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Analytics
Considering adding either Amplitude or Cassandra to your ecommerce brand's Shopify tech stack for analytics and data management? It's crucial to have a powerful analytics tool in your tech stack to help you understand performance, your marketing efforts and your overall business health. Amplitude and Cassandra offer different features, integrations and pricing models. Read our tool comparison below to discover which one is best for your brand.
Amplitude is one of the most advanced product analytics platforms that helps teams convert, engage, and retain customers. The platform uses behavioral reports to understand users' interactions with products and provides insights to accelerate work on a real-time basis.
- Analyze customer behavior in-depth to drive personalized marketing strategies.
- Track user engagement across platforms to optimize product and feature adoption.
- Leverage data to forecast trends and inform product development decisions.
- Implement A/B testing to refine user experiences and increase conversion rates.
- Utilize cohort analysis for targeted customer retention and loyalty programs.
- Gain insights with real-time analytics to make data-driven decisions swiftly.
The Amplitude Plus plan starts at $49 per month and provides access to the platform's core analytics features. Amplitude also offers Growth and Enterprise plans, but the pricing for those is customized based on factors like the number of monthly tracked users (MTUs) and additional features required.
Amplitude offers a wide range of integrations that allow you to connect data from various sources and platforms into their powerful analytics and insights platform. These integrations enable you to get a comprehensive view of your customer behavior and performance across your entire marketing and product ecosystem.
- Segment
- Mixpanel
- Salesforce
- Zendesk
- Intercom
- Braze
These highlight D2C brands from our database all currently leverageÂ
Amplitude
 in their tech stack:
Athletic Brewing
Athletic Brewing is a pioneering non-alcoholic craft beer company founded in 2017 by Bill Shufelt and John Walker. Based in Milford, Connecticut, Athletic Brewing has quickly become the top-selling non-alcoholic beer brand in the U.S., capturing 19% of the market and selling over 250,000 barrels in 2022. The company uses a unique brewing process to create great-tasting, all-natural non-alcoholic beers suitable for health-conscious beer lovers looking to enjoy the taste of craft beer without the alcohol.
Promix
Promix creates clean, all-natural dietary supplements to help you become the strongest version of yourself.
Yummy Extensions
Yummy Extensions is a luxury hair extensions brand founded in Texas that inspires beauty and confidence with its prestigious line of authentic human hair extensions. The brand offers a range of hair extensions designed to provide added volume, length, and versatility while mimicking the look and feel of natural hair.
These highlight D2C brands from our database all currently leverageÂ
Cassandra
 in their tech stack:
Stove Guard
Home
StoveGuard specializes in creating custom precision-cut stovetop protectors designed to fit your exact stove model, offering a convenient solution for keeping your stove clean and protected. Their products are made in the USA, featuring easy-to-clean, durable materials that are FDA food grade approved, PFOA and BPA free, enhancing the cooking experience with a focus on hygiene and maintenance.
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App & Tool Discounts
Tools can be expensive to add to your stack. Getting discounts from tools directly is also nearly impossible. So, we partner with tools to negotiate best-in-market discounts for you. Simply find the tool you’d like, fill out the form and we’ll connect you with the right stakeholders for a discount and a premium experience.
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