Cart and checkout customization tools are specialized software that enable direct-to-consumer (DTC) brands to tailor the online shopping cart and checkout experience to their customers' needs. These tools allow for modifications in layout, design, and functionality of the cart and checkout pages. Features often include options for upselling and cross-selling, personalized discounts, multiple payment gateways, and streamlined, user-friendly interfaces.
For DTC brands, these tools are significant as they directly impact the final and most crucial stage of the online purchasing process. Customizing the cart and checkout experience can significantly reduce cart abandonment rates and enhance customer satisfaction. A smooth and personalized checkout process not only improves the immediacy of sales but also influences the overall perception of the brand, fostering repeat business.
A few magical things can happen on your cart page: You could offer a chance to offset carbon emissions using a tool like Ecocart. Or you could use the opportunity to upsell a customer using Cartkit. The opportunities are endless, here are the top tools in the space.
Aftersell is a no-code post-purchase upsell and revenue optimization tool that helps Shopify brands increase average order value (AOV) by up to 30%. Aftersell lets you create one-click upsell and downsell offers right after checkout — no payment re-entry required. You can also customize thank-you pages with reviews, FAQs, and cross-sells, while unlocking new monetization opportunities through Rokt Pay+ and Rokt Thanks. Launch optimized post-purchase funnels in minutes with Smart Funnels powered by Rokt AI, which automatically delivers the most relevant offers to every shopper — helping brands boost AOV, profit, and customer satisfaction with less effort.
Rebuy is the ultimate personalization platform for Shopify brands. Rebuy provides AI-powered tools to enhance customer experiences through personalized product recommendations, smart search functions, dynamic bundling, and automated marketing strategies like upselling and cross-selling. Rebuy's suite of fully-integrated tools increases revenue, average order value, and customer retention for D2C brands.
Currency and Country Selector by GeoMarket is a Shopify app that automatically displays the correct currency and regional settings based on a shopper’s location. It enhances the user experience by allowing seamless currency conversion and country-specific content, helping merchants increase global sales and reduce cart abandonment.
Consio helps e-commerce teams convert more over the phone. Both inbound (prospects who call from the product page or checkout) and outbound (recovering abandoned carts, hot leads, VIPs). Launch targeted campaigns with a power dialer and voicemail drops, while our AI Agent immediately answers incoming calls, handles FAQs, qualifies leads, schedules appointments, and routes them to the right advisor with full context. Native Shopify & Klaviyo integrations make setup and attribution seamless, with impact tracked from call to sale.
We help D2C brands unlock a checkout that actually delivers, turning acquisition spend into profitable growth (+10% impact on revenues & margins). We’ve basically brought the best of Amazon to every brand with a smart plug & play checkout experience capturing purchasing intent before it’s too late.
A free plugin that offsets your carbon footprint at checkout. Their algorithm determines the exact cost of offsetting the emissions from manufacturing & shipping of each order - and customers have the option to check a box to make their order carbon neutral, usually adding 1-2% to their total.
Easily enhance your Shopify Plus experience with Checkout Blocks™. Customize your checkout and thank you pages effortlessly by dragging and dropping blocks to display upsells, free shipping, and more. Segment customers based on cart content, UTM parameters, shipping details, currency, and language. This tool is designed for Shopify Plus, utilizing checkout extensibility. Migrate script editor changes seamlessly with no-code delivery and payment customization through Shopify Functions.
Use Bold to generate predictable recurring revenue and customer loyalty with a customizable subscription program that’s unique to your business.
Assortion is a Shopify app designed to help ecommerce brands boost their average order value (AOV) through personalized upselling and cross-selling strategies. By integrating seamlessly with a store's existing setup, Assortion provides tailored product recommendations that enhance customer engagement and increase conversion rates. With easy installation and customization options, merchants can quickly implement this powerful tool to suggest relevant products, leading to improved sales without additional effort.
Smind is a Shopify app that lets merchants build and customize storefronts without writing code. It works in Shopify’s admin and supports Online Store 2.0 themes. Users can choose prebuilt templates and sections or build layouts from scratch through its Theme Builder and Page Builder. Global styling ensures colors, fonts, and branding stay consistent across pages and stores. Key features include cart drawers, announcement bars, countdown timers, free-shipping progress bars, product blocks, upsell/cross-sell tools, lazy loading, and mobile/SEO optimization. There’s a free plan with limited sections and templates; paid plans unlock more templates, unlimited published pages, and advanced theme-building tools. Installation is easy and support is well-rated.
Opus Cart Upsell Cart Drawer is a Shopify app that turns your cart into a tool for boosting sales without disrupting the shopping flow. It offers slide-out and sticky cart functionality, upsells, cross-sells, free gifts, rewards, countdown timers, announcement banners, free-shipping bars, discounts, notes, and express payment options. Merchants can customize what customers see based on location, device, language, or cart value. It supports multiple currencies and languages (English, Chinese Simplified, French, Spanish, Japanese). There is a free plan with essential features; paid plans add advanced rewards, abandoned cart analytics, more customization, priority support, and branding removal. The app works with modern Shopify themes and integrates with popular tools like page builders and subscription apps.
