Best Pantry Brands

The pantry category keeps expanding with brands like Fly By Jing & Omsom defining the playbooks for how to build hype & community as you find product-market-fit before taking on the big retailers. Here are the best players in the game.
Surreal
Surreal

Surreal makes healthy cereal that has 13g of plant-based protein per bowl, zero sugar, low carb, 116 calories per bowl, vegan & gluten free. It comes in 4 flavors like cocoa, cinnamon, frosted and peanut butter.

Heatonist
Heatonist

A curated selection of gourmet hot sauces from small-batch makers. Flat rate shipping.

Zero Acre Farms
Zero Acre Farms

Zero Acre Farms is an all purpose cooking oil with a purpose, made by fermentation.

Graza
Graza

Graza is high quality olive oil that tastes as good as it looks and comes in an easy-to-use squeezable container. Graza has two types of oil: cooking oil and extra virgin.

TOOLS used
Rebuy
Rebuy
Numeral
Numeral
Air
Air
Junip
Junip
Springboard
Springboard
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16
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Flamingo Estate
Flamingo Estate

Known for their bath & body products, as well as candles and pantry items, Flamingo Estate is committed to offering and growing socially and environmentally responsible goods and produce of the highest quality.

Gooey
Gooey

Gooey is hazelnut chocolate spread made with only the good stuff AKA low sugar and no dairy or palm oil. PS you can get your second jar 25% off with the code GOOEYDUO.

INBLOOM
INBLOOM

INBLOOM is a holistic nutritional brand by Kate Hudson. Each formulas is a blend of whole-food and plant-based ingredients that can easily be shaken, whisked or blended with liquid or any of your favorite recipes.

Bulletproof
Bulletproof

Bulletproof makes transparent, keto products with the right nutrients. Its portfolio has a wide range of products ranging including clean coffee, MCT oil, collagen protein, snack bars, and supplements, but its best known for its original butter coffee recipe!

Loisa
Loisa

Loisa is a Latinx food line made with upgraded seasoning blends, spices, and cooking sauces. Each month, 2% of sales are donated to an organization fighting for food justice.

Firebelly Tea
Firebelly Tea

Davids Tea founder created a new brand with Shopify president Harley Finkelstein and it's Firebelly Tea, a 21st century tea brand for modern living. Firebelly Tea has 20 tea flavors and uses 100% compostable bags inside its tea boxes.

Food
Acid League
Acid League makes flavor-tripping vinegars, drinks, sauces, and condiments to energize your cooking.
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What Are Direct-To-Consumer (D2C/DTC) Pantry Brands?

Direct-to-consumer pantry brands are revolutionizing the way we shop for our kitchen staples by offering high-quality, often artisanal and sustainably sourced food products directly to customers via online platforms. This model eliminates the middleman, allowing for fresher products, transparent sourcing, and a closer connection between producers and consumers. These brands often focus on niche markets, such as organic, non-GMO, gluten-free, or vegan products, catering to specific dietary needs and preferences. By leveraging social media and e-commerce, D2C pantry brands can quickly adapt to changing consumer tastes and trends, offering a personalized shopping experience that traditional grocery channels struggle to match.

What Are The Best Direct-To-Consumer Pantry Brands?

Among the best direct-to-consumer pantry brands are Thrive Market, Public Goods, and Misfits Market. Thrive Market specializes in organic and non-GMO foods, offering a wide range of pantry staples at reduced prices through a membership model. Public Goods stands out for its minimalist approach, providing a curated selection of high-quality essentials with an emphasis on eco-friendly packaging and sustainable practices. Misfits Market takes a unique approach to reduce food waste by delivering boxes of imperfect but perfectly edible fruits and vegetables, along with pantry items, directly to consumers' doors. These brands not only offer convenience and value but also align with consumers' growing desire for sustainability and health-conscious eating.

What Are Current Trends In The Direct-To-Consumer Pantry Category?

The direct-to-consumer pantry category is currently witnessing several key trends, including an increased focus on sustainability, personalized nutrition, and the rise of subscription models. Sustainability is a major driving force, with brands investing in ethical sourcing, eco-friendly packaging, and initiatives to reduce food waste. Personalized nutrition is another growing trend, as consumers seek out products tailored to their specific health needs and dietary preferences, such as keto, paleo, or allergen-free options. Subscription models are becoming increasingly popular, offering the convenience of regular deliveries and the ability to discover new products tailored to individual tastes. These trends reflect a broader shift towards more conscious consumption and a desire for a more customized, convenient, and ethical shopping experience in the pantry category.