Best 13 Ecommerce Affiliate Marketing Tools

Affiliate marketing tools are platforms that facilitate the management and tracking of affiliate programs for direct-to-consumer (DTC) brands. These tools help brands partner with affiliates - individuals or other companies - to promote their products in exchange for a commission on sales generated through affiliate links. Key functionalities include affiliate recruitment, link tracking, commission management, and performance analytics.

Here are the best affiliate marketing tools money can buy. You’ll notice there are many different approaches to affiliate marketing. Some are gated experiences (by invite only) such as Refersion (used by Haus Labs) and others are completely automated like Social Snowball (used by Javy).

Social Snowball
Social Snowball

Affiliate marketing made frictionless. Social Snowball makes it easy to build, launch, and automate your word-of-mouth marketing programs. Whether you want to turn your customers into revenue-generating affiliates or launch a TikTok influencer program, Social Snowball is the control center that lets you configure programs, track referral sales, send commission rewards, and automate it all.

Used By 92 Brands
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Secomapp
Secomapp

UpPromote is the top recommended affiliate/referral solution for Shopify brands. Create loops within your sales funnel centered around influencers, brand ambassadors, and existing customers with the most-favored affiliate marketing software.

Used By 58 Brands
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Squaredance
Squaredance

Squaredance is the leading affiliate marketing platform that connects direct-to-consumer brands with partners such as media buyers, publishers, and influencers on a pay-for-performance model. Squaredance helps small and medium sized brands unlock the affiliate marketing channel and drive profitable volume and new customer acquisition.

Used By 46 Brands
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SARAL
SARAL

SARAL is a simple influencer marketing platform for DTC brands. You can find untapped influencers, automate reach outs, ship free products, generate tracking links/codes, and do everything else from tracking performance to payments. Their mission is to be the world’s first “InfluencerOS” i.e. the one-stop-shop for all kinds of influencer campaigns. As of today, brands are running campaigns ranging from seeding, gifting, UGC, traditional paid deals, and ambassador programs.

Used By 5 Brands
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ShareASale
ShareASale

An affiliate network that connects online retailers to over 211,000+ partners around the world, increasing consumer reach and providing another source of revenue.

Used By 278 Brands
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Impact
Impact

Impact’s partnership platform lets you discover new partners and recruit them with automated nurture campaigns. Contract newcomers and negotiate payout terms. Track the traffic driven on your properties and engage/train partners. Optimize & adjust partner strategy in-app.

Used By 145 Brands
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Refersion
Refersion

Refersion is an affiliate tracking platform that manages your influencers and affiliates. It integrates with major eCommerce platforms and provides you with a place to bring on affiliates, create different offers, calculate commissions, and track how much an affiliate needs to be paid.

Used By 95 Brands
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Affiliate Window
Affiliate Window

One of the biggest affiliate networks in the world. Awin connects retailers to over 211,000 active affiliate partners such as content creators, influencers, website owners and technology partners.

Used By 36 Brands
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Referral Candy
Referral Candy

ReferralCandy helps online stores attract new customers, increase sales and grow their brand with easy-to-setup and automated referral and affiliate programs.

Used By 27 Brands
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