Loyalty & Referal

Smile IO vs. Social Snowball: Tool Comparison

Considering adding either Smile IO or Social Snowball to your ecommerce brand's Shopify tech stack? Loyalty, referral and affiliate marketing tools are critical tech stack components to grow your sales and overall customer satisfaction. Smile IO and Social Snowball offer different features, integrations and pricing models. Read our comparison below to discover which one is best for your brand.
Smile.io powers reward programs for 30,000 merchants across the globe, making it the most popular eCommerce rewards platform in the world. Create a mobile-friendly program that rewards your customers with points, VIP status, and referral bonuses.
Affiliate marketing made frictionless. Social Snowball makes it easy to build, launch, and automate your word-of-mouth marketing programs. Whether you want to turn your customers into revenue-generating affiliates or launch a TikTok influencer program, Social Snowball is the control center that lets you configure programs, track referral sales, send commission rewards, and automate it all.
- Create loyalty, referral, and VIP rewards programs to increase sales and repeat purchases. - Customize the rewards launcher, panel, and emails to match your brand's look and feel. - Encourage repeat purchases by allowing guest shoppers to earn points. - Integrate with popular apps like Klaviyo, Google Analytics, and Okendo. - Provide advanced reporting and analytics to measure the success of your loyalty program.
- Automated affiliate program management, allowing merchants to easily onboard customers as revenue-generating affiliates with a single click. - Streamlined influencer and creator partnerships, including features like automated product seeding and one-click payouts to incentivize and reward top-performing creators. - Customizable affiliate signup forms, commission structures, and payout methods to provide a branded and personalized experience for both merchants and their affiliates. - Robust reporting and analytics dashboards to track the performance of various marketing channels, affiliates, and referral campaigns, enabling data-driven optimization. - Seamless integration with Shopify, as well as popular marketing apps like Klaviyo and Postscript, to create a cohesive and automated word-of-mouth marketing ecosystem.
Smile.io offers a free plan as well as four paid pricing tiers ranging from $49 to over $1,000 per month. The paid plans, including Starter, Growth, Pro, and Enterprise, provide increasing levels of functionality and support as the monthly order volume grows, with the Growth plan being the most popular option for mid-sized businesses.
Social Snowball offers two main pricing plans - the "Snow Day" plan at $99/month plus 3% of revenue generated through the platform, and the "Blizzard" plan at $499/month with no commission fees. The Snow Day plan includes features like unlimited affiliates, customer referrals, and up to 2 programs, while the Blizzard plan adds customization options and the ability to have up to 10 programs. Both plans come with a 30-day free trial.
Smile.io offers a wide range of integrations. Some of the most popular and relevant integrations include: - Klaviyo - Mailchimp - Omnisend - Recharge - HubSpot - Gorgias - Loox - Yotpo
Social Snowball offers a suite of integrations designed to enhance affiliate and referral marketing efforts. Key integrations include: - Klaviyo - Attentive - Postscript - KnoCommerce - PageFly - Zapier - Sendlane
These highlight D2C brands from our database all currently leverage 
Smile IO
 in their tech stack:
Kizik
Kizik burst onto the seen just a few years ago with their world-famous, hands-free slip-on shoes. They're stylish, convenient and even fun. Since they've launched, they have expanded into a bunch of different categories within shoes: casual, stylish, everyday and athletic...all with their awesome hands-free design.
Monos
Monos is a Canadian luggage brand that offers high-quality, durable, and stylish luggage at an affordable price point. The brand is focused on mindful travel and sustainability, using the same materials as luxury luggage brands but selling directly to consumers to reduce costs. Monos luggage features aerospace-grade polycarbonate shells, waterproof interiors, and compression packing cubes.
Dotti
Dotti is a modern, high-design cleaning brand that elevates everyday tools like sponges and brooms with beauty, performance, and convenience in mind.
These highlight D2C brands from our database all currently leverage 
Social Snowball
 in their tech stack:
Kizik
Apparel
Kizik burst onto the seen just a few years ago with their world-famous, hands-free slip-on shoes. They're stylish, convenient and even fun. Since they've launched, they have expanded into a bunch of different categories within shoes: casual, stylish, everyday and athletic...all with their awesome hands-free design.
ManiMe
Personal Care
Manime specializes in premium press-on nail kits designed to provide salon-quality manicures at home. Founded by beauty enthusiasts, the brand offers a wide range of trendy designs, from classic to bold, ensuring there's something for every style. With easy application and long-lasting wear, Manime empowers individuals to express themselves through customizable and convenient nail art solutions.
Smile Makers
Personal Care
Smile Makers designs a range of high-quality, body-safe vibrators, lubricants, and wellness products. The brand emphasizes discreetness, education, and pleasure positivity - their mission is to normalize the conversation around sexual health and bring joy and satisfaction to all.
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