Analytics

Northbeam vs. RockerBox: Tool Comparison

Considering adding either Northbeam or RockerBox to your ecommerce brand's Shopify tech stack for analytics and data management? It's crucial to have a powerful analytics tool in your tech stack to help you understand performance, your marketing efforts and your overall business health. Northbeam and RockerBox offer different features, integrations and pricing models. Read our tool comparison below to discover which one is best for your brand.
Northbeam is a universal attribution platform for media buyers, business executives, and marketing agencies that want to know exactly how their ad spend is performing – and how to improve it. We combine sophisticated data cleansing and stitching with proprietary ML models to create hourly, channel-agnostic reports so you can scale with confidence.
- Accurate multi-touch attribution to understand the full customer journey. - Powerful media mix modeling to optimize marketing budgets and channel mix. - Real-time data processing and customizable dashboards for actionable insights. - Machine learning-powered creative analytics to identify high-performing ads. - Seamless integrations with leading ecommerce platforms and marketing tools.
- Provide detailed attribution modeling to optimize marketing spend across channels. - Track customer journey from first touch to conversion for precise targeting. - Analyze cross-channel performance to identify high-impact marketing activities. - Offer real-time reporting for agile marketing strategy adjustments. - Segment audiences based on behavior for targeted campaign personalization. - Integrate with major ad platforms and analytics tools for comprehensive insights.
Northbeam offers a range of pricing plans starting at $300 per month for up to 250,000 page views. The plans scale up to $21,250 per month for 5-15 million page views, with additional tiers available for higher volume. Northbeam's pricing is structured based on the number of monthly page views, providing flexibility to accommodate businesses of different sizes.
The RockerBox Starter plan starts at $200 per month and provides access to integrations with various marketing channels. RockerBox also offers a Scale plan designed for large enterprises with more complex requirements, but the pricing for that plan is customized based on factors like the number of integrations and data sources.
Northbeam offers a wide range of integrations that allow ecommerce merchants to connect multiple sources of data together. Some of the most popular and relevant integrations include: - Shopify - Recharge - Meta - Google - TikTok - Kno Commerce
Rockerbox is known for its robust integration capabilities, allowing businesses to connect their marketing data from various sources into a centralized platform for comprehensive analysis and attribution. These integrations enable Rockerbox users to get a unified view of their customer journey and marketing performance across multiple channels and platforms. - Facebook Ads - Google Ads - Shopify - ReCharge - Snowflake - Amazon Redshift
These highlight D2C brands from our database all currently leverage 
Northbeam
 in their tech stack:
Meble Furniture
Meble Furniture offers a wide range of modern furniture and home furnishings, including TV stands, entertainment centers, sideboards, wardrobes, bookcases, nightstands, dressers, tables, shelves, and sofas.
Pepper
Pepper is here to celebrate small-chested bodies because they deserve love too. Pepper bras fit exceptionally well and are designed specifically for AA, A nad B cups.
Monos
Monos is a Canadian luggage brand that offers high-quality, durable, and stylish luggage at an affordable price point. The brand is focused on mindful travel and sustainability, using the same materials as luxury luggage brands but selling directly to consumers to reduce costs. Monos luggage features aerospace-grade polycarbonate shells, waterproof interiors, and compression packing cubes.
These highlight D2C brands from our database all currently leverage 
RockerBox
 in their tech stack:
Elwood
Apparel
Elwood Clothing is a direct-to-consumer (D2C) fashion brand specializing in contemporary streetwear and casual apparel for men. Founded in 1996, Elwood has established itself as a prominent player in the urban fashion scene, offering a diverse range of clothing inspired by street culture, skateboarding, and music. With a focus on quality, style, and affordability, Elwood aims to provide customers with versatile wardrobe essentials designed to complement their individual lifestyles.
Momentous
Health & Wellness
Momentous offers a range of high-quality supplements and nutrition products designed to support various health goals, including sleep, cognitive function, athletic performance, and foundational health. Their products are formulated with clean, scientifically-backed ingredients, aimed at enhancing body and mind performance, and are trusted by professional athletes and health experts alike.
ZeroCo
Home
Zero Co Australia offers eco-friendly cleaning and body care products, aimed at reducing single-use plastic waste. Their innovative approach includes refillable "forever bottles" and concentrates, supporting their mission to "untrash the planet" by funding ocean cleanups with every purchase, emphasizing sustainability and environmental responsibility.
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