SMS marketing platforms and tools are digital solutions designed to facilitate direct-to-consumer (DTC) brands in executing targeted and personalized text message campaigns. These tools enable businesses to communicate directly with customers through SMS, offering a more intimate and immediate connection. They provide functionalities like mass texting, automated messages, and personalized content based on customer behavior and preferences.
The significance of these tools in the DTC landscape is considerable. They help brands enhance customer engagement, promote timely offers, and increase conversion rates through direct and personalized communication. SMS marketing tools are also invaluable for gathering customer feedback and conducting surveys, leading to improved customer service and product development.
Prominent tools in this area include Twilio, known for its robust API that allows for customizable messaging solutions, and Klaviyo, which offers advanced segmentation and automation features, making it ideal for targeted marketing strategies. Another popular choice is Attentive, celebrated for its user-friendly interface and powerful analytics capabilities. These platforms demonstrate the growing importance of SMS marketing in building lasting customer relationships and driving sales in the ever-evolving DTC sector.
More and more - customers are comfortable with sharing their phone numbers with brands. If you’re lucky enough to have access to such data, treat it with respect - don’t spam. If used correctly, the SMS channel can be hugely lucrative. Check out Attentive, Postscript and more solutions.
Consio helps e-commerce teams convert more over the phone. Both inbound (prospects who call from the product page or checkout) and outbound (recovering abandoned carts, hot leads, VIPs). Launch targeted campaigns with a power dialer and voicemail drops, while our AI Agent immediately answers incoming calls, handles FAQs, qualifies leads, schedules appointments, and routes them to the right advisor with full context. Native Shopify & Klaviyo integrations make setup and attribution seamless, with impact tracked from call to sale.
Campaigner is a full-featured email and SMS marketing solution that offers a competitive price, a wide range of automation options, a good number of third-party integrations, and 24/7 live chat support. It also stands out due to a nicely refined and intuitive interface that includes a wide selection of templates.
Trusted by over 7,000 Shopify and Shopify Plus stores like Brooklinen, Kopari, and Ugly Water. Postscript gives ecommerce brands the tools they need to run a world-class SMS marketing program. Within minutes you can sync data, start collecting compliant subscribers, have 2-way conversations, and enable deeply targeted campaigns.
TxtCart is an AI-native SMS marketing platform built to turn shopper intent into revenue, automatically and at scale. Trusted by over 3,500 Shopify brands, TxtCart combines conversational AI, automation, and lifecycle messaging to drive higher conversion rates across the entire customer journey. From abandoned checkouts to post-purchase engagement and campaigns, TxtCart helps brands capture more subscribers, send smarter messages, and convert customers through natural, human-like conversations. With built-in compliance, deep segmentation, and real-time insights, TxtCart makes SMS one of the most profitable and predictable channels in your marketing stack—without adding operational overhead. Start with a 30-Day Free Trial (exclusive to 1-800-D2C) and experience what AI-powered SMS was meant to feel like.
Text based marketing for eCommerce stores. Attentive is used mainly as a way to promote offers via SMS, or otherwise used for abandoned carts or to promote retention. Attentive also directly integrates with eCommerce platforms such as Shopify.
SendGrid provides and manages an email server on your company's behalf, so your communications with customers are reliably sent and delivered as needed. It's perfect when you need to send transactional emails, password recovery emails or notifications to users from your website.
With Mailchimp you can send newsletters and automated emails. You can build your email list with form or import your known contacts. Mailchimp offers pre-designed email templates and a drag and drop email builder.
Amped is the next-gen pop up builder for D2C brands looking to optimize their email and SMS capture flows.
Unified email, SMS, and reviews for eCommerce. Better features. Better support. Better customer experience.
Recart is a SMS tool for Shopify brands built to cost less, sell more, and drive real growth. How? By 2Xing your email + SMS conversions, building robust automations, and using AI to personalize text campaigns at scale. It also provides a dedicated Customer Success Manager (CSM) to strategize, test, and manage your SMS marketing from day one — with no extra charge.
Emotive is an SMS, conversational commerce tool. It enables businesses to scale 1:1 relationships through text messaging. The segmentation allows you to personalize text campaigns with behavioral data from eCommerce integrations and psychographic data from conversations.
SMS Bump (now owned by Yotpo) is an enterprise grade SMS platform designed for eCommerce businesses. Create your custom flows, automations or schedule campaigns and start getting closer to customers.
Voyage offers an intelligent SMS marketing platform for eCommerce brands to build SMS subscriber lists and drive revenue. They pride ourselves on delivering the most comprehensive, advanced and user-friendly SMS marketing tool for eCommerce marketers in the world.
Aument helps brands sell more and discount less. By displaying dynamic discounts on site and on email/SMS flows, Aument optimizes conversion while reduces over-discounting.
Blueprint enables your customers to purchase with 1 message inside SMS or WhatsApp. Blueprint also enables you to create segmented groups to up-sell new products and all customers within Blueprint have a centralized profile, empowering quick and easy 1:1 support across the customer journey.
AiTrillion is an all-in-one Shopify marketing automation platform designed to unify email marketing, loyalty rewards, web push, product reviews, SMS, AI-powered segmentation, and more—helping D2C brands personalize at scale and boost customer engagement across every touchpoint.
Email & SMS Reporting Made Easy Automate comprehensive client reporting in minutes, not hours. Track all your client KPIs without having to switch between accounts. Present the metrics that matter most to your clients/stakeholders with customizable dashboards.
Notify Me is an all-in-one notification and conversion platform for Shopify merchants. We help stores capture and convert sales they would otherwise lose - whether it’s through Back in Stock alerts, Pre-orders, Wishlists, or Low Stock reminders. Unlike single-feature apps, we bundle these critical tools into one solution, fully integrated with email, SMS, and WhatsApp.
Everything you need to build a better D2C brand, business and tech stack.
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