Rothy’s is inspired by the remarkable women of today, and proud to craft sustainable shoe styles that help them effortlessly move through their day.
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The best tools used by the best eCommerce brands
Rothy’s is inspired by the remarkable women of today, and proud to craft sustainable shoe styles that help them effortlessly move through their day.
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Amplitude is one of the most advanced product analytics platforms that helps teams convert, engage, and retain customers. The platform uses behavioral reports to understand users' interactions with products and provides insights to accelerate work on a real-time basis.
Signifyd’s Commerce Protection Platform removes the stress of ecommerce fraud prevention, abuse and payment regulation and thereby free retail professionals to focus on vital business initiatives and strategies.
Gladly is a people-centered customer service platform with all channels built-in (email, calls, texts etc). Connect customers to the best representative with full context on what they recently bought and their preferences.
FullStory tells you everything you need to know about your digital experience. Improve conversion rates by pinpointing where users struggle to move through your funnels and prioritizing your efforts based on severity of impact.
Make a great impression on each and every visitor. Easily run tests on your website – for free – so it works better for your customers and your business.
Optimizely offers powerful, easy to use solutions, to test what messages, imagery, and offers help increase conversion, retention, and lifetime value.
Gorgias centralizes all your support tickets in one place and enriches them with lots of extra context about a buyer's profile. Through Gorgias, you can connect directly to your eCommerce store and edit orders, modify subscriptions, and refund payments without leaving your helpdesk.
Brands and agencies use Podsights to validate and scale their podcast advertising.
Built on core capabilities rooted in connectivity, data access, identity, and data stewardship, LiveRamp is a suite of enterprise software solutions that enables data to be safely, easily, and securely connected for activation, measurement, and analytics.
Turn your Instagram content and UGC into shoppable galleries for your online store. Track creators and gifting programs, secure the rights to UGC, and get advanced Instagram analytics. Foursixty can also be used to schedule instagram posts or to collect and leverage customer reviews via Okendo.
Wunderkind (formerly BounceX), does a few things - but most famously multi-channel marketing and ads. Their ad inventory is extensive and their team is laser-focused on delivering performance for their clients.
Elevar empowers Shopify brands using Google Analytics & Google Tag Manager to scale faster. How? With a trustworthy data layer, visual analytics, tag error monitoring, and now server side tagging with Facebook Conversion API.
The Amazon Associates Program helps content creators, publishers and bloggers monetize their traffic. Associates use easy link-building tools to direct their audience to their recommendations, and earn from qualifying purchases and programs
Happy Returns lets you automate returns & exchanges via a branded portal. Customize return reasons & refund methods and apply policy rules automatically. Recommend exchanges based on return reason and available inventory. Lastly, connect your carrier to generate shipping labels.
Segment is a Customer Data Platform (CDP). They provide a service that simplifies collecting and using data from the users of your digital properties (websites, apps, etc). With Segment, you can collect, transform, send, and archive your first-party customer data.
Littledata provides a seamless connection between your Shopify site, marketing channels, and Google Analytics to give you the most accurate view of your analytics & performance. It's used heavily by brands who have a mix of single-purchase items and subscriptions on their site.
Find and engage over one billion relevant users across premium publishers at massive scale on the world leading native discovery platform.
With Mailchimp you can send newsletters and automated emails. You can build your email list with form or import your known contacts. Mailchimp offers pre-designed email templates and a drag and drop email builder.
Record all your website visitors' sessions. Get heatmaps for all your pages generated automatically. Filter your data any way you want to find exactly what you are looking for. And find your website problems quickly with a friction score.
VWO is a conversion optimization solution. From VWO you can run A/B tests, and alter the look of parts of your website, without altering the code. Use funnels, heatmaps and session recordings to understand your shoppers’ hesitations better, which will help you generate stronger A/B testing ideas.
Retention Science has a different take on email marketing. As opposed to other email marketing solutions which send emails on a rule system - Their platform uses AI to automate your emails, outperforming rules-driven campaigns and saving you time—and headache.
Tatari has turned TV advertising into a digital-like experience: measured, real-time, and with the ability to manage your campaign in small or big doses.
Hotjar is a behavior analytics and user feedback service that helps you understand the behavior of your website users and get their feedback through tools such as heatmaps, session recordings, and surveys.
Yotpo does a lot of things now - but at its core, it allows eCommerce stores to collect reviews, ratings, photos, and Q&A from their customers.
