Karma and Luck offers spiritually inspired jewelry and home decor designed to promote mindfulness, protection, and positivity. Crafted with healing crystals and meaningful symbols, each piece blends intention with style to support balance and well-being.
Purple Carats is a modern jewelry brand specializing in lab-grown diamond pieces that are ethical, sustainable, and beautifully crafted. We offer a stunning collection of engagement rings, earrings, necklaces, and custom-designed jewelry made with 100% conflict-free diamonds. At Purple Carats, we blend luxury and responsibility, creating timeless pieces you can feel proud to wear.
The Pearl Source is a Los Angeles-based company specializing in high-quality pearl jewelry, including necklaces, earrings, bracelets, pendants, and rings. The Pearl Source offers a diverse selection of pearls, such as Freshwater, Akoya, Tahitian, and South Sea varieties. The Pearl Source emphasizes on quality by hand-picking pearls directly from the source and crafting each jewelry piece in-house.
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Explore WAV's minimalistic custom jewelry collection, featuring custom engraved cuffs and necklaces. The perfect gift. Shipping worldwide.
MYKA specializes in personalized jewelry that captures life’s most meaningful moments. From custom name necklaces to engraved bracelets and birthstone pieces, every design is handcrafted with care to reflect your unique story. With timeless styles and global reach, MYKA makes it easy to wear what matters most.
Oak & Luna designs modern, personalized jewelry that blends timeless elegance with everyday wearability. From custom name necklaces to bold statement pieces, each item is thoughtfully crafted to celebrate individuality and self-expression. With sleek designs and meaningful details, Oak & Luna turns personal style into a personal story.
Moon Magic offers a lovingly curated collection of gemstone jewelry, each piece crafted by hand with ethically sourced gems like moonstone, opal, and rose quartz, and certified by GIA or IGI for authenticity. Guided by the philosophy that “energy is everything,” they create pieces meant to serve as talismans—each design aligned with intentions and personal meaning. Designed in-house since 2016, the brand has amassed over 28,000 five-star reviews and cultivates a global community around intention-led, energy-infused adornment
FLOA Design is a London-based luxury jewellery house recognised for its fluid, organic aesthetics and innovative approach to design. FLOA’s wearable sculptures are created for contemporary women who celebrate their confidence and individuality. Each piece is custom-made to your exact size, with the option to engrave your name, desire, or mantra.
At Heavenly Moissanite, we’re more than just jewelers—we’re your trusted friends for life’s biggest moments. With four generations of family experience behind us, we know how important it is to get every detail just right. From carefully selecting standout gemstones to obsessing over craftsmanship, we do it all with one goal in mind: helping you shine. And because we stand by what we make, every piece comes with a free lifetime warranty—just our way of saying we’ve got you, always.
At Golden Graffiti, our mission is simple yet profound: we are committed to being with you every step of your journey. Whether you're searching for the perfect symbol of love or celebrating a milestone, we understand the significance of each moment. From the initial spark of inspiration to the final selection of your exquisite moissanite jewelry piece, we stand by you, offering guidance, support, and expertise. Our dedication extends beyond mere transactions; it's about building lasting relationships, ensuring that every experience with Golden Graffiti is memorable and meaningful. With us, you're not just a customer; you're part of our family, and we're honored to share in your joyous occasions and cherished memories.
Fenton makes high quality, responsibly produced fine jewellery. Fenton rings are designed with 18k recycled gold and platinum and set with the individual's gem preference.
Direct-to-consumer (D2C/DTC) jewelry brands are innovative companies that design, manufacture, and sell jewelry directly to consumers, primarily through online platforms. This business model eliminates the need for traditional retail intermediaries, allowing these brands to offer high-quality, meticulously crafted pieces at more accessible price points. By engaging directly with customers, D2C jewelry brands can provide personalized shopping experiences, custom design services, and responsive customer support. Brands such as Mejuri, Aurate, and Vrai have emerged as leaders in this space, redefining luxury by prioritizing transparency, sustainability, and ethical sourcing.
The best D2C jewelry brands are distinguished by their commitment to quality, ethical practices, and customer-centric services. Mejuri is celebrated for its fine jewelry designed for everyday wear, striking a balance between luxury and affordability. Aurate offers a range of pieces from minimalist to statement, all crafted with ethically sourced materials and transparent pricing.
Vrai stands out for its lab-grown diamonds and sustainability-driven approach, appealing to eco-conscious consumers seeking luxury with a lower environmental impact. These brands excel by combining craftsmanship, ethical standards, and direct engagement with their customers, setting new benchmarks for the jewelry industry.
The D2C jewelry category is witnessing several key trends that reflect evolving consumer preferences and values. There's a growing emphasis on sustainability and ethical sourcing, with brands increasingly using recycled metals and conflict-free or lab-grown gemstones.
Customization and personalization are also becoming more prevalent, as consumers seek unique pieces that reflect their individual style and stories. Additionally, the rise of digital-first engagement has led to innovative online shopping experiences, including virtual try-ons and consultations. These trends underscore a shift towards more responsible consumption, individual expression, and the leveraging of technology to enhance the customer journey in the jewelry sector.
Everything you need to build a better D2C brand, business and tech stack.
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