Analytics

Northbeam vs. Airboxr: Tool Comparison

Considering adding either Northbeam or Airboxr to your ecommerce brand's Shopify tech stack for analytics and data management? It's crucial to have a powerful analytics tool in your tech stack to help you understand performance, your marketing efforts and your overall business health. Northbeam and Airboxr offer different features, integrations and pricing models. Read our tool comparison below to discover which one is best for your brand.
Northbeam is a universal attribution platform for media buyers, business executives, and marketing agencies that want to know exactly how their ad spend is performing – and how to improve it. We combine sophisticated data cleansing and stitching with proprietary ML models to create hourly, channel-agnostic reports so you can scale with confidence.
- Accurate multi-touch attribution to understand the full customer journey. - Powerful media mix modeling to optimize marketing budgets and channel mix. - Real-time data processing and customizable dashboards for actionable insights. - Machine learning-powered creative analytics to identify high-performing ads. - Seamless integrations with leading ecommerce platforms and marketing tools.
- Automate the creation of custom spreadsheet reports by connecting to data sources like Shopify, Google Analytics, Facebook Ads, and more. - Gain a comprehensive view of business performance by combining marketing, sales, and operational data into a single dashboard. - Leverage AI-powered insights and recommendations to optimize marketing spend, identify customer segments, and uncover growth opportunities. - Benchmark your store's KPIs against industry peers to identify areas for improvement and make more informed decisions. - Streamline reporting and analysis by scheduling automated data refreshes and custom report generation. - Integrate Airboxr seamlessly into existing workflows by working directly within Google Sheets, the platform merchants already use.
Northbeam offers a range of pricing plans starting at $300 per month for up to 250,000 page views. The plans scale up to $21,250 per month for 5-15 million page views, with additional tiers available for higher volume. Northbeam's pricing is structured based on the number of monthly page views, providing flexibility to accommodate businesses of different sizes.
The Airboxr platform offers three pricing plans, starting at $9 per user per month for the Google Sheets Stack, $19 per user per month for the Marketing Stack, and $59 per user per month for the Enterprise Stack. Airboxr's pricing is based on a per-user model, allowing businesses to scale their usage as needed without additional contract negotiations.
Northbeam offers a wide range of integrations that allow ecommerce merchants to connect multiple sources of data together. Some of the most popular and relevant integrations include: - Shopify - Recharge - Meta - Google - TikTok - Kno Commerce
Airboxr offers a range of integrations to help e-commerce businesses connect their data and gain deeper insights into their operations. Some of the key integrations include: - Klaviyo - Shopify - Google Ads - Facebook Ads - Instagram - TikTok - Google Analytics - Xero
These highlight D2C brands from our database all currently leverage 
Northbeam
 in their tech stack:
Antler
Antler is a luggage brand that offers premium suitcases, travel bags, and accessories designed for durability and longevity. Their product range includes the newly launched Icon Collection featuring hard and soft shell suitcases in various sizes, as well as carry-on bags, backpacks, and other travel essentials crafted with high-quality materials and components.
Brumate
BruMate creates insulated drinkware and coolers designed for everyday adventures. Their product offerings include insulated tumblers, cans, bottles, wine chillers, backpack coolers, and other innovative drinkware accessories, all crafted with premium materials and backed by a lifetime warranty.
Begin Health
Begin Health offers prebiotic supplements designed to support digestive health in toddlers and kids. Their flagship product, Growing Up Prebiotics, contains a gentle blend of prebiotics including human milk oligosaccharides (HMOs) to nourish the developing gut microbiome and promote regularity.
These highlight D2C brands from our database all currently leverage 
Airboxr
 in their tech stack:
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