Loyalty & Referal

Squaredance vs. ShareASale: Tool Comparison

Considering adding either Squaredance or Share-a-Sale to your ecommerce brand's Shopify tech stack? Loyalty, referral and affiliate marketing tools are critical tech stack components to grow your sales and overall customer satisfaction. Squaredance and Share-a-Sale offer different features, integrations and pricing models. Read our comparison below to discover which one is best for your brand.
Squaredance is the leading affiliate marketing platform that connects direct-to-consumer brands with partners such as media buyers, publishers, and influencers on a pay-for-performance model. Squaredance helps small and medium sized brands unlock the affiliate marketing channel and drive profitable volume and new customer acquisition.
- Access to a curated marketplace of high-quality media buyers, publishers, and creators to launch performance-based marketing campaigns across diverse online channels. - Streamlined campaign management tools to easily onboard partners, communicate, and track the performance of affiliate, influencer, and referral programs. - Flexible, pay-per-sale pricing model with no upfront costs, monthly fees, or long-term contracts, allowing merchants to scale their marketing efforts risk-free. - Comprehensive reporting and analytics to measure the impact of partnership campaigns across various metrics like conversions, revenue, and customer acquisition costs. - Educational resources, playbooks, and 1-on-1 support to help merchants develop effective partnership strategies and maximize the return on their marketing investments.
- Access to a vast network of over 1 million affiliate partners across various industries and niches to promote your products. - Customizable commission structures and payout models to incentivize affiliates and align with your business goals. - Real-time click and conversion tracking to monitor the performance of your affiliate campaigns and optimize accordingly. - Comprehensive reporting and analytics dashboards to gain insights into traffic sources, sales, and return on investment. - Dedicated support team and educational resources to help merchants set up, manage, and grow their affiliate programs.
Squaredance operates on a pay-for-sales model, where they charge ecommerce merchants a 15% fee on the total weekly sales generated by their affiliate partners. This fee can be discounted down to as low as 11% for merchants that exceed certain weekly sales volume thresholds. Squaredance does not require any upfront setup fees, monthly subscription charges, or long-term contracts.
ShareASale has a straightforward pricing structure for ecommerce merchants. Every new merchant must pay a one-time, non-refundable joining fee of $625, as well as a minimum deposit of $125 to pre-fund their account. In addition to these setup fees, ShareASale charges a recurring 20% tracking fee on each qualified transaction, as well as a $35 monthly platform fee for access to the network. This monthly fee begins one month after the merchant's program goes live on the ShareASale platform.
Squaredance integrates with a variety of platforms to support marketing and advertising, including: - Instagram - Shopify - YouTube - WooCommerce - Google Ads - TikTok - Shopify Plus - Alexa - Taboola - Outbrain - Yahoo Native
ShareASale offers a wide range of integrations to help merchants and affiliates streamline their marketing efforts. Some of the most popular and relevant integrations include: - Shopify - WooCommerce - Wix - Shoplazza - Klaviyo - Google Analytics - Facebook Ads - Instagram - TikTok - Zapier
These highlight D2C brands from our database all currently leverage 
Squaredance
 in their tech stack:
Bubs Naturals
Bubs Naturals offers a range of premium collagen and MCT oil products to support your wellness and vitality. Their products are clean, pure and made with all-natural ingredients.
Dose
Dose crafts expertly formulated organic wellness shots, combining potent, clean ingredients in clinically-researched dosages to support a healthier body daily. Their product line, free from sugar and calories, includes turmeric, aloe vera, elderberry, and milk thistle, boasting enhanced bioavailability and strength. Emphasizing a holistic approach to health, Dose aims to deliver the most effective wellness shots for those seeking natural, functional support for their liver, immunity, skin, and more, backed by a passion for holistic living and natural medicine.
Xwerks
XWERKS is the maker of unique, science based nutrition products designed to optimize performance and health.
These highlight D2C brands from our database all currently leverage 
ShareASale
 in their tech stack:
Create
Health & Wellness
Create Wellness launched the first-ever creatine gummy to market in 2023 and has been off to the races ever since. Create's creatine gummy is packed with 1.5mg of creatine and now comes multiple delicious flavors, including Orange, Blue Raspberry, Watermelon and Sour Green Apple.
Figlia
Beverage
Figlia is a non-alcoholic apertivo made with all natural ingredients. Figlia is on a mission to do what most non-alcoholic brands avoid: having honest conversation around alcohol consumption.
Dotti
Home
Dotti is a modern, high-design cleaning brand that elevates everyday tools like sponges and brooms with beauty, performance, and convenience in mind.
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