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Loyalty & Referal
Considering adding either Squaredance or Inveterate to your ecommerce brand's Shopify tech stack? Loyalty, referral and affiliate marketing tools are critical tech stack components to grow your sales and overall customer satisfaction. Squaredance and Inveterate offer different features, integrations and pricing models. Read our comparison below to discover which one is best for your brand.
Squaredance is the leading affiliate marketing platform that connects direct-to-consumer brands with partners such as media buyers, publishers, and influencers on a pay-for-performance model. Squaredance helps small and medium sized brands unlock the affiliate marketing channel and drive profitable volume and new customer acquisition.
- Access to a curated marketplace of high-quality media buyers, publishers, and creators to launch performance-based marketing campaigns across diverse online channels.
- Streamlined campaign management tools to easily onboard partners, communicate, and track the performance of affiliate, influencer, and referral programs.
- Flexible, pay-per-sale pricing model with no upfront costs, monthly fees, or long-term contracts, allowing merchants to scale their marketing efforts risk-free.
- Comprehensive reporting and analytics to measure the impact of partnership campaigns across various metrics like conversions, revenue, and customer acquisition costs.
- Educational resources, playbooks, and 1-on-1 support to help merchants develop effective partnership strategies and maximize the return on their marketing investments.
- Ability to create customized, tiered membership programs with different price points, billing frequencies, and exclusive benefits for each level to cater to various customer segments.
- Seamless integration with Shopify and other popular ecommerce platforms, as well as marketing tools like Klaviyo and Gorgias, enabling a cohesive customer experience.
- Instant offering of discounts, cash back, free shipping, and other member-only perks without any coding required, helping to increase average order value and contribution margin.
- Comprehensive data and analytics dashboard that provides merchants with insights into their most valuable customers, including signup rates, spending habits, and program performance.
- Dedicated customer support team and educational resources to help merchants optimize their membership program and drive sustainable growth through increased customer retention and loyalty.
Squaredance operates on a pay-for-sales model, where they charge ecommerce merchants a 15% fee on the total weekly sales generated by their affiliate partners. This fee can be discounted down to as low as 11% for merchants that exceed certain weekly sales volume thresholds. Squaredance does not require any upfront setup fees, monthly subscription charges, or long-term contracts.
Squaredance integrates with a variety of platforms to support marketing and advertising, including:
- Instagram
- Shopify
- YouTube
- WooCommerce
- Google Ads
- TikTok
- Shopify Plus
- Alexa
- Taboola
- Outbrain
- Yahoo Native
These highlight D2C brands from our database all currently leverageÂ
Squaredance
 in their tech stack:
Bubs Naturals
Bubs Naturals offers a range of premium collagen and MCT oil products to support your wellness and vitality. Their products are clean, pure and made with all-natural ingredients.
Dose
Dose crafts expertly formulated organic wellness shots, combining potent, clean ingredients in clinically-researched dosages to support a healthier body daily. Their product line, free from sugar and calories, includes turmeric, aloe vera, elderberry, and milk thistle, boasting enhanced bioavailability and strength. Emphasizing a holistic approach to health, Dose aims to deliver the most effective wellness shots for those seeking natural, functional support for their liver, immunity, skin, and more, backed by a passion for holistic living and natural medicine.
Xwerks
XWERKS is the maker of unique, science based nutrition products designed to optimize performance and health.
These highlight D2C brands from our database all currently leverageÂ
Inveterate
 in their tech stack:
Underoutfit
Apparel
Underoutfit specializes in producing the most comfortable and supportive bras, tops, and underwear in the world.
ManiMe
Personal Care
Manime specializes in premium press-on nail kits designed to provide salon-quality manicures at home. Founded by beauty enthusiasts, the brand offers a wide range of trendy designs, from classic to bold, ensuring there's something for every style. With easy application and long-lasting wear, Manime empowers individuals to express themselves through customizable and convenient nail art solutions.
Cozy Earth
Home
Cozy Earth specializes in creating luxury bedding and loungewear made from premium, sustainably sourced viscose from bamboo. Their products, designed to offer unparalleled comfort and breathability, come with a 10-year quality guarantee, emphasizing their commitment to exceptional quality and ethical production practices.
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