Best Outdoor Brands

The outdoor category in eCommerce has a lot to offer. It spans over apparel with brands like Finisterre, accessories with brands like Yeti and can even span into bikes with a brand like Cowboy. Here are all the best brands in the outdoor category.
Branch
Branch

Branch furniture is modern, durable and backed by a ten year warranty. From desks and ergonomic chairs to conference tables, lounge furniture and accessories, they sell one product in every category and it's built to outlast your lease.

Sand Cloud
Sand Cloud

Beach lifestyle brand Sand Cloud makes sustainable products and donates a portion of all sales to marine conservation charities. Sand Cloud is best known for its Turkish Towel

Rumpl
Rumpl

Rumpl makes everyday blankets with materials found in premium outdoor gear. Its products blur the line between indoor comfort and outdoor performance whether you're on the go or relaxing at home.

Yeti
Yeti

Yeti makes ultra-durable coolers, drinkware and bags that are the pinnacle of performance and built for every-day use.

Spikeball
Spikeball

Spikeball is a new sport played by two teams of two players. Opposing teams line up across from each other with the Spikeball net in the center. The ball is put in play with a serve—a hit by the server from behind the service boundary into the net to an opposing player.

Outer
Outer

Outer's passion is to create the world’s most comfortable, durable, innovative, and sustainable outdoor furniture. Their hero product is a comfy outdoor sofa.

Solo Stove
Solo Stove

Solo Stove makes portable fire pits and stoves for the outdoors.

Aventon
Aventon

Aventon offers a wide range of stylish and high-performance e-bikes designed for urban commuting, leisure rides, and adventure cycling. Aventon e-bikes provide riders with an eco-friendly and convenient alternative to traditional transportation. Whether navigating city streets or exploring rugged terrain, Aventon's sleek designs, powerful motors, and long-lasting batteries ensure a smooth and enjoyable riding experience for cyclists of all levels.

SUPER73
SUPER73

SUPER73 is an American lifestyle adventure brand fusing motorcycle heritage and youth culture. Founded in 2016 and based in Southern California, SUPER73 has led the charge in pioneering a new approach to help redefine the electric motorbike industry.

Finisterre
Finisterre

Born over a decade ago from the needs of hardy British surfers, Finisterre designs functional and sustainable products for those that share a love of the sea.

Fitness
Alder
Alder makes outdoor recreation apparel for womxn. Inclusive sizing, sustainable and ethical production and a playful brand that starkly contrasts with the performance-driven that dominate the outdoor space.
Learn More

What Are Direct-To-Consumer (D2C/DTC) Outdoor Brands?

Direct-to-consumer outdoor brands have revolutionized the way outdoor enthusiasts shop for gear and apparel. Bypassing traditional retail outlets, these brands offer products directly to consumers through online platforms, providing not just convenience and cost-effectiveness, but also a closer relationship between the brand and its community. With a focus on innovation, sustainability, and quality, D2C outdoor brands are catering to a new generation of adventurers who value transparency and ethical manufacturing as much as the performance of their gear. From camping equipment and hiking apparel to eco-friendly travel accessories, these brands are setting new standards in the outdoor industry.

What Are The Best Direct-To-Consumer Outdoor Brands?

Among the vanguard of D2C outdoor brands, companies like Patagonia, Cotopaxi, and REI Co-op stand out for their commitment to quality, sustainability, and customer engagement. Patagonia leads with its eco-conscious apparel and activism for environmental causes. Cotopaxi distinguishes itself with colorful, durable gear and a business model that includes giving back to global communities. REI Co-op, although a bit different as a member-owned cooperative, aligns closely with D2C principles through its direct engagement with customers, high-quality gear, and sustainability efforts. These brands have not only garnered a loyal following but have also raised the bar for ethical business practices in the outdoor industry.

What Are Current Trends In The Direct-To-Consumer Outdoor Category?

The direct-to-consumer outdoor market is witnessing several key trends that reflect broader shifts in consumer behavior and technological advancements. Sustainability is at the forefront, with an increasing number of brands committing to environmentally friendly materials and production methods. There's also a growing trend towards gear customization and personalization, allowing consumers to have a say in the design and functionality of their equipment. Moreover, the integration of technology in outdoor gear, from advanced GPS systems to wearables that monitor health metrics, is enhancing the outdoor experience. Additionally, community-driven marketing and engagement strategies are fostering brand loyalty and creating vibrant online communities of outdoor enthusiasts. These trends illustrate a dynamic and rapidly evolving sector that continues to push the boundaries of innovation and customer engagement.