Email marketing platforms and tools are specialized software designed to empower direct-to-consumer (DTC) brands in crafting, sending, and analyzing email campaigns. These tools provide an array of features including customizable templates, audience segmentation, automation workflows, and detailed performance analytics. They allow brands to create targeted and personalized email content that resonates with different segments of their audience.
For DTC brands, these platforms are instrumental. They enable consistent and effective communication with customers, fostering brand loyalty and repeat business. Through targeted email campaigns, brands can promote new products, share exclusive offers, and provide valuable content, enhancing customer engagement and driving sales. Additionally, the analytics offered by these tools aid in understanding customer behavior and preferences, allowing for refined marketing strategies.
Key players in this domain include Klaviyo, renowned for its user-friendly interface and versatility, making it a favorite among small to medium-sized businesses. Another notable platform is Mailchimp, which offers advanced segmentation and automation features, particularly beneficial for e-commerce brands looking to personalize their outreach. Sendlane is also a popular choice, recognized for its extensive template library and robust support, ideal for brands seeking to elevate their email marketing efforts. These platforms showcase the pivotal role of email marketing in building and maintaining customer relationships in today's digital marketplace.
After selecting your eCommerce platform, you will most likely be selecting your CRM & Email marketing tool. The most popular one is Klaviyo, but take a look at the whole list. You’ll find players like Bronto and Ometria who each have their own perks.
Shipment notification emails for subscription where subscribers can add products or delay an order in 2 clicks, without a login required. Syncs with Recharge (Shopify / BigCommerce).
Bloomreach is the world’s #1 Commerce Experience Cloud, empowering brands to deliver customer journeys so personalized, they feel like magic. It offers a suite of products that drive true personalization and digital commerce growth. Together, these solutions combine the power of unified customer and product data with the speed and scale of AI-optimization, enabling revenue-driving digital commerce experiences that convert on any channel and every journey.
Seguno is an email marketing app designed specifically for Shopify stores, helping you create and manage effective email campaigns. Design customizable email templates, automate personalized messages, and track campaign performance to boost conversions and customer loyalty. Enhance your marketing efforts with Seguno’s user-friendly and Shopify-integrated email tools.
A full-service email performance solution that takes over the channel from end to end. We don’t just give you tools. We own the outcomes. Fix deliverability and restore inbox placement. Build campaigns, automations, and flows that drive real engagement. Fully manage execution—strategy, copy, design, sends, testing, reporting. No more duct-taped platforms. No more ghosted Slack threads. No more guessing at what works. With our Inbox to Income system, email becomes what it was always meant to be: a scalable, profitable, predictable growth channel. Tired of babysitting email—or explaining to your board why the biggest list in your stack isn’t pulling its weight? Let’s fix that.
AiTrillion is an all-in-one Shopify marketing automation platform designed to unify email marketing, loyalty rewards, web push, product reviews, SMS, AI-powered segmentation, and more—helping D2C brands personalize at scale and boost customer engagement across every touchpoint.
GetResponse provides all-in-one marketing software that empowers marketers, solopreneurs, coaches, creators, and small business owners with affordable, easy-to-use tools for email marketing, marketing automation, and content monetization. With over 25 years of expertise, GetResponse goes beyond email with tools to help grow and engage audiences, create and sell courses, and turn ideas into income. It’s the go-to solution for building a personal brand, selling products and services, and fostering a loyal community.
Orderly Emails enables you to design and customize your Shopify store’s transactional emails, including order confirmations, shipping updates, and receipts. Create branded and professional email templates to enhance customer communication and trust. Improve your store’s email interactions with Orderly Emails’ easy-to-use customization tools.
AfterShip Email Marketing helps you create targeted email campaigns to engage and retain your Shopify store’s customers. Design customizable email templates, automate personalized messages, and track campaign performance to boost conversions and customer loyalty. Enhance your marketing efforts with effective email strategies using AfterShip Email Marketing.
Cartly Abandoned Cart helps you recover lost sales by sending automated emails to customers who abandon their shopping carts. Create personalized email campaigns to remind customers to complete their purchases and increase your conversion rates. Boost your sales and reduce cart abandonment with Cartly Abandoned Cart’s effective recovery strategies.
Everything you need to build a better D2C brand, business and tech stack.
