Direct-to-consumer (D2C) personal care brands have transformed the beauty and self-care industry by offering consumers high-quality products tailored to their specific needs and preferences. These brands prioritize customization, quality, and sustainability - top brands in the personal care category include Native, Prose, Function of Beauty, Curie and more. Additionally, some D2C companies emphasize eco-friendly practices, using sustainable packaging and ethically sourced ingredients in their products, appealing to environmentally-conscious consumers.
D2C personal care brands are important because they eliminate the traditional retail markup, offering premium, often personalized products directly to consumers. They prioritize product quality, customization, and sustainability, aligning with the values and evolving preferences of today's self-care enthusiasts. With their unique approach and user-centric experiences, D2C brands are reshaping the personal care landscape, making it more accessible and tailored to individuals seeking effective and eco-conscious solutions for their beauty and grooming routines.
Mexican botanicals for bath and body, taking inspiration from the nopal cactus–one of the most sustainable, nourishing, and versatile plants in the world.
The sustainable deodorant backed by science. With plastic free refills and clean effective ingredients.
Haeckels, a natural skin care and wild fragrance company based in Margate. Founded in 2012 and sold worldwide. From The Ocean, For The Ocean.
Flamingo makes feel-good body care and shaving products for daily routines and self-care rituals.
Maniko Nails promises a no smudge, no dry-time, at-home manicure that last up to 10 days. To use their nail polish strips, prep nails and apply their Base Coat, then simply fit the self-adhesive nail polish strip to nail, file to shape and seal with topcoat.
Minimal & microbiome friendly skincare. Dr. Elsa Jungman creates a personalized 2 step regimen, catered to your regimen to give your skin what it deserves.
Say goodbye to hair for good with the Flasher by Nood. Permanently remove unwanted hair without the pain using the latest in IPL technology.
Doe lashes are handcrafted silk lashes meant for all-day comfort and wearable 15+ times with care. Experience the softest and most comfortable lashes.
Manime specializes in premium press-on nail kits designed to provide salon-quality manicures at home. Founded by beauty enthusiasts, the brand offers a wide range of trendy designs, from classic to bold, ensuring there's something for every style. With easy application and long-lasting wear, Manime empowers individuals to express themselves through customizable and convenient nail art solutions.
Flaus is the world’s first eco-friendly, super-healthy electric flosser that makes flossing as quick and easy as brushing your teeth.
Premium and organic toothpaste in an eco-friendly, reusable, and elegant dispenser. Membership from $2.99 per month.
Dermaclara specializes in anti-aging and stretch mark removal products, utilizing 100% medical-grade silicone in their reusable Occlusion Patches™. These patches create a microclimate on the skin that naturally regulates collagen, boosts skin elasticity, and hydration, offering a natural, safe, and effective solution for skin rejuvenation.
Everything you need to build a better D2C brand, business and tech stack.
