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Email & SMS
Considering integrating either Postscript or Recart into your ecommerce brand's tech stack? This comparison explores the core product features, key integrations, pricing models, and notable brands utilizing Postscript and Recart - two leading platforms tailored to enhance email and SMS marketing strategies for ecommerce brands.
Postscript and Recart offer advanced features like automated campaigns, segmentation tools, and personalized messaging to help ecommerce brands connect with their audience effectively. With integrations with major ecommerce platforms such as Shopify and WooCommerce, these tools empower businesses to streamline their marketing efforts.
Trusted by over 7,000 Shopify and Shopify Plus stores like Brooklinen, Kopari, and Ugly Water. Postscript gives ecommerce brands the tools they need to run a world-class SMS marketing program. Within minutes you can sync data, start collecting compliant subscribers, have 2-way conversations, and enable deeply targeted campaigns.
Recart is a SMS tool for Shopify brands built to cost less, sell more, and drive real growth. How? By 2Xing your email + SMS conversions, building robust automations, and using AI to personalize text campaigns at scale. It also provides a dedicated Customer Success Manager (CSM) to strategize, test, and manage your SMS marketing from day one — with no extra charge.
- Postscript provides SMS marketing automation and personalization tools tailored for ecommerce brands.
- The platform offers advanced segmentation and targeting capabilities to deliver personalized SMS campaigns.
- Postscript's compliance features and partnerships ensure SMS messages adhere to regulatory guidelines.
- The platform integrates with Shopify and other ecommerce platforms to sync customer data and optimize SMS strategies.
- Postscript's reporting and analytics help merchants track SMS performance and revenue impact.
- The platform's two-way messaging capabilities enable real-time customer conversations and support.
- Recart boosts Shopify sales through automated SMS and Messenger marketing for increased revenue.
- The platform leverages Facebook Messenger as a sales channel, engaging customers and automating follow-ups.
- Recart's text marketing generates significant revenue for top brands and offers a high ROI across all customers.
- It provides dedicated SMS professionals for account support and strategic growth assistance.
- Recart offers opt-in tools, personalized SMS campaigns, abandoned cart recovery, and customer engagement flows.
- The platform seamlessly integrates with partner apps, email marketing tools, data platforms, and direct SMS for enhanced marketing capabilities.
Postscript offers a flexible pricing model with three main plans - Starter ($0 monthly fee, pay-as-you-go), Growth ($100/month), and Professional ($500/month). The plans are structured based on SMS/MMS usage volume and provide access to an increasing set of features, such as advanced segmentation, priority support, and custom integrations.
Postscript offers a wide range of integrations to help ecommerce merchants seamlessly connect their SMS marketing efforts with other key business tools:
- Shopify
- Klaviyo
- Recharge
- Zapier
- Gorgias
- Okendo
- Yotpo
- Privy
These highlight D2C brands from our database all currently leverageÂ
Postscript
 in their tech stack:
Meble Furniture
Meble Furniture offers a wide range of modern furniture and home furnishings, including TV stands, entertainment centers, sideboards, wardrobes, bookcases, nightstands, dressers, tables, shelves, and sofas.
Yummy Extensions
Yummy Extensions is a luxury hair extensions brand founded in Texas that inspires beauty and confidence with its prestigious line of authentic human hair extensions. The brand offers a range of hair extensions designed to provide added volume, length, and versatility while mimicking the look and feel of natural hair.
Kizik
Kizik burst onto the seen just a few years ago with their world-famous, hands-free slip-on shoes. They're stylish, convenient and even fun. Since they've launched, they have expanded into a bunch of different categories within shoes: casual, stylish, everyday and athletic...all with their awesome hands-free design.
These highlight D2C brands from our database all currently leverageÂ
Recart
 in their tech stack:
Truly Beauty
Beauty
Truly Beauty is not your average clean beauty brand. Their beauty products contain vegan ingredients combined with high end actives for long lasting, real results.
Born Primitive
Apparel
Born Primitive offers an extensive collection of patriot inspired workout clothing for men and women
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