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Foreplay

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The complete winning ad workflow for Meta, TikTok & LinkedIn. With our Chrome Extension, save ad inspiration, track competitor ad creatives, and write ad briefs with AI.
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About Foreplay

The complete winning ad workflow for Meta, TikTok & LinkedIn. With our Chrome Extension, save ad inspiration, track competitor ad creatives, and write ad briefs with AI.
Languages:
English

Foreplay Media

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Foreplay Pricing

Foreplay’s Inspiration plan starts at $49/month, providing access to over 500k ads, while the Workflow plan at $99/month adds AI-powered search, filtering, and unlimited saved ads.
Basic
Best option
$1,500
per month
Expert Swipe Files Growing Library of +500k Ads AI Search & Filtering Unlimited Ads Saved Boards & Folders Public Share Links
Basic
Best option
$1,500
per month
AI Script Writing AI Storyboards Custom Templates Modular Brief Builder Creator Submissions Version Management
Basic
Best option
$1,500
per month
Basic
Best option
$1,500
per month

Brands Using Foreplay

Ridge

The Ridge Wallet is a slim wallet designed to help cut down on the bulk of a traditional leather wallet. It holds up to 12 cards and also includes a money clip. The dual metal plate design blocks RFID signals, protecting your card's security. It's lighter and far less bulky than a traditional leather wallet.

Milk Bar

Christina Tosi's Milk Bar is an award-winning bakery known for familiar yet unexpected desserts.

Anese

Anese is the expert at products made for your booty. Their booty essentials are made to make that booty glow, shine and shimmer.

Dropps

Dropps harnesses the power of nature to make cleaning products that are convenient, and that really work. By using Dropps, you are helping turn the tide against toxic pollution, plastic waste, and animal cruelty. Oh, and the dirt in your home.

ZeroCo

Zero Co Australia offers eco-friendly cleaning and body care products, aimed at reducing single-use plastic waste. Their innovative approach includes refillable "forever bottles" and concentrates, supporting their mission to "untrash the planet" by funding ocean cleanups with every purchase, emphasizing sustainability and environmental responsibility.

OSEA

Drawing inspiration from the ocean, sun, earth and atmosphere, OSEA was created with a singular intention in mind – to deliver your best skin with the highest quality ingredients.

BlendJet

Blendjet created game-changing technology that lets you make fresh smoothies, shakes or mixed drinks wherever you go.

Magic Mind

Magic Mind is a beverage brand which contains a combination of 12 active ingredients designed to stimulate focus, creativity, energy, and motivation while decreasing stress, oxidation, and inflammation in the body.

Hydrant

Hydrant's mission is to empower people to live healthier by creating and promoting the most effective, science-driven hydration possible.

Marine Layer

Absurdly soft clothes designed in San Francisco and enjoyed by all.

First Day

First Day, is all about fresh starts, healthy lives, and wise choices. Their mission is to support your family's health and happiness with real science and wholesome ingredients, starting with their kids multivitamin.

Mud/Wtr

MUD\WTR™ is a coffee alternative consisting of organic ingredients lauded by cultures old and young for their health and performance benefits.

Our Place

Our Place designs essential cookware & dinnerware. Their collections are new heirlooms from the cultures and places that make up the fabric of the modern multi-ethnic kitchen.

Seed

Seed believes beneficial microbes can play a systems-wide role in human health. Their Daily Synbiotic is a gut health supplement that reflects a commitment to reclaim the term ‘probiotics’ for science and to establish a new standard.

waterdrop

waterdrop's mission is to encourage you to drink more water in order for you to live a healthier, longer and more sustainable life.

Hexclad

Hexclad cookware is the perfect balance of beauty and functionality that will instantly elevate your kitchen game.

Ka'Chava

Ka'Chava crafts your new daily super blend for heart, brain and skin health.

Miracle Made®

Miracle Made® makes sheets & towels infused with silver to prevent up to 99.7% of bacteria growth and reduce odors, so you need to do up to 3x less laundry.

Western Rise

Performance clothing that works for anything your day may bring. Versatile, quality, stylish, and sustainable clothing that allows you to own less and experience more.

Caraway

Good looking, clean cooking. Caraway is on a mission to craft well-designed, non-toxic ceramic cookware that thoughtfully raises the standards of what you cook with.

Eleat Cereal

ELEAT is a balanced, high protein cereal to fuel your day. Our mission is to help people eat well and move well. Starting with reimagining cereal and we'll see what's next...

