Tony Bianco

Klaviyo is the best in class email marketing solution for eCommerce. It's powerful because it connects to your store, and you can create awesome customer segments based on past purchasing behaviors, customer preferences, and even future predictions of spending.

Elevar is a dynamic data and tracking tool available that facilitates the seamless expansion of Shopify/Shopify Plus brands through server-side tracking capabilities. By providing D2C brands with an optimal method to gather maximum accurate 1st party data and transmit this data back to marketing channels, Elevar enables marketing platforms to operate more effectively, resulting in reduced customer acquisition costs and increased return on ad spend.

Klarna gives your customers flexibility on payment when purchasing from your store. Customers can split their purchase into manageable instalments or pay for your order up to 30 days later. The merchant cost for each purchase is up to 0.30 USD + 3.29% per transaction.

Afterpay is a ‘buy-now-pay-later’ platform that allows customers to pay for their purchases over four, fortnightly instalments. Retailers that offer Afterpay get paid immediately, but are charged a merchant fee of 4.17%. It’s like a modern-day credit card with an interest-free period.

Hotjar is a behavior analytics and user feedback service that helps you understand the behavior of your website users and get their feedback through tools such as heatmaps, session recordings, and surveys.

Re:amaze combines email, social and mobile conversations seamlessly so your customers can reach you however they want. It integrates directly with Shopify so you can access order data instantly and edit orders, process refunds, and update customer/order data right within support conversations.

Turn customers into Superfans with Okendo, the unified customer marketing platform for reviews, referrals, loyalty, quizzes, and surveys, making it easy to cultivate advocacy, scale word-of-mouth, and maximize lifetime value. 8,000+ Shopify brands use Okendo to mobilize their customers for faster and more efficient growth, including SKIMS, Liquid Death, and Oh Polly.

Shopify is a commerce platform that allows anyone to set up an online store and sell their products. It's the go-to eCommerce platform for young direct-to-consumer brands. Its ease of use and setup is what's most attractive to merchants, but also the incredibly vast Shopify app store.