 in their tech stack:
True Classic
Apparel
True Classic makes butter soft, affordable, high quality fitted premium tees for men.
Enso Rings
Jewelry
Stylish silicone rings. Bring an inventive combination of style, safety and comfort to the way you express commitment.
Birdies
Apparel
Birdies are designed to take you everywhere, Birdies shoes combine elevated style, ultimate comfort, and everyday versatility.
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Tools can be expensive to add to your stack. Getting discounts from tools directly is also nearly impossible. So, we partner with tools to negotiate best-in-market discounts for you. Simply find the tool you’d like, fill out the form and we’ll connect you with the right stakeholders for a discount and a premium experience.
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