Kopari

Kopari Beauty is the first premium coconut oil-based beauty brand in the U.S. They make better-for-you,coconut-based skin, beauty and personal care products.

Salt & Stone

Salt & Stone is a unisex skin and body care brand from Los Angeles, California. We focus on natural, organic, cruelty-free ingredients and research the quality of each ingredient extensively, taking no shortcuts.

Particle

Particle is a radical innovation in men’s personal care. Combining cutting-edge technology with premium ingredients, the company offers a range of skincare, hair care and body care products to help men of all ages, colors and ethnicities look and feel their best.

Cuts

Premium men's shirts, polos, and hoodies designed in LA. A minimalist and premium design for the modern man. Their tees come in three cuts, designed to be worn for office, travel, and date night.

Lomi

Lomi is a countertop, kitchen composter that breaks down organic waste such as food scraps into small fragments that can either be used as soil, mixed with existing compost, or tossed into your green bin with other compostable materials, such as yard waste and grass clippings, to be taken to your city's composting center.

Vuori

Vuori makes premium performance apparel inspired by the active Coastal California lifestyle; an integration of fitness, surf, sport, and art.

Tonal

Tonal is a home fitness brand that uses advanced digital weights that continually adapts workouts.

Nood

Say goodbye to hair for good with the Flasher by Nood. Permanently remove unwanted hair without the pain using the latest in IPL technology.

Sundays

Sundays For Dogs are a dog food brand that provide human-grade all-natural dog food that has been gently air-dried.

Heights

Everything your brain needs to thrive can be found in natural food, but everyone struggles to maintain the optimal brain-food diet with the reality of a busy modern life. It’s why Heights was created.

Kettle & Fire

Collagen-rich bone broths and soups that are packed with essential nutrients like protein. Make Kettle & Fire your tasty habit—that you can feel good about.

Magic Spoon

Magic Spoon offers healthy cereal that tastes too good to be true. Their cereal is high-protein, low-sugar, keto-friendly, and gluten-free. Available in Cocoa, Frosted, Fruity, Blueberry, Peanut Butter.

Surreal

Surreal makes healthy cereal that has 13g of plant-based protein per bowl, zero sugar, low carb, 116 calories per bowl, vegan & gluten free. It comes in 4 flavors like cocoa, cinnamon, frosted and peanut butter.

SURI

SURI is an oral care brand that's redefining daily rituals with aesthetic, ethical, and convenient products that make taking care of yourself enjoyable.

Schoolyard Snacks

In an act of pure magic, Schoolyard Snacks reinvented our favorite carb-loaded cereals and snacks from childhood by replacing the carbs and sugar with high-quality protein and monk fruit (a natural sweetener with zero sugar).

Brez

Brez is a next-gen social tonic with THC, CBD, and Lion's Mane to elevate every moment.

Brands Using Foreplay

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Granuella
Cilimandgarno

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Dolce Granuella
Cilidgarno

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After signing up with 1-800-D2C you'll be able to see more information about this premium Tool.

See cravisi
Barbarossa

After signing up with 1-800-D2C you'll be able to see more information about this premium Tool.

Edge & Em
Puyol

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Dolce Granuella
Cilidgarno

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See cravisi
Barbarossa

After signing up with 1-800-D2C you'll be able to see more information about this premium Tool.

Granuella
Cilimandgarno

After signing up with 1-800-D2C you'll be able to see more information about this premium Tool.

After signing up with 1-800-D2C you'll be able to see more information about this premium Tool.

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Foreplay Overview

What is Foreplay?

Foreplay is a powerful creative workflow tool designed to help marketing teams, agencies, and brands streamline their ad creation process. It allows users to save, organize, and share ads from platforms like Facebook, TikTok, and LinkedIn, providing a collaborative environment to manage creative briefs and ad inspiration.

Built for performance marketers and creatives, Foreplay simplifies the process of researching, tracking, and analyzing competitor ads, allowing teams to scale their ad creation efforts efficiently.

Foreplay Swipe File

Foreplay’s Swipe File feature allows users to save ads from multiple platforms like TikTok and Facebook in one click. Users can organize these ads using custom tags, ensuring easy retrieval and streamlined collaboration. With Foreplay, users can avoid broken links and access ad metadata for deeper analysis, making the creative process more efficient.

Spyder Ad Spy

Spyder automates the competitor tracking process by saving ads and analyzing performance in real time. This feature provides automated competitor reports, ad activity status, and hook discovery to ensure users stay ahead of the competition. Spyder also includes historical ad tracking, allowing users to analyze past campaigns for insights and trends.

