Influencer

Superfiliate vs. Refersion: Tool Comparison

Considering adding either Superfiliate or Refersion to your ecommerce brand's Shopify tech stack? Loyalty, referral and affiliate marketing tools are critical tech stack components to grow your sales and overall customer satisfaction. Superfiliate and Refersion offer different features, integrations and pricing models. Read our comparison below to discover which one is best for your brand.
Superfiliate has built a platform that empowers brands to run end-to-end affiliate, influencer and referral programs, turning every link shared by a creator or customer into a co-branded landing page. Co-branded landing pages create a personalized experience for the shopper as every page has its own unique content, curated products and reviews from the creator, driving a higher conversion rate (by >20-30%) and deepening the sense of partnership between the brand and the creator. Superfiliate also handles campaign management, product seeding, payout management, tracking/ analytics, promotions and much more within the affiliate, influencer and partner workflows. Native integrations with email, sms, subscription, payment, analytics & measurement providers make it seamless to onboard, launch, accelerate growth and measure success.
Refersion is an affiliate tracking platform that manages your influencers and affiliates. It integrates with major eCommerce platforms and provides you with a place to bring on affiliates, create different offers, calculate commissions, and track how much an affiliate needs to be paid.
- Superfiliate enables brands to consolidate all of their influencer, affiliate, referral/ loyalty, and ambassador programs onto one platform. - Superfiliate allows you to easily turn your audience and top customers into creators and affiliates through their on-site widget and email and sms integrations. - Superfiliate has an easy-to-use portal where your creators and customers can customize their landing page and share their link within their own content and networks. - Superfiliate supports gifting, seeding, tracking, payment management and wallet management. - Superfiliate natively integrates with your email, sms, attribution, measurement, subscription platforms. - Superfiliate turns every link shared by a creator or customer into a co-branded landing page, both increasing the propensity of that person to share their link and increasing the CVR. - Merchants can access granular insights such as revenue, AOV, conversions, on a per program, per campaign, and per creator/ affiliate level.
- Comprehensive affiliate management tools to easily onboard, track performance, and pay commissions to an unlimited number of affiliates. - Seamless integrations with leading ecommerce platforms like Shopify, BigCommerce, and WooCommerce, as well as popular marketing apps. - Advanced attribution and privacy features that leverage first-party data to ensure compliance with regulations like GDPR and CCPA. - Affiliate discovery capabilities through the Refersion Marketplace, allowing merchants to connect with relevant influencers and brand ambassadors. - Customizable commission structures, payment options, and reporting to build trust and maximize the ROI of affiliate marketing programs.
Superfiliate offers brands tiered pricing plans based on their last 12 months of revenue. Their most popular plan is $999/month (for brands doing $5-10M/revenue). Each tier also includes a “success fee” based on in-landing page revenue. Superfiliate offers their customers a 21-day free trial of the entire platform and has month-to-month contract terms.
Refersion offers three main pricing plans for ecommerce merchants - Professional ($99/month if paid annually, $119/month if paid monthly), Business ($249/month if paid annually, $299/month if paid monthly), and Enterprise (custom pricing). The plans are structured based on the merchant's projected monthly order volume, with the Professional plan covering up to 50 monthly orders and the Business plan covering up to 200 monthly orders.
Superfiliate integrates with a wide range of other tools in the Shopify ecosystem including: - Postscript - Klaviyo - Attentive - Sendlane - KnoCommerce - Recharge - Stay AI - Skio - Smartrr - Awtomic - Loop
Refersion integrates seamlessly with a variety of ecommerce platforms and tools, facilitating robust affiliate marketing strategies. Popular integrations include: - Shopify and Shopify Plus - BigCommerce - WooCommerce - Chargebee - Stripe - Magento
These highlight D2C brands from our database all currently leverage 
Superfiliate
 in their tech stack:
Create
Create Wellness launched the first-ever creatine gummy to market in 2023 and has been off to the races ever since. Create's creatine gummy is packed with 1.5mg of creatine and now comes multiple delicious flavors, including Orange, Blue Raspberry, Watermelon and Sour Green Apple.
Dore
Dore is a lifestyle brand, founded by Garance Doré, that reflects French beauty and style. Their products are formulated with safe ingredients and are EWG Verified. Dore encourages simplicity and authenticity in everyday routines, allowing customers to embody effortless French elegance effortlessly.
Reel Paper
Reel Paper is a leading D2C brand in sustainable toilet paper and household essentials. Committed to eco-friendly practices, Reel Paper offers bamboo toilet paper that is soft, strong, and biodegradable. With a focus on sustainability, each purchase helps plant trees and reduce carbon emissions. Reel Paper's subscription service ensures a convenient and hassle-free experience for customers, with customizable delivery schedules. By choosing Reel Paper, consumers not only prioritize environmental conservation but also enjoy high-quality products that make a positive impact. Through its innovative approach to sustainable living, Reel Paper is redefining the way consumers think about everyday essentials.
These highlight D2C brands from our database all currently leverage 
Refersion
 in their tech stack:
Pepper
Apparel
Pepper is here to celebrate small-chested bodies because they deserve love too. Pepper bras fit exceptionally well and are designed specifically for AA, A nad B cups.
Xwerks
Health & Wellness
XWERKS is the maker of unique, science based nutrition products designed to optimize performance and health.
Dermaclara
Personal Care
Dermaclara specializes in anti-aging and stretch mark removal products, utilizing 100% medical-grade silicone in their reusable Occlusion Patches™. These patches create a microclimate on the skin that naturally regulates collagen, boosts skin elasticity, and hydration, offering a natural, safe, and effective solution for skin rejuvenation.
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