Popular Features

Swipe File

Foreplay's Swipe File helps eCommerce marketers and operators produce more winning ads at scale with a Smart Swipe File. You can effortlessly save, organize, and share ad inspiration with your entire team. With your Swipe Files, you can skip out on on messy folders, links and slack channels for ad inspiration and research.

Discovery

Foreplay's Discovery Tool helps you ditch the shady ad spy tools and access a real-time feed of ads saved by real people, not bots or scrapers. With Discovery, your competitor research and insights will be taken to the next level. You'll be able to get a steady stream of winning ad inspiration all day long. Foreplay Discovery leverages enriched AI search and filtering to help you discover your next winning ad.

AI Briefs and Storyboards

If you're tired of manual ad briefs and storyboard creation, then Foreplay Briefs and Storyboards are for you. Foreplay lets you transform your ad inspiration into actionable ad briefs & storyboards - all with a few clicks of a button. Not only does the tool help you create a predictable and scalable creative pipeline, but it also helps you eliminate the laborious parts of pre-production to allow your creativity and imagination run wild.

Chrome Extension

The best part? Foreplay for Google Chrome is built to help you save ads with one click, rather than needing to copy the link from Ad Library to your Foreplay dashboard.

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The complete winning ad workflow for Meta, TikTok & LinkedIn. With our Chrome Extension, save ad inspiration, track competitor ad creatives, and write ad briefs with AI.

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Foreplay Features

Foreplay is a platform designed to streamline the ad creative process. It allows users to save ads from TikTok Creative Center and Facebook Ad Library, organizing them into boards for easy access. Key features include building a "Smart Swipe File" to save ads with one click, AI search & filter, manual uploads, team commenting, and embedding in Notion. Users can also collaborate on moodboards, access a vast community ad library, and utilize an AI brief generator to transform ad inspiration into actionable requests. Foreplay aims to enhance creative communication and strategy, making it a favorite among brands and agencies.

Foreplay Use Cases

Foreplay provides D2C brands with tools to enhance their advertising efforts. Users can save and organize ads from platforms like TikTok and Facebook, streamlining the creative process. The "Smart Swipe File" allows for quick ad referencing, while a vast community ad library offers inspiration and trend insights. Collaborative moodboards facilitate cohesive branding and idea sharing. The AI-driven brief generator transforms ad inspirations into actionable campaigns. Brands can monitor competitors' ads to stay ahead and ensure efficient team communication, reducing bottlenecks. The platform also supports easy exporting and sharing of creative assets.

Foreplay Pricing

Foreplay's pricing model consists of two main plans. The "Inspiration" plan, priced at $49 per month (+$20 for each additional user), allows users to discover, save, and share ads from platforms such as Facebook, TikTok, and LinkedIn. It includes features like unlimited ad saving, AI search, team commenting, and a Chrome extension. The "Full Workflow" plan, priced at $99 per month (+$20 for each additional user), encompasses all the "Inspiration" features and adds AI script writing, storyboards, custom templates, and a modular brief builder, catering to a comprehensive ad creation process. Both plans offer a 7-day free trial, and an annual subscription comes with a 10% discount.