Discovery

Access the largest curated ad library in the world with Foreplay’s Discovery feature. With over 10 million ads from more than 200,000 brands, users can find inspiration using advanced AI search and filtering capabilities. It helps marketers stay on top of ad trends and identify winning ads from leading brands, saving time on research.

AI Briefs & Storyboards

Foreplay’s AI-powered brief builder enables users to transform saved ad inspiration into actionable briefs and storyboards. It offers features like AI script writing, dynamic deliverables, modular brief building, and scene-by-scene storyboarding. The tool simplifies pre-production for creative teams, allowing them to manage multiple brands and iterations efficiently.

Collaboration & Sharing

Foreplay enhances team collaboration with tools like public share links, internal commenting, and the ability to embed ads directly in Notion. Users can share creative inspiration and work on mood boards with team members or clients, ensuring a seamless creative process.

Landing Page Insights

Foreplay captures landing page screenshots alongside saved ads, allowing users to analyze competitor funnels from ad to landing page. This provides valuable insights into ad performance and creative strategies that drive conversions.

Foreplay FAQs

How does Foreplay help with creative strategy?

Foreplay centralizes ad inspiration and streamlines the creative process, helping users find, save, and collaborate on high-performing ads efficiently.

Can I share my Swipe File with clients?

Yes, Foreplay allows users to share swipe files with both internal teams and external clients via public share links.

What platforms can I save ads from?

Users can save ads from Facebook, TikTok, LinkedIn, and more using the Foreplay Chrome Extension.

Is there a free trial available?

Yes, Foreplay offers a 7-day free trial for new users.

Who Uses Foreplay at a Brand?

You’ll typically see the majority of a brand’s marketing team using foreplay based on it’s features and integrations into their daily workflows. A lot of creative strategists, designers and paid social managers will integrate Foreplay into their workflows.

Foreplay’s “power users” are without a doubt the people closest to the brand’s creative process - ideation, strategy, production and management. These folks will leverage Foreplay to create boards, discovery ad inspiration and even create briefs for upcoming creative projects all within the tool.

You can also see other roles from the marketing and operations team using Foreplay too. After all, the core function of a DTC brand is performance marketing and content, so everyone has a hand in it at a brand. If you’re a CMO, COO or even a founder of a brand, you can find a use for Foreplay.

Opinion: Is Foreplay Worth It?

There’s no question that Foreplay is the leading tool in it’s space. The products and features that the tool offers are best-in-class and their database of over 500K+ ads across multiple channels make it incredibly powerful.

Foreplay positions itself as a “workflow” enhancer for creative strategists and marketers. The tool is best-in-class at increasing the workflow efficiency for it’s power users - if you’ve struggled to save all of your ad creative inspiration to a centralized location or aren’t a fan of managing hundreds of links to the Facebook Ad Library, then Foreplay solves that for you.

It’s also impressive that Foreplay is able to scrape such high volumes of ads from Meta and TikTok and allow you to filter them using AI-powered tools. This is what makes Foreplay so powerful - the database is constantly being updated and it becomes your “home” to discover new ads and find new creative inspiration.

Plus, we are also fans of Foreplay's pricing model. At maximum, it's $100/month for your first user. At that price, it's not hard to turn a positive ROI, especially if it improves the efficiency of salaried employees by 10-15%.

Foreplay FAQs

01
What is Foreplay and how does it benefit creative and marketing teams?
Foreplay is a creative management platform designed to help marketing and creative teams discover, save, organize, and collaborate on ad concepts, improving the quality and efficiency of their campaigns.
01
How does Foreplay help streamline the creative process for ads and campaigns?
It centralizes your creative assets and inspiration in one place, making it easy to share ideas, offer feedback, and quickly iterate on concepts, ultimately accelerating your ad creation process.
01
Can Foreplay integrate with other tools I already use?
Yes! Foreplay integrates with popular platforms and workflows, allowing you to easily import assets and collaborate seamlessly alongside the tools you already rely on.
01
How quickly can I set up Foreplay and start collaborating with my team?
Setup is straightforward, and many teams begin organizing their creative library and collaborating with colleagues within minutes of getting started.
01
Does Foreplay provide analytics or performance insights for the creatives I save?
Foreplay focuses on streamlining creative inspiration and collaboration rather than providing in-depth analytics. However, you can use its organizational features alongside your existing analytics tools to track performance.
01
What kind of support or onboarding does Foreplay offer?
They offer helpful documentation, responsive customer support, and guidance to ensure you and your team make the most of Foreplay’s features.

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