Qikify Slide Cart Drawer is a Shopify app that boosts conversions and average order value by letting customers view and edit their cart without leaving the current page, thanks to features like a slide-out cart drawer and a sticky add-to-cart button. It includes upsell recommendations, free-shipping progress bars, countdown timers, discount code entry, notes, and shipping estimators. Merchants can customize the appearance, show trust badges or terms, and match branding. A free plan offers basic tools; premium plans (≈ $14.99/month) unlock advanced options like cart upsells, announcements, and removal of app branding. Works with modern themes and integrates smoothly in Shopify admin.
Progress bar to offer tiered cart discounts: Maximize AOV by offering free shipping bar, free gifts Offer a wide range of Tier cart discounts to take your AOV to next levels. Set Value or Quantity based discount campaigns with rewards: Amount or Percentage discount, Free Shipping bar, Free Gifts: Auto add to cart, pick a gift or mystery gift, BOGO, BXGY: Buy X Get Y —and nudge customers to add more to cart. Automatic discount application, run unlimited campaigns, target by products or collections. Setup multi-market campaigns. Language translation supported. Enjoy live support! Progress bar tier rewards: Amount discount,% discount, Free Shipping & Free Gift Fully customizable, Unlimited tiers, Mobile friendly, Place it where you like Free Gift: Auto Add to Cart, Pick from popup & BOGO, BXGY: Buy X Get Y Discounts Run unlimited campaigns, Target specific products or collections, Advanced rules Multi currency, Multi market setup, Language translation, Live support available
Turn checkouts into revenue and repeat sales with Pier39.ai Pier39.ai turns your thank-you page into a revenue and retention engine. After checkout, shoppers see offers from top brands. When they engage, they earn store credits or discount coupons for your store.This brings them back to make another purchase. You earn revenue from every engagement—unlocking a new monetisation stream without disrupting the user experience. - Earn revenue from every customer with post-checkout brand engagements - Reward shoppers with store credits/ discount coupons to boost repeat purchases - No-code setup with smooth post-checkout offer placements - Access real-time analytics to track engagement and revenue performance
Boost raises your average order value by letting shoppers see how close they are to free shipping, free gifts, or special discounts—no coding required. It also includes cart upsells, bundle builders, collections, post-purchase offers, and more for even bigger checkouts. Set it up in minutes and track ROI in real time.
Essential Countdown Timer adds countdown timers to your Shopify store to create urgency for sales, promotions, and limited-time offers. Customize the timer’s appearance and placement to drive faster conversions and encourage immediate purchases. Increase sales by leveraging the power of urgency and scarcity with Essential Countdown Timer.
Hextom Free Shipping Bar displays dynamic banners on your Shopify store, informing customers about free shipping thresholds and current shipping offers. Customize the bar’s appearance and messaging to encourage higher order values and reduce cart abandonment. Increase your sales by motivating customers to meet free shipping requirements with Hextom Free Shipping Bar.
Hextom Countdown Timer Bar adds countdown timers to your Shopify store to create urgency for sales, promotions, and limited-time offers. Customize the timer’s appearance and placement to drive faster conversions and encourage immediate purchases. Increase sales by leveraging the power of urgency and scarcity with Hextom Countdown Timer Bar.
Slide Cart Drawer adds a sliding cart drawer to your Shopify store, providing a seamless and user-friendly shopping experience. Allow customers to view and edit their cart without leaving the current page, improving convenience and increasing conversions. Enhance your store’s usability and boost sales with Slide Cart Drawer’s intuitive cart management features.
UpCart allows you to create customized shopping carts to enhance the checkout experience on your Shopify store. Design intuitive and user-friendly cart layouts that encourage customers to complete their purchases. Improve your store’s conversion rates and customer satisfaction with UpCart’s flexible cart building tools.
POWR Countdown Timer adds countdown timers to your Shopify store to create urgency for sales, promotions, and limited-time offers. Customize the timer’s appearance and placement to drive faster conversions and encourage immediate purchases. Increase sales by leveraging the power of urgency and scarcity with POWR Countdown Timer.
iCart allows you to create and manage customized shopping carts on your Shopify store, enhancing the checkout experience for your customers. Design intuitive and user-friendly cart layouts that encourage customers to complete their purchases. Improve your store’s conversion rates and customer satisfaction with iCart’s flexible cart management tools.
Urgency+ FOMO adds countdown timers to your Shopify store to create urgency for sales, promotions, and limited-time offers. Customize the timer’s appearance and placement to drive faster conversions and encourage immediate purchases. Increase sales by leveraging the power of urgency and scarcity with Urgency+ FOMO’s effective countdown features.
TimexBar Countdown Timer creates urgency by displaying countdown timers for sales, promotions, and limited-time offers on your Shopify store. Customize the timer’s appearance and placement to drive faster conversions and encourage immediate purchases. Increase sales by leveraging the power of urgency and scarcity.
