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Loyalty & Referal
Considering adding either LoyaltyLion or Friendbuy to your ecommerce brand's Shopify tech stack? Loyalty, referral and affiliate marketing tools are critical tech stack components to grow your sales and overall customer satisfaction. LoyaltyLion and Friendbuy offer different features, integrations and pricing models. Read our comparison below to discover which one is best for your brand.
LoyaltyLion is a customer loyalty and engagement platform that helps ecommerce merchants increase CLTV, drive cost-effective acquisition and secure more revenue from existing customers.
High-growth brands can get more out of every customer with Friendbuy. With a best-in-class referral and loyalty program, brands can achieve at least 5-15% of new customer acquisition, with a 4x higher lifetime value. Friendbuy works with DTC brands like Casper, AWAY, and Outdoor Voices as well as Fortune 100-ranked companies like Walmart, Disney and Nestle. Plus, Friendbuy integrates seamlessly with your tech stack, so you can incorporate referrals and loyalty seamlessly into your customer journeys.
- Customizable loyalty programs to incentivize customer engagement and retention.
- Referral programs to drive cost-effective customer acquisition.
- Personalized rewards and experiences to increase customer lifetime value.
- Integration with email marketing platforms like Klaviyo for seamless loyalty communications.
- Detailed analytics and reporting to measure the impact of the loyalty program.
- Flexible pricing plans to scale with the merchant's order volume.
- Comprehensive referral program management tools to easily onboard customers as brand advocates, track referral activity, and automate reward fulfillment.
- Seamless integration with leading ecommerce platforms like Shopify, BigCommerce, and Magento, as well as email, SMS, and other marketing tools to create a cohesive customer experience.
- Advanced analytics and reporting to measure the performance of referral campaigns, identify top referrers, and optimize strategies for higher conversion rates and customer lifetime value.
- Flexible reward structures and incentive programs to incentivize customers to share your brand, including the ability to offer discounts, credits, and other personalized rewards.
- Dedicated customer success team and educational resources to help merchants develop and execute effective referral marketing strategies tailored to their business needs.
LoyaltyLion offers three pricing plans: Classic at $399, Advanced at $729, and Plus at $1650 per month. These plans cater to different business needs and provide varying levels of features and support to help ecommerce merchants enhance customer loyalty and engagement.
Friendbuy offers customized pricing plans based on the ecommerce merchant's total monthly revenue. They have a self-serve package for businesses with up to $50K in monthly revenue, more flexibility and support for businesses with $50K-$100K in monthly revenue, and customized features for businesses with over $100K in monthly revenue. Friendbuy does not publicly disclose their exact pricing.
Loyalty Lion's most popular and relevant integrations include:
- Shopify
- Klaviyo
- Recharge
- Yotpo
- HubSpot
- Omnisend
- Zendesk
- Adobe Commerce
These highlight D2C brands from our database all currently leverageÂ
Loyalty Lion
 in their tech stack:
Aventon
Aventon offers a wide range of stylish and high-performance e-bikes designed for urban commuting, leisure rides, and adventure cycling. Aventon e-bikes provide riders with an eco-friendly and convenient alternative to traditional transportation. Whether navigating city streets or exploring rugged terrain, Aventon's sleek designs, powerful motors, and long-lasting batteries ensure a smooth and enjoyable riding experience for cyclists of all levels.
Venus et Fleur
Venus et Fluer creates the best custom flower arrangements, luxury roses, gifts and more.
These highlight D2C brands from our database all currently leverageÂ
Friendbuy
 in their tech stack:
Oliver Cabell
Apparel
Oliver Cabell designs stylish, luxury shoes for men using old-school, Italian shoemaking methods. Their shoes are handcrafted and all made in Italy.
HealthyBaby
Kids
HealthBaby's mission is to protect and enrich the full potential of every child and support parents along the way. They do this by offering the safest baby essentials and provide science-backed, age-based content around brain and body development.
Candid
Personal Care
Candid transforms and straightens your teeth with clear, customized aligners made with dentist directed care!
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Tools can be expensive to add to your stack. Getting discounts from tools directly is also nearly impossible. So, we partner with tools to negotiate best-in-market discounts for you. Simply find the tool you’d like, fill out the form and we’ll connect you with the right stakeholders for a discount and a premium experience.
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