SMS marketing platforms and tools are digital solutions designed to facilitate direct-to-consumer (DTC) brands in executing targeted and personalized text message campaigns. These tools enable businesses to communicate directly with customers through SMS, offering a more intimate and immediate connection. They provide functionalities like mass texting, automated messages, and personalized content based on customer behavior and preferences.
The significance of these tools in the DTC landscape is considerable. They help brands enhance customer engagement, promote timely offers, and increase conversion rates through direct and personalized communication. SMS marketing tools are also invaluable for gathering customer feedback and conducting surveys, leading to improved customer service and product development.
Prominent tools in this area include Twilio, known for its robust API that allows for customizable messaging solutions, and Klaviyo, which offers advanced segmentation and automation features, making it ideal for targeted marketing strategies. Another popular choice is Attentive, celebrated for its user-friendly interface and powerful analytics capabilities. These platforms demonstrate the growing importance of SMS marketing in building lasting customer relationships and driving sales in the ever-evolving DTC sector.
More and more - customers are comfortable with sharing their phone numbers with brands. If you’re lucky enough to have access to such data, treat it with respect - don’t spam. If used correctly, the SMS channel can be hugely lucrative. Check out Attentive, Postscript and more solutions.
Campaigner is a full-featured email and SMS marketing solution that offers a competitive price, a wide range of automation options, a good number of third-party integrations, and 24/7 live chat support. It also stands out due to a nicely refined and intuitive interface that includes a wide selection of templates.
Trusted by over 7,000 Shopify and Shopify Plus stores like Brooklinen, Kopari, and Ugly Water. Postscript gives ecommerce brands the tools they need to run a world-class SMS marketing program. Within minutes you can sync data, start collecting compliant subscribers, have 2-way conversations, and enable deeply targeted campaigns.
Turn more visitors into sales with TxtCart’s Conversational SMS Cart Recovery. Over 2,500 Shopify brands rely on TxtCart to power their cart recovery and 2-way SMS marketing campaigns generating over 10X ROI (Guaranteed). With TxtCart you can grow a compliant SMS subscriber list, use automation to recover checkouts without lifting a finger and segment customers to better understand your data. Get started with a 14-day free trial and experience the power of humanized AI text messages for your Shopify Brand.
Recart is a SMS tool for Shopify brands built to cost less, sell more, and drive real growth. How? By 2Xing your email + SMS conversions, building robust automations, and using AI to personalize text campaigns at scale. It also provides a dedicated Customer Success Manager (CSM) to strategize, test, and manage your SMS marketing from day one — with no extra charge.
Text based marketing for eCommerce stores. Attentive is used mainly as a way to promote offers via SMS, or otherwise used for abandoned carts or to promote retention. Attentive also directly integrates with eCommerce platforms such as Shopify.
SendGrid provides and manages an email server on your company's behalf, so your communications with customers are reliably sent and delivered as needed. It's perfect when you need to send transactional emails, password recovery emails or notifications to users from your website.
With Mailchimp you can send newsletters and automated emails. You can build your email list with form or import your known contacts. Mailchimp offers pre-designed email templates and a drag and drop email builder.
Amped is the next-gen pop up builder for D2C brands looking to optimize their email and SMS capture flows.
Unified email, SMS, and reviews for eCommerce. Better features. Better support. Better customer experience.
Everything you need to build a better D2C brand, business and tech stack.
