Loyalty & Referal
Considering adding either Friendbuy or UpPromote to your ecommerce brand's Shopify tech stack? Loyalty, referral and affiliate marketing tools are critical tech stack components to grow your sales and overall customer satisfaction. Friendbuy and UpPromote offer different features, integrations and pricing models. Read our comparison below to discover which one is best for your brand.
High-growth brands can get more out of every customer with Friendbuy. With a best-in-class referral and loyalty program, brands can achieve at least 5-15% of new customer acquisition, with a 4x higher lifetime value. Friendbuy works with DTC brands like Casper, AWAY, and Outdoor Voices as well as Fortune 100-ranked companies like Walmart, Disney and Nestle. Plus, Friendbuy integrates seamlessly with your tech stack, so you can incorporate referrals and loyalty seamlessly into your customer journeys.
UpPromote is the top recommended affiliate/referral solution for Shopify brands. Create loops within your sales funnel centered around influencers, brand ambassadors, and existing customers with the most-favored affiliate marketing software.
- Comprehensive referral program management tools to easily onboard customers as brand advocates, track referral activity, and automate reward fulfillment.
- Seamless integration with leading ecommerce platforms like Shopify, BigCommerce, and Magento, as well as email, SMS, and other marketing tools to create a cohesive customer experience.
- Advanced analytics and reporting to measure the performance of referral campaigns, identify top referrers, and optimize strategies for higher conversion rates and customer lifetime value.
- Flexible reward structures and incentive programs to incentivize customers to share your brand, including the ability to offer discounts, credits, and other personalized rewards.
- Dedicated customer success team and educational resources to help merchants develop and execute effective referral marketing strategies tailored to their business needs.
Friendbuy offers customized pricing plans based on the ecommerce merchant's total monthly revenue. They have a self-serve package for businesses with up to $50K in monthly revenue, more flexibility and support for businesses with $50K-$100K in monthly revenue, and customized features for businesses with over $100K in monthly revenue. Friendbuy does not publicly disclose their exact pricing.
Friendbuy offers several integrations to enhance referral and loyalty programs, including:
- Klaviyo
- ReCharge
- Segment
- Shopify
- WooCommerce
- Chargebee
- BigCommerce
- Stripe
These highlight D2C brands from our database all currently leverageÂ
Friendbuy
 in their tech stack:
HealthyBabyHealthBaby's mission is to protect and enrich the full potential of every child and support parents along the way. They do this by offering the safest baby essentials and provide science-backed, age-based content around brain and body development.
CandidCandid transforms and straightens your teeth with clear, customized aligners made with dentist directed care!
BirdiesBirdies are designed to take you everywhere, Birdies shoes combine elevated style, ultimate comfort, and everyday versatility.
These highlight D2C brands from our database all currently leverageÂ
Secomapp
 in their tech stack:
VelotricBicycle
Velotric is renowned for its innovative designs and cutting-edge technology. Velotric offers a diverse range of electric bikes suitable for various lifestyles and riding preferences. Velotric bikes provide riders with an effortless and exhilarating riding experience, whether navigating city streets or exploring scenic trails. Discover the joy of electric biking with Velotric's premium quality and unmatched performance.
KagedHealth & Wellness
Kaged is a brand focused on providing premium, health-focused sports nutrition products that are backed by science. Their mission is to help customers achieve their fitness goals by offering supplements made with high-quality, clean ingredients in effective doses, supporting both performance and health.
MuseeBeauty
Musee specializes in crafting handmade bath products, including bath balms, soaps, and candles, with a focus on natural ingredients and skin-safe formulations. Their products, often themed and designed for relaxation and care, support various causes, including partnerships with organizations like St. Jude Children's Research Hospital to contribute to meaningful causes.