Shopify Bundles is a user-friendly tool that allows ecommerce brands to create fixed bundles and multipacks directly from their Shopify admin. By offering curated product combinations at discounted prices, merchants can enhance the customer shopping experience and increase their average order value. With real-time inventory updates and customizable bundle pages, Shopify Bundles makes it easy for businesses to manage their offerings without the risk of overselling, ensuring a seamless shopping experience for customers.
Bundler - Product Bundles is a powerful tool designed to help ecommerce brands create and manage custom product bundles, driving sales and enhancing customer engagement. With features like tiered discounts, volume pricing, and the ability to offer various bundle types—such as mix-and-match or fixed bundles—merchants can increase average order values and optimize their sales strategy. This app also supports upselling and cross-selling, enabling brands to boost conversions and attract more customers through targeted promotions and recommendations.
GetSale Bulk Discounts Manager is a powerful Shopify app that allows ecommerce brands to easily apply and manage bulk pricing discounts across their product offerings. With features like percentage-based discounts, fixed pricing, and scheduled sales, merchants can boost sales by creating compelling offers while ensuring prices automatically revert after promotions end. The app also includes functionalities for tagging products and displaying countdown timers during sales, helping to drive urgency and increase customer purchases.
EG Auto Add to Cart Free Gift is a powerful Shopify app designed to boost sales by automatically adding free gifts or promotional products to customers' carts based on customizable rules. This tool allows ecommerce brands to easily implement Buy One Get One (BOGO) offers and other upsell strategies, enhancing the shopping experience while increasing average order value. With a user-friendly interface, brands can create targeted promotions that trigger when certain products are added or cart totals are met, making it effortless to engage customers and drive conversions.
UpsellPlus Checkout Offers is a powerful tool designed to enhance the checkout experience for ecommerce brands by enabling customizable upsell and cross-sell opportunities. Merchants can easily modify their checkout and thank you pages to include post-purchase offers, subscription upgrades, and product recommendations, all aimed at increasing average order value (AOV). With features like drag-and-drop customization and automated upsells based on customer behavior, this tool helps drive additional revenue while creating a seamless shopping experience for customers.
Checkout Extensions Plus is a Shopify app that allows ecommerce brands to fully customize their checkout page with custom fields, content, and functions. It enables businesses to add trust badges, banners, or images, control the checkout branding, and add custom input fields for gift messages or delivery instructions. Additionally, it offers advanced functionality like hiding specific payment or delivery methods based on customer conditions and blocking certain address types to streamline the checkout process and increase conversion rates.
Upsell & Cross Sell - Selleasy is an innovative tool that helps ecommerce brands maximize their average order value (AOV) by offering targeted upsell and cross-sell opportunities both before and after purchase. With features like "frequently bought together" bundles, customizable product recommendations, and one-click add-ons, Selleasy enhances the shopping experience by encouraging customers to add related products or accessories to their carts. This seamless integration with Shopify ensures that merchants can easily implement upsell strategies, resulting in increased conversions and revenue.
Cart X is a powerful one-click upsell app for Shopify that helps ecommerce brands maximize revenue through strategically placed upsell and cross-sell funnels. With features like customizable pop-ups, post-purchase upsell offers, and an intuitive drag-and-drop thank you page builder, Cart X simplifies the process of reconverting customers and increasing average order value (AOV). The app also provides robust analytics to track funnel performance and optimize offers, enabling businesses to effectively sell complementary products, bundles, and more.
Subi is an easy-to-use subscription app built specifically for Shopify, allowing merchants to offer products and services on a recurring basis. Designed to turn first-time buyers into loyal customers, Subi encourages repeat orders through flexible discount models and delivery frequency options. Merchants can build sustainable recurring revenue by choosing the subscription setup that fits their business—whether that’s subscribe-and-save plans, memberships, or creative subscription bundles and boxes.
Transform the way your customers shop with Side Cart Bear, the ultimate Shopify app designed to elevate your store's user experience. Side Cart Bear helps you add a customizable side cart to your store’s pages, making shopping easier and more engaging for your customers.
Checkout Bear is a Shopify app designed to enhance the checkout experience by adding powerful extensions and customizations aimed at boosting conversions. It allows merchants to offer upsells, free gifts, and special offers directly on the checkout page to increase average order value (AOV). The app also includes features like trust badges, product reviews, countdown timers, and editable line items, all aimed at increasing customer confidence and urgency to purchase. With Checkout Bear, you can optimize your checkout UI for higher sales.
ReConvert Upsell App & Bundles is a powerful tool designed to boost ecommerce revenue through effective upselling strategies. It allows brands to create customizable one-click post-purchase upsell funnels and product bundles directly on their checkout and thank you pages, enhancing the customer experience and encouraging higher average order values. With an intuitive drag-and-drop interface, merchants can easily design their upsell offerings, track performance through analytics, and optimize their sales strategies for maximum profitability.
Everything you need to build a better D2C brand, business and tech stack.
