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Analytics
Considering adding either Triple Whale or StoreHero to your ecommerce brand's Shopify tech stack for analytics and data management? It's crucial to have a powerful analytics tool in your tech stack to help you understand performance, your marketing efforts and your overall business health. Triple Whale and StoreHero offer different features, integrations and pricing models. Read our tool comparison below to discover which one is best for your brand.
The central source of truth for your eCommerce store, view all your meaningful data from a customizable dashboard or mobile app. In addition to all that, the Triple Whale pixel gives you accurate first/last click attribution to help increase your ROI on ad spend.
- Triple Whale collects and centralizes metrics from various tools used by ecommerce merchants in one place.
- It uses a first-party pixel on websites along with UTM tags to track user behavior accurately.
- The software simplifies complex data, provides easy-to-understand reports, and saves time by eliminating the need to log into multiple platforms.
- Triple Whale's pixel offers transparent and accurate reporting on ad performance without under-reporting or over-reporting metrics.
- Merchants can access detailed attribution capabilities, including ROAS data, customer journey visualization, and insights for upsells and cross-sales.
- Analyze profitability in real-time at the store, product, and order level by tracking all variable and operational costs.
- Benchmark your store's KPI performance against industry peers to identify areas for improvement.
- Unify sales, marketing, and cost data into a single dashboard for a comprehensive view of your business.
- Gain visibility into the full customer purchase funnel to pinpoint potential problem areas.
- Receive data-driven insights and recommendations to optimize your ecommerce strategy and improve profitability.
- Integrate with leading ecommerce platforms and marketing tools to access and analyze data across all channels.
Triple Whale offers three pricing tiers tailored to different business needs. The "Growth" plan starts at $129/month and includes a dashboard, pixel, and anomaly detection, while the "Pro" plan at $199/month adds AI-powered recommendations, RFM audiences, and dedicated support. The "Enterprise" plan at $279/month provides additional features like creative insights and product analytics, along with a dedicated enterprise customer success manager.
StoreHero offers four pricing plans based on the annual revenue of the e-commerce business, starting at $129 per month for the Starter plan (under $500k annual revenue) and going up to a custom Enterprise plan for businesses with over $5 million in annual revenue. All of StoreHero's plans provide access to the platform's reporting, benchmarking, profitability analysis, and unlimited user features.
Triple Whale offers a vast amount of integrations that allow you to connect multiple sources of data together. Integrations include:
- Klaviyo
- Meta
- Google
- TikTok
- Shopify
- Slack
- Mailchimp
- Recharge
- Gorgias
StoreHero offers a comprehensive suite of integrations to help e-commerce businesses connect their data and gain a holistic view of their operations. Some of the key integrations include:
- Shopify
- WooCommerce
- Magento
- Google Analytics
- Google Ads
- Facebook Ads
- Instagram
- Klaviyo
- TikTok
- Amazon
These integrations allow StoreHero users to sync their sales, marketing, and cost data in one centralized platform. This enables them to analyze profitability at the store, product, and order level, and make more informed decisions to optimize their e-commerce strategy and drive growth.
These highlight D2C brands from our database all currently leverageÂ
Triple Whale
 in their tech stack:
Underoutfit
Underoutfit specializes in producing the most comfortable and supportive bras, tops, and underwear in the world.
Manly Bands
Manly Bands crafts unique and stylish men's wedding bands. Founded with the belief that men deserve exceptional choices when it comes to their wedding jewelry, Manly Bands offers a diverse collection of rings crafted from high-quality materials such as tungsten, titanium, and precious metals. With customizable options and a focus on craftsmanship and comfort, Manly Bands provides grooms-to-be with the perfect symbol of their love and commitment.
Dose
Dose crafts expertly formulated organic wellness shots, combining potent, clean ingredients in clinically-researched dosages to support a healthier body daily. Their product line, free from sugar and calories, includes turmeric, aloe vera, elderberry, and milk thistle, boasting enhanced bioavailability and strength. Emphasizing a holistic approach to health, Dose aims to deliver the most effective wellness shots for those seeking natural, functional support for their liver, immunity, skin, and more, backed by a passion for holistic living and natural medicine.
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Tools can be expensive to add to your stack. Getting discounts from tools directly is also nearly impossible. So, we partner with tools to negotiate best-in-market discounts for you. Simply find the tool you’d like, fill out the form and we’ll connect you with the right stakeholders for a discount and a premium experience.
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