Direct-to-consumer (D2C) personal care brands have transformed the beauty and self-care industry by offering consumers high-quality products tailored to their specific needs and preferences. These brands prioritize customization, quality, and sustainability - top brands in the personal care category include Native, Prose, Function of Beauty, Curie and more. Additionally, some D2C companies emphasize eco-friendly practices, using sustainable packaging and ethically sourced ingredients in their products, appealing to environmentally-conscious consumers.
D2C personal care brands are important because they eliminate the traditional retail markup, offering premium, often personalized products directly to consumers. They prioritize product quality, customization, and sustainability, aligning with the values and evolving preferences of today's self-care enthusiasts. With their unique approach and user-centric experiences, D2C brands are reshaping the personal care landscape, making it more accessible and tailored to individuals seeking effective and eco-conscious solutions for their beauty and grooming routines.
A french bar soap and shampoo brand helping you reduce plastic waste with ease, and leaving your body feeling soft and smelling like a bed of roses.
Mixhers is a wellness brand that offers all-natural, hormone-friendly supplements designed to support women's health through every stage of life. Their flagship product, Hertime, helps balance hormones and relieve PMS symptoms. With a focus on clean ingredients and effective, easy-to-use formulas, Mixhers aims to empower women to feel their best every day.
Boie is on a mission to redefine your personal and oral care routine with their eco-friendly antimicrobial toothbrushes, replacement heads, face scrubbers, and body exfoliators.
The all-natural collagen-infused mask. The KNC lip mask will give you those plump, hydrated, soft, smooth, moisturized, kissable lips you've always wanted.
Kate Mcleod offers body stones that are not only soaps but a daily ritual, a self-care practice. Applying a Body Stone is like putting on armor, a self-care body shield. It's magic.
Founded by an expert naturopath from Australia, Asarai has taken the brilliant botanicals of Australia to new heights, infusing that unadulterated landscape into every bottle.
bareMinerals has been redefining beauty with clean, skin-loving formulas long before it was trendy. Founded on the belief that makeup should be good for your skin, the brand revolutionized the industry with its iconic mineral foundation—free from harsh chemicals, fillers, and unnecessary additives. Every product, from lightweight foundations to nourishing skincare, is packed with high-performance ingredients that enhance, not mask, natural beauty. More than just makeup, bareMinerals is about confidence, simplicity, and embracing who you are—flaws and all. Because when your skin feels good, you feel good.
Duradry is the #1 solution for excessive underarm sweating. It's safe, affordable and effective. Duradry makes antiperspirant, body wash, body spray, and more!
DIVI is redefining scalp and hair wellness with clean, science-backed formulas designed to support stronger, healthier hair from the root. Best known for its viral Scalp Serum, DIVI blends dermatologist-approved ingredients like caffeine, tea tree oil, and peptides to help improve scalp health, reduce buildup, and encourage natural hair growth. Whether you’re recovering from hair damage, navigating postpartum hair changes, or simply want to level up your routine, DIVI offers an effortless approach to self-care—where healthy hair starts at the scalp.
Rhode skincare by Hailey Beiber makes products to nourish your skin barrier, giving instant dewy glow and improving the look of skin over time.
Everyday cosmetics made with love. Dreamt up in Paris to spoil you to your heart's content. Hand cleansing gels, refreshing face mists, hand creams and more.
Hawthorne makes it easy to elevate yourself with tailored, premium quality skin and personal care products that work perfectly for you as an individual.
Everything you need to build a better D2C brand, business and tech stack.
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