Analytics

Lifetimely vs. Mixpanel: Tool Comparison

Considering adding either Lifetimely or Mixpanel to your ecommerce brand's Shopify tech stack for analytics and data management? It's crucial to have a powerful analytics tool in your tech stack to help you understand performance, your marketing efforts and your overall business health. Lifetimely and Mixpanel offer different features, integrations and pricing models. Read our tool comparison below to discover which one is best for your brand.
Lifetimely is one of the leading analytics platforms for D2C brands. Project your customer LTVs, analyze your D2C key performance indicators and tracking daily business performance.
Mixpanel is a tool that allows you to analyze how users interact with your website. It’s designed to make teams more efficient by allowing everyone to analyze user data in real-time to identify trends, understand user behavior, and make decisions about your product.
- Lifetimely provides comprehensive lifetime value analytics and detailed customer behavior reports for ecommerce merchants. - The software integrates with popular platforms like ShipStation, ReCharge, and Shopify to offer up-to-date profit and loss statements. - Merchants can project customer LTVs, analyze key performance indicators, track daily business performance, and understand repurchase rates and timings. - Lifetimely allows users to view their P&L statement on a dashboard, TV screen, or receive it daily via email for easy access. - With Lifetimely, merchants can easily track the lifetime value of customers, acquisition costs, common products purchased, and analyze customer journeys for better insights.
- Analyze user behavior and engagement across your ecommerce platform to identify growth opportunities. - Leverage cohort analysis to understand how different customer segments interact with your product. - Integrate Mixpanel with your ecommerce stack to track key metrics like conversion rates and customer lifetime value. - Utilize Mixpanel's AI-powered insights to automatically surface actionable recommendations for improving the customer experience. - Empower your marketing and product teams to make data-driven decisions that drive ecommerce growth.
Lifetimely offers four pricing tiers for its lifetime value and profit analytics platform. The "Free" plan is available at no cost, while the "Basic" plan starts at $34/month for up to 500 orders. The "Pro" plan is $75/month for up to 1,500 orders, and the top-tier "Plus" plan is $149/month for unlimited orders. All paid plans include features like daily profit and loss reporting, comprehensive LTV analytics, and integrations with marketing platforms.
Mixpanel's pricing starts at $25 per month for the Growth plan, which includes up to 300M monthly tracked events. The company also offers a free plan with up to 20M monthly tracked events, as well as an Enterprise plan with custom pricing for larger businesses that require more advanced features and support.
Lifetimely offers a range of integrations to streamline data collection and analysis for ecommerce merchants. Some of the key integrations include: - Google Ads - Facebook Ads - Google Analytics - Recharge - ShipStation - Klaviyo - TikTok
Mixpanel offers a wide range of integrations that allow businesses to connect their various tools and platforms. Some of the most popular and relevant integrations include: - Segment - Zapier - Google Analytics - Salesforce - Amplitude - Slack - Zendesk - Marketo
These highlight D2C brands from our database all currently leverage 
Lifetimely
 in their tech stack:
Offfield
OFFFIELD uses a proprietary blend of Adaptogens, Electrolytes and Cannabinoids to improve performance, lower anxiety, and alleviate inflammation for daily exercise and activity.
Outer
Outer's passion is to create the world’s most comfortable, durable, innovative, and sustainable outdoor furniture. Their hero product is a comfy outdoor sofa.
Heatonist
A curated selection of gourmet hot sauces from small-batch makers. Flat rate shipping.
These highlight D2C brands from our database all currently leverage 
Mixpanel
 in their tech stack:
Kitsch
Hair Care
Kitsch designs and sells revolutionary hair and beauty products.
goPure
Personal Care
Skin care packed with active ingredients that transforms your skin, and saves you money.
Bespoke Post
Everyday Carry
Bespoke Post is a subscription box service that offers curated boxes of high-quality, unique, and often lifestyle-oriented products to its subscribers. The company is known for providing a personalized and curated shopping experience.
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