Typeform is a very user-friendly form and survey builder. The design is clean and the features are smart: You can customize your survey in different ways, and you can also create lots of clever interactions using features like "logic jumps" which create unique paths of questions based on answers.
Squarespace is a website builder tool that is aimed predominantly at small business owners. It lets users create a professional site in a browser without coding and edit it easily thanks to a user-friendly content management system (CMS).
Integrating Amazon Pay offers your customers a payment solution that's universally understood and trusted. With hundreds of millions of Amazon customers, the familiarity that comes with the checkout will reduce friction in your buying journey.
Contentful is content infrastructure. Their platform lets you create, manage and distribute content to any platform. Unlike a CMS, they give you total freedom to create your own content model so you can decide which content you want to manage.
Tapad enables marketers to identify a brand customer or related household across multiple devices, unlocking key use cases across programmatic targeting, media measurement, attribution, and personalization globally.
Shopify is a commerce platform that allows anyone to set up an online store and sell their products. It's the go-to eCommerce platform for young direct-to-consumer brands. It's ease of use and setup is what's most attractive to merchants, but also the incredibly vast Shopify app store.
Klaviyo is the best in class email marketing solution for eCommerce. It's powerful because it connects to your store, and you can create awesome customer segments based on past purchasing behaviors, customer preferences, and even future predictions of spending.
Don’t lose sales when your inventory runs out. Back in Stock makes it easy for customers to sign up for a Back in Stock alert (Email or SMS Text Message). When you restock products the waiting customers are alerted instantly to bring them back to your store and complete the purchase.
Intercom is a Conversational Relationship Platform. It shows you who is using your product or website and makes it easy to personally communicate with them with targeted content, behavior-driven messages, and conversational support.
Afterpay is a ‘buy-now-pay-later’ platform that allows customers to pay for their purchases over four, fortnightly instalments. Retailers that offer Afterpay get paid immediately, but are charged a merchant fee of 4.17%. It’s like a modern-day credit card with an interest-free period.
Shopify Gift Cards allows you to sell a gift card in your online store like any other product. You can also issue a gift card to a customer for free as a reward or incentive.
Unbounce helps your small business get more from every click—create and optimize landing pages that prompt your visitors with one, focused goal instead of leaving them to wander a site full of distractions.
Prismic is a Content Management System, a tool for editing online content. It's also known as a headless CMS, but in essence it's basically a tool that lets you choose your technology, framework, and language and then easily manage your content.
BugHerd is the best tool to collect, organise and act on website feedback. It's bug tracking software that's like sticky-notes on a webpage.
Mixpanel is a tool that allows you to analyze how users interact with your website. It’s designed to make teams more efficient by allowing everyone to analyze user data in real-time to identify trends, understand user behavior, and make decisions about your product.
In short, Shopify Plus is for very successful Shopify businesses. Shopify Plus can handle over 10,000 transactions per minute, can operate with unlimited staff accounts and includes personalised, dedicated help and support which makes it the perfect platform for a large business.
Rakuten's exclusive inventory, affiliate network and advanced machine learning let you reach, engage and influence audiences with a suite of advertising and marketing solutions.
Outbrain is a web advertising platform that displays boxes of links to pages within websites. It displays links to the sites' pages in addition to sponsored content, generating revenue from the latter.
AdRoll centralizes essential marketing and advertising activities, all in one place, serving as mission control for your entire customer journey. By unifying your data, channels, and measurement, AdRoll makes it easier to send the right messages in the right places at the right times.
Snowplow Insights is the best way to capture and process high-quality behavioral data from all your platforms and products and deliver that data to your cloud destination of choice.
React makes it painless to create interactive UIs. Design simple views for each state in your application, and React will efficiently update and render just the right components when your data changes.
Zendesk Sunshine (formerly Smooch) is a CRM tool focused on conversational commerce. With Sunshine, you can communicate with your customers across any channel quite seamlessly. From SMS, to Telegram, Facebook chat, Whatsapp and Twitter - You can centralize all of your communications in one place.
Talkable is referral program software for eCommerce brands. Build the program you like from feature set, to the overall look and feel of it. Then A/B test it to adapt it to fit your customers' needs. Talkable is best for brands with $4M+ annual revenue.
Justuno is a suite of website conversion tools used to grow your email list, and boost sales. Convert a higher percentage of your visitors using email pop-ups, sign-up bars, exit pop-ups, and timely on-site messaging.
