Direct-to-consumer (D2C) personal care brands have transformed the beauty and self-care industry by offering consumers high-quality products tailored to their specific needs and preferences. These brands prioritize customization, quality, and sustainability - top brands in the personal care category include Native, Prose, Function of Beauty, Curie and more. Additionally, some D2C companies emphasize eco-friendly practices, using sustainable packaging and ethically sourced ingredients in their products, appealing to environmentally-conscious consumers.
D2C personal care brands are important because they eliminate the traditional retail markup, offering premium, often personalized products directly to consumers. They prioritize product quality, customization, and sustainability, aligning with the values and evolving preferences of today's self-care enthusiasts. With their unique approach and user-centric experiences, D2C brands are reshaping the personal care landscape, making it more accessible and tailored to individuals seeking effective and eco-conscious solutions for their beauty and grooming routines.
Oars + Alps has engineered, tested and re-engineered skincare products that work as hard as you do, specifically designed for male skin.
Personalized skincare regimens for men. Powerful and effective because they only use clinically-proven active ingredients that actually work.
KINSHIP combines wellness with science-led skincare to create affordable, clean, high-performance, consciously-packaged and cruelty-free products. Every product is centered around the Kinbiome™– a proprietary microbiome technology that supports a healthy skin barrier.
Boka makes oral care products inspired by natural ingredients. Boka's toothpaste Ela Mint is the first nontoxic, natural toothpaste with science-backed ingredients that outperform fluoride.
Stryx helps men clear up any imperfections – pimples, razor burns, scars or other discoloration.
Harry’s offers shaving tools and well-rounded skin care for every man: thoughtfully made, honestly priced, with a quality guarantee.
Static Nails is a nail care company that offers award-winning Reusable Pop-On Manicures®.
Clinical Skin is an innovative professional-grade skincare and facial tool line designed to help improve visible signs of aging & deliver optimal results.
Goop is a curated online marketplace focused on the intersection of lifestyle and wellness.
By Humankind offers high-performing personal care products that are kinder to your body and our planet. Refill as needed to help save our planet from single-use plastic waste.
Everything you need to build a better D2C brand, business and tech stack.
