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Best 12 Conversion Optimization Apps For Shopify

Conversion Optimization apps help Shopify store owners turn visitors into customers by improving the shopping experience. Conversion Optimization apps allow you to test different website elements, guide customers through the buying process, and reduce friction points like cart abandonment. Conversion Optimization apps improve sales by addressing barriers that prevent customers from completing purchases. Shopify stores can use Conversion Optimization apps to increase revenue, refine user journeys, and maximize return on ad spend. Many Conversion Optimization apps include tools like A/B testing, behavioral analytics, and targeted offers.

RECOMMENDED TOOL

Rebuy

Rebuy is the ultimate personalization platform for Shopify brands. Rebuy provides AI-powered tools to enhance customer experiences through personalized product recommendations, smart search functions, dynamic bundling, and automated marketing strategies like upselling and cross-selling. Rebuy's suite of fully-integrated tools increases revenue, average order value, and customer retention for D2C brands.

Used By 425 Brands
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Jivox IQ DaVinci

Jivox IQ DaVinci is a self-service commerce media platform that lets brands launch creative-led display, video, social, and CTV campaigns across multiple retail media networks—in under five minutes. It offers a single workflow with built-in creative templates and clear, easy-to-use analytics dashboards.

Used By 0 Brands
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SEOAnt

SEOAnt is a leading Shopify SEO tool that helps merchants boost store visibility by automating essential SEO tasks. Powered by AI, it streamlines workflows for both beginners and experts—quickly identifying issues and guiding improvements. Its core features include SEO Checker, Speed Optimization, Content Optimization, and Keyword Tracking, making it a powerful all-in-one SEO companion. 24/7 customer support is also available.

Used By 9 Brands
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Pagedeck

Pagedeck is the fastest eCommerce funnel builder. Create more profitable, lightning-fast customer journeys with built-in offer testing, a/b testing, and proven templates.

Used By 4 Brands
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RECOMMENDED TOOL

Personizely

Personizely is the ultimate CRO toolkit built to boost ecommerce performance with advanced A/B testing, popups, and website personalization. Run experiments across product pages, popups, themes, content, URLs, and pricing to uncover what drives more conversions. From price testing to theme split tests, Personizely makes it easy to optimize every element—no coding required. Engage visitors with personalized experiences, capture more leads with high-converting popups, and drive more sales through data-backed decisions. Confidently test every variation with real-time CRO insights that deliver measurable results.

Used By 5 Brands
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Heatmap

Heatmap is designed to optimize the user experience for D2C brands through advanced heatmap analytics. It helps brands visualize user interactions on their websites, revealing patterns and insights to improve layout and functionality. Heatmap's robust tools for tracking clicks, scrolling, and user engagement ensure brands can make data-driven decisions to enhance their website's performance and user satisfaction.

Used By 4 Brands
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Platter

Platter is a tech-enabled agency that helps Shopify bands build storefronts that make more money. Unlike traditional design & development agencies, Platter utilized its world-class in-house theme to build storefronts that convert better, are easier to manage, and cost less to maintain. Currently powering 150+ of the fastest growing brands, including Ministry of Supply, Gainful, Wild Earth, Neuro Gum, and more.

Used By 6 Brands
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RECOMMENDED TOOL

AfterSell

AfterSell is a post-purchase upsell tool that helps Shopify brands increase average order value (AOV) seamlessly. AfterSell allows brands to present one-click upsell and downsell offers right after checkout, without requiring customers to re-enter payment details. AfterSell also provides thank-you page customization options, enabling brands to showcase reviews, FAQs, and cross-sells for an enhanced post-purchase experience.

Used By 179 Brands
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Lucky Orange

Lucky Orange is an analytics tool for eCommerce. The most popular features include automated recordings, heatmaps and conversion funnels. Lucky Orange will automatically create a recording of every visitor and segment recordings so you can see exactly why visitors are not converting.

Used By 146 Brands
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