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Littledata provides a seamless connection between your Shopify site, marketing channels, and Google Analytics to give you the most accurate view of your analytics & performance. It's used heavily by brands who have a mix of single-purchase items and subscriptions on their site.
Littledata connects revenue with customer data in Google Analytics (GA4), Google Ads, Klaviyo, Facebook Ads, Instagram Ads, TikTok, Pinterest and more. built by data experts for data experts.
Building and running optimized campaigns in Klaviyo starts with the capture of ecommerce data that can be linked back to an email profile. With Littledata, you get more reliable server-side tracking, enhanced email identification and the ability to track anonymous profiles.
Our tracking gives you a clear picture of all your customers and the journey they take to purchase. Boost Lifetime Value (LTV) and lower Customer Acquisition Cost (CAC) by properly segmenting, targeting, and using data in marketing platforms.
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