Direct-to-consumer (D2C) personal care brands have transformed the beauty and self-care industry by offering consumers high-quality products tailored to their specific needs and preferences. These brands prioritize customization, quality, and sustainability - top brands in the personal care category include Native, Prose, Function of Beauty, Curie and more. Additionally, some D2C companies emphasize eco-friendly practices, using sustainable packaging and ethically sourced ingredients in their products, appealing to environmentally-conscious consumers.
D2C personal care brands are important because they eliminate the traditional retail markup, offering premium, often personalized products directly to consumers. They prioritize product quality, customization, and sustainability, aligning with the values and evolving preferences of today's self-care enthusiasts. With their unique approach and user-centric experiences, D2C brands are reshaping the personal care landscape, making it more accessible and tailored to individuals seeking effective and eco-conscious solutions for their beauty and grooming routines.
Natural and vegan cosmetics adapted to your skin type and targeted for your needs. Typology offers healthy, effective products that are made in France at fair prices.
A french bar soap and shampoo brand helping you reduce plastic waste with ease, and leaving your body feeling soft and smelling like a bed of roses.
Jude is the bladder care company that is smashing taboos and making products like pads, liners, and supplements made with pumpkin seed extract and soygerm extract to help strengthen the bladder.
Supply reimagined the vintage safety razor and rebuilt it from the ground up. The result is a razor that's intuitive, easy to use, and built to last.
Mixhers is a wellness brand that offers all-natural, hormone-friendly supplements designed to support women's health through every stage of life. Their flagship product, Hertime, helps balance hormones and relieve PMS symptoms. With a focus on clean ingredients and effective, easy-to-use formulas, Mixhers aims to empower women to feel their best every day.
Face Theory is a vegan skincare brand that makes products. Its best seller is the clarifying cleanser that contains a powerful trifecta of acids at a low pH to clarify oily, congested, blemish-prone skin.
Skincare products packed with probiotics. Restore your skin’s natural balance & radiance; Nourish your skin to improve hydration & smoothness; and soothe your skin to calm the look of skin irritation & inflammation.
Tower 28 makes non-toxic, non-irritating, vegan + cruelty free makeup and skincare products.
Boie is on a mission to redefine your personal and oral care routine with their eco-friendly antimicrobial toothbrushes, replacement heads, face scrubbers, and body exfoliators.
With Hap Kristin lenses, you'll have the moonlight in your eyes. Your eyes will shine brighter than a night full of stars. The best part is, nobody will know your little secret to the sparkle in your eye. Somethings are best kept a secret! Shhh!
Leese is a new way of thinking about organic skin care. A transformative ritual to elevate skin in myriad ways. Converging high performance botanicals and sustainable practices. for an effective but gentle solution for skin and planet.
Everything you need to build a better D2C brand, business and tech stack.
