The 20 best Personalization & A/B testing tools in eCommerce

Personalization & A/B testing

Tools for eCommerce

Each of your customers is unique - so, to increase the value your getting of your store, you might consider personalization tools such as Nosto which will customize every experience to the user, based on multiple factors including location / time of day and more. While you’re here, also take a look at tools like Intelligems which help you launch pricing A/B tests to help you find the optimal price point that drives the most value.

Visual Website Optimizer

Visual Website Optimizer

CRO tool to analyze website behavior & run A/B tests

Personalization & A/B testing

Conversion Optimization

Conversion Optimization

used by

72

brands

AddShoppers

AddShoppers

Sharing buttons & social rewards to incentivize sharing

Personalization & A/B testing

Channel Marketing

Channel Marketing

used by

62

brands

Optimizely

Optimizely

Popular A/B testing software

Personalization & A/B testing

Conversion Optimization

Conversion Optimization

used by

44

brands

Convert

Convert

Top rated A/B testing solution

Personalization & A/B testing

Conversion Optimization

Conversion Optimization

used by

35

brands

Nosto

Nosto

AI to automatically deliver the most relevant experiences

Personalization & A/B testing

Conversion Optimization

Conversion Optimization

used by

31

brands

Dynamic Yield

Dynamic Yield

Quickly build & test personalized customer experiences

Channel Marketing

Channel Marketing

used by

26

brands

RevenueHunt

RevenueHunt

Revenue Hunt

Product recommendation quizzes

Personalization & A/B testing

Conversion Optimization

Conversion Optimization

used by

21

brands

Intelligems

Intelligems

Price testing for e-commerce brand

Personalization & A/B testing

Conversion Optimization

Conversion Optimization

used by

21

brands

Yieldify

Yieldify

Brings personalization to the full customer journey

Personalization & A/B testing

Conversion Optimization

Conversion Optimization

used by

14

brands

AB Tasty

AB Tasty

AI-powered A/B testing solutions

Personalization & A/B testing

Conversion Optimization

Conversion Optimization

used by

10

brands

Zaius

Zaius

Personalize experiences for anonymous visitors

Personalization & A/B testing

Conversion Optimization

Conversion Optimization

used by

6

brands

Neat AB

Neat AB

A/B test everything on your store

Personalization & A/B testing

Conversion Optimization

Conversion Optimization

used by

5

brands

Jebbit

Jebbit

Customizable quizzes to capture first-party data

Personalization & A/B testing

Customer research

Conversion Optimization

Conversion Optimization

used by

4

brands

DropInBlog

DropInBlog

Drop In Blog

Install a blog to your Shopify site in one click

Landing page builder

Personalization & A/B testing

Frontend & Backend

Frontend & Backend

used by

4

brands

Faraday

Faraday

Personalized messaging & custom lookalikes using AI

Personalization & A/B testing

Ad optimization

Conversion Optimization

Conversion Optimization

used by

4

brands

Bloomreach

Bloomreach

Deliver personalized customer journeys

Personalization & A/B testing

Email marketing

Channel Marketing

Channel Marketing

used by

4

brands

Personizely

Personizely

Widgets and web personalization solutions

Personalization & A/B testing

Conversion Optimization

Conversion Optimization

used by

3

brands

Intellimize

Intellimize

Dynamic pages to deliver more conversions

Personalization & A/B testing

Conversion Optimization

Conversion Optimization

used by

3

brands

Dexter

Dexter

Unlock hidden revenue by A/B testing product prices

Personalization & A/B testing

Conversion Optimization

Conversion Optimization

used by

3

brands

Status

Status

Eliminate passwords & keep accounts logged-in up to 6 months

Store experience

Personalization & A/B testing

CX & Retention

CX & Retention

used by

2

brands