Loyalty & Referal

Friendbuy vs. Inveterate: Tool Comparison

Considering adding either Friendbuy or Inveterate to your ecommerce brand's Shopify tech stack? Loyalty, referral and affiliate marketing tools are critical tech stack components to grow your sales and overall customer satisfaction. Friendbuy and Inveterate offer different features, integrations and pricing models. Read our comparison below to discover which one is best for your brand.
High-growth brands can get more out of every customer with Friendbuy. With a best-in-class referral and loyalty program, brands can achieve at least 5-15% of new customer acquisition, with a 4x higher lifetime value. Friendbuy works with DTC brands like Casper, AWAY, and Outdoor Voices as well as Fortune 100-ranked companies like Walmart, Disney and Nestle. Plus, Friendbuy integrates seamlessly with your tech stack, so you can incorporate referrals and loyalty seamlessly into your customer journeys.
- Comprehensive referral program management tools to easily onboard customers as brand advocates, track referral activity, and automate reward fulfillment. - Seamless integration with leading ecommerce platforms like Shopify, BigCommerce, and Magento, as well as email, SMS, and other marketing tools to create a cohesive customer experience. - Advanced analytics and reporting to measure the performance of referral campaigns, identify top referrers, and optimize strategies for higher conversion rates and customer lifetime value. - Flexible reward structures and incentive programs to incentivize customers to share your brand, including the ability to offer discounts, credits, and other personalized rewards. - Dedicated customer success team and educational resources to help merchants develop and execute effective referral marketing strategies tailored to their business needs.
- Ability to create customized, tiered membership programs with different price points, billing frequencies, and exclusive benefits for each level to cater to various customer segments. - Seamless integration with Shopify and other popular ecommerce platforms, as well as marketing tools like Klaviyo and Gorgias, enabling a cohesive customer experience. - Instant offering of discounts, cash back, free shipping, and other member-only perks without any coding required, helping to increase average order value and contribution margin. - Comprehensive data and analytics dashboard that provides merchants with insights into their most valuable customers, including signup rates, spending habits, and program performance. - Dedicated customer support team and educational resources to help merchants optimize their membership program and drive sustainable growth through increased customer retention and loyalty.
Friendbuy offers customized pricing plans based on the ecommerce merchant's total monthly revenue. They have a self-serve package for businesses with up to $50K in monthly revenue, more flexibility and support for businesses with $50K-$100K in monthly revenue, and customized features for businesses with over $100K in monthly revenue. Friendbuy does not publicly disclose their exact pricing.
Inveterate offers brands four pricing tiers based on monthly order volume. The first tier is free for merchants and allows up to 50 free members. The Starter tier starts at $250/month, the Growth plan at $500/month and the Premier tier at $1,000/month (most popular plan).
Friendbuy offers several integrations to enhance referral and loyalty programs, including: - Klaviyo - ReCharge - Segment - Shopify - WooCommerce - Chargebee - BigCommerce - Stripe
Inveterate offers the following key integrations: -Shopify - Klaviyo - Gorgias - Loop Subscriptions - Postscript - Canopy
These highlight D2C brands from our database all currently leverage 
Friendbuy
 in their tech stack:
HealthyBaby
HealthBaby's mission is to protect and enrich the full potential of every child and support parents along the way. They do this by offering the safest baby essentials and provide science-backed, age-based content around brain and body development.
Candid
Candid transforms and straightens your teeth with clear, customized aligners made with dentist directed care!
Birdies
Birdies are designed to take you everywhere, Birdies shoes combine elevated style, ultimate comfort, and everyday versatility.
These highlight D2C brands from our database all currently leverage 
Inveterate
 in their tech stack:
Underoutfit
Apparel
Underoutfit specializes in producing the most comfortable and supportive bras, tops, and underwear in the world.
ManiMe
Personal Care
Manime specializes in premium press-on nail kits designed to provide salon-quality manicures at home. Founded by beauty enthusiasts, the brand offers a wide range of trendy designs, from classic to bold, ensuring there's something for every style. With easy application and long-lasting wear, Manime empowers individuals to express themselves through customizable and convenient nail art solutions.
Cozy Earth
Home
Cozy Earth specializes in creating luxury bedding and loungewear made from premium, sustainably sourced viscose from bamboo. Their products, designed to offer unparalleled comfort and breathability, come with a 10-year quality guarantee, emphasizing their commitment to exceptional quality and ethical production practices.
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